Intercom, Inc.
JULY 30, 2019
We have never been more aware of how crucial healthy self-perception is to our well-being and success, with countless books , articles and podcasts dedicated to the importance of maintaining a healthy sense of confidence in ourselves. Our relationship with confidence affects multiple aspects of life, but many of us feel it most acutely in the workplace.
SaaStr
JULY 30, 2019
It’s confusing. Realistically, Apple, or almost any successful tech co., can only do 3 things with their huge piles of cash: Buy other companies ; and/or. Repurchase their own shares ; and/or. Declare or increase dividends. What about using it to hire more engineers? Invest in more R&D? Build more cool products? That sounds logical, but hiring and spending decrease profits, and “earnings per share.
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Groove HQ
JULY 30, 2019
Amidst day-to-day struggles, we forget great support stems not from a mysterious alchemy of magnetism and magic. Instead, it arises from a certain set of core competencies. Behind the scenes of every experience are attainable skills that separate average or frustrating from truly exceptional customer service. But what skills matter? And how do you take […].
Nimble - Sales
JULY 30, 2019
No matter how good or revolutionary your product is, you have to be a great seller to succeed. Lead generation is a top challenge for 61% of marketers. As generating sales leads ideas can be a challenging task for anyone, we have some proven methods to share with you. So, let’s get started. Defining a […]. The post 15 Ways to Generate Sales Leads if You Don’t Have Marketing Support appeared first on Nimble Blog.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
OpenView Labs
JULY 30, 2019
How people use and buy software has been changing, creating a new go-to-market playbook: product led growth. The most successful product led companies (think Zoom, Slack, Expensify) flip the script on everything from how they design their user experience to how they approach pricing and packaging. We’re no longer in the era of the top-down, buyer-centric sale.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
BetterCloud
JULY 30, 2019
A recent post in our BetterIT community got us thinking here at BetterCloud: How could we get our users scheduled offboarding without the use of Okta or Zapier, sticking only with Google and BetterCloud? In today’s Product Tip Tuesday, we’re providing instructions on how you can set up offboarding via a Google Sheet, an Apps Script, and BetterCloud.
The Marketing & Growth Hacking Publication
JULY 30, 2019
Disclaimer: Brand storytelling can be used to fulfill multiple goals. This article is about the type of brand storytelling that helps create an awesome employer brand. Let’s go! Stories are everywhere. Even the companies that seem to lack a brand image have got stories. Their problem is that no one tells those stories. The number one problem for a company in terms of employer branding is the fact that they DON’T do brand storytelling.
Net-Results
JULY 30, 2019
Assuming you’ve got your marketing down and are infusing leads with a need for your product, here’s 3 things I see work on sales consistently: Listen. I keep being surprised by AE’s rattling off their pitch. Big no-no. Your job is to understand the customer’s world. Be a consultant. Help them. Show prospects how you could solve their problem. And if you can’t?
Kraftblick
JULY 30, 2019
Many software companies have their own challenges when it comes to marketing and sales, but in our experience, many teams face three common problems: – How to get a stable flow of qualified leads. – How to sell to both startups and enterprises. – How to deal with top-of-the-funnel leads. So, is there some way to solve all three problems?
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
SaaStr
JULY 30, 2019
Scott Beechuk, Partner at Norwest Venture Partners, brings together world-class SaaS engineering leaders Claire Hough, Vijay Gill and Weiping Peng for a dynamic conversation on where SaaS technology is headed, how to build top performing engineering teams and what it takes to lead in today’s high-velocity engineering environment. Claire Hough is the VP of Engineering at Apollo and has nearly 20 years leading engineering and development teams at Udemy, Napster, and Netscape.
IT World
JULY 30, 2019
Google this week said it would for the first time natively support VMware workloads in its Cloud service, giving customers more options for deploying enterprise applications. The hybrid cloud service called Google Cloud VMware Solution by CloudSimple will use VMware software-defined data center (SDCC) technologies including VMware vSphere, NSX and vSAN software deployed on a platform administered by CloudSimple for GCP.
Sales Hacker
JULY 30, 2019
Welcome to Season 1, Episode 3 of our new Sales Hacker series: Demo-litions , where real reps giving real sales demos are reviewed by two sales experts (Scott Barker and Dave Kennett). If you want to see how Shane opened the call, built rapport, and set an agenda, check out Episode 1. Scott and Dave had some great advice for sellers, too. To see how Shane introduced his product’s value, and showed off his deep understanding of his prospect, see Episode 2.
Unbounce
JULY 30, 2019
Don’t let our header image fool you. Christmas is not right around the corner. The holiday shopping season is not upon us. You’ve got oodles of sunny summer days ahead before you need to start worrying about untangling the lights, trimming the turkey, or leaving presents under the tree. (Thank goodness!). But if you’re in ecommerce, that’s a different story.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Chargify
JULY 30, 2019
Growing a SaaS company is an uphill battle, but it shouldn’t be impossible. Are you pouring resources into your business, but not making any progress? It might not be you. It might be your subscription model. But how do you know if your current subscription model is working or failing? We’ll cover the three most important metrics for judging your subscription model’s success: Free to paid conversion rate .
Navint
JULY 30, 2019
Annual recurring revenue (ARR) is an essential subscription metric that shows how much recurring revenue you can expect, based on your yearly subscriptions. Strengthening ARR growth, therefore, is an objective of every recurring revenue business. In the early stages of building ARR, success usually comes from a hyper-focus on pure customer acquisition and market share.
FastSpring
JULY 30, 2019
FastSpring’s Employee Spotlight is a series that features the hardworking, intelligent, and fun people that make FastSpring great. Get to know the fantastic team behind the ecommerce platform. For the past two months, I had the amazing opportunity to work as a Marketing and Human Resource Intern at FastSpring. Although I only got to experience life at FastSpring for a short nine weeks, I had great exposure to the fast-paced and collaborative environment of a growing software company.
Neil Patel
JULY 30, 2019
I’ve been testing a new SEO hack and it works no matter how old or how new your site is. Heck, you can have barely any links, and I’ve found it to work as well. Best of all, unlike most SEO changes, it doesn’t take months or years to see results from this… you can literally see results in less than 30 minutes. And here’s what’s crazy: I had my team crawl 10,000 sites to see how many people are leveraging this SEO technique and it was only 17.
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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.
Totango
JULY 30, 2019
Imagine you are planning to fly home for the holidays. How do you feel about the impending journey? What is your mood as you visualize the process of finding a flight, booking a ticket, getting to the airport, checking your luggage, passing through security, and boarding the plane? Now, how do you feel about arriving at your destination? How is your mood as you settle back into your childhood home, reunite with friends and family, and enjoy a home-cooked meal?
Backlinkfy
JULY 30, 2019
Understanding terms in Digital marketing or learning how to be a pro, you will come across terms that repeat over and over again. Let’s help you understand these terms as you take action to improve your online business marketing strategy. Affiliate: A publisher or website owner that forwards qualified or targeted audience web traffic to an online merchant on a pay-for-performance basis is called an affiliate in the context of online marketing.
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