Wed.Oct 27, 2021

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Should You Have Pricing Tiers? Yes. Almost Always.

SaaStr

Dear SaaStr: Why are pricing tiers so effective? I’m no pricing psychologist, but a few thoughts: Buyers like a >few< choices. Not too many, but 2 or 3. It empowers them. In product marketing and sales, always give a buyer that is interested, but dragging their feet … choices. One cheaper but still good and fair. One premium. It really helps to make buyers feel empowered.

Pricing 233
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Best Background Check Companies Compared

The Daily Egg

A background check allows employers to verify new employees, reducing overall risk. We spent 10 days reviewing over 20 background check companies. The post Best Background Check Companies Compared appeared first on The Daily Egg.

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Sharpen your support strategy with the new Conversational Support Funnel report

Intercom, Inc.

With increasing conversation volumes and mounting customer expectations, support teams need a way to ruthlessly optimize their support strategy for maximum efficiency and CSAT. Last year we announced the Conversational Support Funnel – a powerful framework to help your support team to get ahead of known problems with proactive support , automatically answer simple, repetitive queries with self-serve support , and resolve complex issues with a human touch.

Strategy 138
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Best Employee Engagement Software Compared

The Daily Egg

Employee engagement software allows you to track feedback from employees and boost positive activity. We spent 10 days reviewing over 20 pieces. The post Best Employee Engagement Software Compared appeared first on The Daily Egg.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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How to Do Quarterly SEO Planning for 3x the Results

Neil Patel

Let me guess. You’re not seeing results from your SEO strategy, and you’re about one ranking away from throwing your laptop out the window. After all, you’re doing everything right. You’re publishing new content consistently. You spend hours researching keywords. You have a thorough content promotion strategy. Yet, crickets. What gives?

More Trending

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4 Ways to Prepare for AI-Assisted Sales

Sales Hacker

Artificial intelligence (AI) for sales – buzzword or solution? It’s here, and it’s real. AI-driven sales tech is emerging as a practical answer for many of the challenges facing sales leaders, trainers, managers, coaches, and sales enablement pros. B2B sales is evolving, and the Zoom boom of 2020 has only accelerated those changes. AI simply helps you make better business decisions.

AI 102
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Investing in ClickUp

Andreessen Horowitz

In venture capital, conventional wisdom and decades of startup history tell us that founding companies in crowded spaces is extremely hard. Starting any business already takes an exceptional dose of courage, but intense competitive dynamics within a category can make … The post Investing in ClickUp appeared first on Andreessen Horowitz.

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WalkMe vs. Whatfix – the Ultimate Comparison Guide + a few alternatives

User Pilot

Choosing a digital adoption platform (DAP) can be tricky. Should you go with big names like WalkMe or Whatfix ? What’s even the difference? I mean, when I just did an internet search for “WalkMe”, Google gave me an advertisement result for Whatfix above an ad for WalkMe. But rest assured, the two are not interchangeable, and in this article we’ll clearly lay out what the differences are and how to choose the best DAP for your company’s user onboarding needs.

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How to Be a Customer Success Ghostbuster

Totango

What’s scarier than a ghost roaming around your attic? Being ghosted by a client – especially one that you’ve put a lot of time and effort into nurturing. There are a number of reasons why a customer may ghost you. They could simply be in the midst of a really busy period or they could have decided they just don’t like or need your product anymore. Whatever the reason, being ghosted hurts.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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5 Holiday Promotion Strategies for SaaS and Software Sellers to Increase Customer Lifetime Value

FastSpring

The end of the year is the perfect time to show appreciation for your existing customers in ways that build loyalty and boost sales. We asked five SaaS and software companies what they did for existing customers around the holidays. In this piece, you’ll find successful strategies to reward customers, reduce churn, and increase their lifetime value. 1.

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Q&A: Cisco's Jeetu Patel on Apple, Webex, and the hybrid enterprise

IT World

Cisco’s Webex One event takes place this week, with the company introducing a much-improved version of Webex for iPad. I wanted to find out more about the Apple/Cisco partnership and the company's thoughts around the emerging hybrid workplace, so I reached out to Jeetu Patel , general manager and executive vice president, Cisco security and collaboration for more information.

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How to Be a Customer Success Ghostbuster

Totango

What’s scarier than a ghost roaming around your attic? Being ghosted by a client – especially one that you’ve put a lot of time and effort into nurturing. There are a number of reasons why a customer may ghost you. They could simply be in the midst of a really busy period or they could have decided they just don’t like or need your product anymore. Whatever the reason, being ghosted hurts.

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3 fantastic ways Notion can make you more efficient

IT World

You'd think a service designed to improve your efficiency would be delightfully easy to embrace. That is absolutely not the case with Notion. Notion, which bills itself as an "all-in-one workspace," is about as overwhelming as can be at first glance. The app just does so many things that it's damn-near impossible to know where to begin. And that makes it all too tempting to simply give up and walk away.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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How to Be a Customer Success Ghostbuster

Totango

What’s scarier than a ghost roaming around your attic? Being ghosted by a client – especially one that you’ve put a lot of time and effort into nurturing. There are a number of reasons why a customer may ghost you. They could simply be in the midst of a really busy period or they could have decided they just don’t like or need your product anymore. Whatever the reason, being ghosted hurts.

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Jai Ramaswamy

Andreessen Horowitz

As we outlined in our policy agenda , we’re radically optimistic about the potential of web3 and equally mindful that realizing that potential will depend in part on thoughtful regulation. We believe regulation has an important place where products and … The post Jai Ramaswamy appeared first on Andreessen Horowitz.

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Faster Onboarding = Faster Results

Sales Hacker

Learn how to customize the onboarding experience for your new hires based on their unique skills while still reducing ramp time for faster results. The post Faster Onboarding = Faster Results appeared first on Sales Hacker.

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Let’s Talk Underwriting – October 2021

Infinicept

?? In this coffee shop chat, our underwriting and risk experts share how you can improve your underwriting and onboarding process. Whether you’re an existing payment facilitator or still exploring your options you can benefit from this chat. Topic we cover: Instant approval and boarding for immediate go-live Automated bank account validation Beneficial ownership Interchange plus pricing Gross.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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Poor, Better, Best: The 5 (Real) Pillars of Sales and Marketing Alignment

Sales Hacker

Relationships require a little TLC — and this is especially true for sales and marketing. Join this webinar and learn the 5 crucial pillars to any revenue team’s success (spoiler: it all starts with your audience). The post Poor, Better, Best: The 5 (Real) Pillars of Sales and Marketing Alignment appeared first on Sales Hacker.

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Infographic: Field Service for Hurricane Response

CloudKettle

Salesforce Field Service allows companies to manage Service Technicians and make scheduling more efficient. This can be especially helpful when dealing with emergency-recovery situations, like after Hurricanes and other natural disaster. This infographic walks reviews how the Service Department at utility company, CloudPower, uses Field Service to optimize response times.

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The Quantum Speed Up: Should We Be Worried?

SaaS Metrics

There is a lot of arguing, dissent and noise about whether quantum computing is here and now, or there and later. In my day job, I write a lot about successful breaches, including the first fake Banksy NFT, the T-Mobile breach and the recent Twitch attack. So, I wanted to take the. Read more. The post The Quantum Speed Up: Should We Be Worried? first appeared on SaaS Metrics.

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SaaSOps Leaders Episode 12, Featuring Matt Diamond

BetterCloud

BetterCloud CEO David Politis talks with Matt Diamond, CIO at Secureworks. Diamond shares how he got the organization to support a digital transformation (6:27), how he honed his skills to be able to do his job today (13:34), how he navigated his career opportunities and ultimately moved into executive leadership (15:33), and how IT automation dramatically improved the speed at which his team can respond to tickets successfully (18:28).

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Oct 27 – Customer Success Jobs

SmartKarrot

Role: VP, Customer Success Location: Remote, Sunnyvale, CA, US Organization: Clari As a VP of Customer Success, you will lead all aspects of the Customer Success organization which includes driving strategic adoption, ensuring a remarkable customer experience, and optimizing ongoing engagement with Clari. Attract, hire, and empower a world-class team that can manage large, complex customer installations, and provide advisory services on revenue operations and intelligence.

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Leandra Fishman on driving revenue through stronger customer relationships

Intercom, Inc.

?. Gone are the days of siloed customer operations , where sales lands a deal and hands it off to another team. The customer journey doesn’t end with a purchase, and if you’re not actively working to delight and retain your customers , sooner or later, you’ll have a leaky bucket on your hands. As our very own Chief Revenue Officer, Leandra Fishman , puts it, “sales is more fun when you get to tie in the satisfaction of a great support experience.” Leandra joined Intercom

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How Customer Success Drives Company Market Valuation

SmartKarrot

As they say, what goes around, comes around, holds true in the customer success niche too. Let’s face it – customer success as a subject is transformative. In simple words, it drives in more exponential value for both vendor as well as the customer. In fact, it’s that value growth for the customer that truly drives the value growth for the vendor. When implemented right, customer success does have the power to drive more company market valuation.

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How to Calculate the Quick Ratio for Shopify Partner Apps

Baremetrics

The Shopify Partner community has helped Shopify build the premiere ecommerce ecosystem. Shopify Partner Apps are bringing great value to Shopify shop owners. To maximize the value of your Shopify Partner Apps, you need metrics, and one of the most comprehensive growth metrics is the SaaS quick ratio. We’ll call it the quick ratio for simplicity here, but don’t confuse it with the accounting quick ratio.

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10 Red Flags in Integrated Payment Partnerships: Moving Towards a Mutual Benefit

Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.

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How To Identify and Remove Customer Friction Points

SmartKarrot

Sometimes, what matters is not what we add but what we eliminate. While we spend so much time, energy, and manpower to think of ways of adding or increasing something, we tend to forget ways of simply eliminating the customer friction points and simplifying the task, as is. In this post today, this is what we shall be covering today. How to identify the points where you see customer friction and then how to remove or eliminate them one by one.

Scale 19