Mon.Jan 23, 2023

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Tech layoffs in 2023: A timeline

IT World

After a year in which technology companies announced massive layoffs , 2023 is looking no different — in fact, the year is starting off worse than 2022. The problem: Big Tech companies like Amazon, Oracle, Microsoft, Salesforce and Facebook went on a hiring binge during the pandemic when lockdowns sparked a tech buying spree to support remote work and an uptick in e-commerce, and now they face revenue declines.

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Pivotal Tracker Review

The Daily Egg

Most project management software casts a wide net, allowing teams to collaborate seamlessly on projects, even across diverse departments like IT, marketing, The post Pivotal Tracker Review appeared first on The Daily Egg.

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Why Now is a Great Time to Raise Seed Funding. Even If It’s Awful for Series A-E Rounds.

SaaStr

So now is simply a terrible time to be raising growth stage venture capital. With the BVP Cloud Index down 40%+ from a year ago , and many of the top Cloud leaders trading for as low as 5x ARR, it’s just hard to justify a later stage $300m-$400m valuation round these days, let alone a true unicorn round. We just did our latest Workshop Wednesday with Omers Growth, and they only did one growth investment last year.

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What Does Product-Market Fit Feel Like?

Predictable Revenue

Using pirate metrics to know when you’ve reached product-market-fit. These five key metrics can help you determine where you are on your journey and how to course correct if needed. The post What Does Product-Market Fit Feel Like? appeared first on Predictable Revenue.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Dear SaaStr: How Long is a Venture Round Supposed to Last?

SaaStr

Dear SaaStr: How Long is a Venture Round Supposed to Last? I think like many venture axioms, founders get often get bad advice here out of good solid rules. Until 2002, the rule was “18-24 months” Then, during the boom times, most VCs stopped caring how long the round would last. The next round seemed to come so fast and furious. And now in tougher times, so many folks have to stretch the round … often indefinitely.

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Don’t Sell SaaS Like It’s 2012 with Reprise Co-Founder Evan Powell and Glasswing Ventures Founder & Managing Partner Rudina Seseri (Video)

SaaStr

Cloud-driven commerce has transformed how we use technology, and we expect it to do as much. But the SaaS-savvy customer of today does not fit into the current rigid, outdated sales process. SaaS companies must adapt and develop a future-proof sales model that delivers answers and solutions to what customers are looking to buy. Evan Powell, Co-founder at Reprise, and Rudina Seseri, Founder and Managing Partner at Glasswing Ventures, decode how to build a high-converting sales team that syncs wi

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Review: The M2 Mac mini is the perfect desktop for most users

IT World

Nothing is the same with Apple Silicon. While the leap from M1 to M2 chips doesn’t deliver quite as big a performance improvement as the jump from previous Mac chips to Apple Silicon did, it still adds enough juice to ensure that even the entry-level M2 Mac mini does what most people need. The Geekbench tests Here are some Geekbench performance figures for entry-level Mac mini configurations dating back to 2011.

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4 Small Businesses on How They’re Changing Their Social Media Strategy in 2023

Buffer Resources

Social media is always evolving – as should your strategies for creating content. While you may have tried and tested methods when it comes to your social media posts, testing out something different is a great way to stay on top of trends and potentially grow your following. Here are four examples from small businesses and content creators who’re implementing new social media strategies in 2023.

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Microsoft exec: AI will reinvent Windows user experience, define ‘our time’

IT World

Microsoft appears all in on artifical intelligence (AI), whether as an update to Windows 11 or a future “ Windows 12 ” platform. During the Consumer Electronics Show (CES) earlier this month, Microsoft Chief Product Officer Panos Panay said AI is “the defining technology of our time” and would play a significant role in the future development of Windows.

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How Investors & Strategic Buyers Evaluate Integrated Payment Strategies

Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.

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Manage Your Sales Growth With Nimble’s New Deal Pipeline Reporting Widgets

Nimble - Sales

Nimble just launched New Deal Pipeline Reporting Widgets for our Nimble Today Page. These new Deal Pipeline Today Page Widgets are one of the many new innovations Nimble has recently released, including our New Deal Pipelines and New Customizable Deal Pipeline Reports Dashboards. In this blog post, we’ll review how our Nimble Today Page delivers […] The post Manage Your Sales Growth With Nimble’s New Deal Pipeline Reporting Widgets appeared first on Nimble Blog.

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How is Marketing Segmentation Used in Customer Retention?

User Pilot

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. While people prefer a personalized experience, catering to their individual preferences isn’t always possible or effective. Marketing segmentation comes in handy here. Segmenting customers into groups based on similar traits, allows you to still market highly relevant content to keep them engaged, and do so efficiently.

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Zuora’s Chennai Marathon team runs on team spirit and service

Zuora

This month, Zuora had the pleasure of sponsoring 41 ZEOs in the Chennai Marathon—congratulations to our runners! Below, a few […] The post Zuora’s Chennai Marathon team runs on team spirit and service appeared first on Zuora.

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Real-time Personalization 101: What Is It and How to Do It

User Pilot

Real-time personalization is what your users have come to expect from their customer experience. Everyone has their own goals and challenges, and they want their product experience to be tailored to what they need. Real-time personalization helps you meet customer expectations while increasing product growth across the entire user journey. In this article, we cover: What real-time personalization is and why it’s beneficial for SaaS.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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What Makes a Top-Performing Amazon Listing?

Neil Patel

It’s not hard to believe Amazon accounted for almost 40% of all U.S. retail e-commerce sales in 2022. Amazon gets 2 billion monthly visits in the U.S. alone. Get a piece of the pie by selling on Amazon, the most visited online marketplace in the U.S. Amazon shoppers have certain habits. Like the 66% of shoppers who choose Amazon because they can get everything they need.

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A Guide to Sales Demos That Sell in 2023

CloseSaaS

Looking to create sales demos that sell this new year? Here’s your step-by-step guide as well as the industry-leading best practices you need to succeed!

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Beware Complexity Bias: Stop Overcomplicating Your Sales Process

Sales Hacker

Complexity bias — our tendency to value complexity over simplicity — is part of being human. But this natural leaning causes significant headaches and roadblocks when it bleeds into the sales world. Let’s talk about how to spot overcomplication in your sales process and what to do about it. Complexity bias vs. Occam’s razor I’ll start by explaining two fundamental, oppositional principles: complexity bias and Occam’s razor.

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Super Retainers: Early Lessons for Uncertain Times Ahead…

Zuora

Authors: Jonathan Brown, Senior Director, Customer Strategy and Harshad Shrikhande, Senior Data Scientist at Zuora Everyday it seems like more […] The post Super Retainers: Early Lessons for Uncertain Times Ahead… appeared first on Zuora.

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6 Reasons Why Your Integrated Payments Strategy Could Fail

If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.

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The Major Ways SRE Can Transform IT Ops

SaaS Metrics

Traditional kinds of IT operations are not able to function at the speed of any modern software delivery. For this reason, site reliability engineering is one of many new approaches that are growing in popularity across industries. Even so, site reliability engineering is still dramatically different from any IT operations before. This. Read more The post The Major Ways SRE Can Transform IT Ops first appeared on SaaS Metrics.

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All You Need to Know About Customer Success OKRs [+ Examples]

User Pilot

Wondering what customer success OKRs are and how they can help your customer success team flourish? With OKRs, you can develop clear strategies to promote product growth and effectively communicate them to your customer success teams. This way, everyone is working towards the same goals and can track progress towards achieving them. In this article, we’ll discuss everything you need to know about customer success OKRs, including 20+ examples of how they can be used effectively.

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B2B SaaS lead generation is dead

Kalungi

Well, single-touch lead generation campaigns are. When I surveyed SaaS startup CEOs and founders, 80% of them said lead generation was their biggest marketing concern going into 2023.

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Building a Successful Growth Marketing Framework for SaaS

User Pilot

A properly-crafted growth marketing framework brings clarity and direction to your SaaS business. It identifies and stirs you towards the most important things you need to achieve sustainable product growth. This article discusses the best growth marketing strategies within the AAARRR funnel. It also covers the following: The definition and benefits of a growth marketing framework.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.