Leveraging Data for More Impactful, Relevant Feature Development
OpenView Labs
MAY 15, 2019
As a product strategy leader for a screen capture and video editing software business sees it, creating viable features for its software is only half of his team’s job. The other half is helping users connect with the value those features deliver. “If users don’t discover that value or fail to take advantage of it, we’ve failed.”. On the surface, most software providers would say that they prioritize connecting with their customers.
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