Totango
OCTOBER 15, 2020
As business becomes increasingly digitized and competitive, customer engagement that makes clients feel valued and appreciated becomes more critical. Covid-19 adds another complicating factor—a heightened risk of customer churn across a number of industries. It is clear that companies need to take every opportunity they can to maintain customer loyalty, and today’s technology makes it easier to do so. .
Andreessen Horowitz
OCTOBER 15, 2020
As an industry, we’ve gotten exceptionally good at building large, complex software systems. We’re now starting to see the rise of massive, complex systems built around data – where the primary business value of the system comes from the analysis … The post Emerging Architectures for Modern Data Infrastructure appeared first on Andreessen Horowitz.
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Andreessen Horowitz
OCTOBER 15, 2020
There is a wide range of diagnostic tests for COVID-19 that are all well suited for determining whether an individual patient is sick with the virus. But to safely reopen society in the absence of a vaccine, we need tests … The post Super-Scaling COVID-19 Testing with DNA Sequencing appeared first on Andreessen Horowitz.
SaaStr
OCTOBER 15, 2020
Whether you just scored your Series A or are about to go public, there’s no reason to waste precious capital on tasks that could be automated. Of course, you should be thoughtful about what you choose to automate. No AI solution will understand your brand tone better than your marketing team, and you’d be taking a huge leap of faith if you let bots write your code.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Predictable Revenue
OCTOBER 15, 2020
Ari Levine has learned to approach everything from the position of the consumer. Even in B2B enterprises, that buyer is a person and we shouldn't forget that. Let's learn how to be more human in our outreach approach and create quality connections with our target audience. The post Social Selling and Reversing The Hatred of Salespeople appeared first on Predictable Revenue.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
FastSpring
OCTOBER 15, 2020
While the holidays may look very different this year, it’s still a great time to boost your sales and increase your brand awareness by following a plan that supports a global campaign for your company. Our guide will provide all the information you need to be successful during the holidays, including: A high-level overview of the 2020 holiday season.
Neil Patel
OCTOBER 15, 2020
Instagram, Facebook, and Snapchat tend to dominate the social media marketing discussion. Pinterest, it seems, is tired of being underestimated. They’ve recently launched a new feature that has the opportunity to change the world of Pinterest marketing. So, what is it, and what do you need to know about the latest Pinterest feature? Whether you’re a seasoned Pinterest veteran or new to the social media platform, Pinterest Story Pins offer an exciting opportunity to interact with your
Net-Results
OCTOBER 15, 2020
I stumbled upon this question over on Quora the other day: “Is marketing automation worth it for small businesses in 2020 or is it just hype from software companies and wastes more time and money? What’s your experience that you’d like to share?” I’ll move the question into the coming year: is marketing automation worth it for small businesses in 2021?
Neil Patel
OCTOBER 15, 2020
In SEO, you’ll hear plenty about keywords and how they affect your content rankings. But you don’t hear so much about Latent Semantic Indexing (LSI) and the influence it may have on SEO. If you’re not familiar with the term, Webopedia.com defines LSI as an “algorithm used by search engines to determine what a page is about outside of specifically matching a search query text.
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Explore how integrated payment strategies impact investor and buyer evaluations. Payments are more than a feature — they’re a key to long-term success and market differentiation. They help SaaS companies offer seamless user experiences and efficient operations. Investors and strategic buyers assess these integrated payment strategies as a measure of a company's growth potential and sustainability.
Groove HQ
OCTOBER 15, 2020
Here's an ultra-practical guide to help non-technical founders (and customers alike) troubleshoot and resolve issues. The post 5 Steps To Troubleshooting Technical Issues Quicker appeared first on Groove Blog.
Nimble - Sales
OCTOBER 15, 2020
There are a lot of factors to consider when making a lead generation strategy. You have to choose the most viable channels, type of content, and come up with engaging CTAs. You also have to decide whether you will use forms, social media, or lead generation quizzes. But that only covers one side of the […]. The post 9 Essential SaaS Tools to Ace Lead Generation Like a Pro appeared first on Nimble Blog.
Sujan Patel
OCTOBER 15, 2020
Every business wants to maximize growth. But “maximizing growth” can look very different depending on the size of your company. Here, I’m going to look at growing a up businesses with an ARR of $0–$100K. I know what it takes to drive growth at companies in this bracket, because I’ve done it this a few […]. The post How To Grow A SaaS Company From $0-$100k ARR – Experience from Narrow & Voila Norbert appeared first on Sujan Patel.
ReSci
OCTOBER 15, 2020
The next big thing has arrived. It brings a new dimension to marketing that lets you build your own campaigns with a layer of artificial intelligence. Path Builder gives you the power to enhance your customer journey at every step. You’ll have the ability to. The post Path Builder is here! Take control of the customer journey! appeared first on ReSci.
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Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.
Zuora
OCTOBER 15, 2020
Every week, we bring you the top stories and analyses from the global Subscription Economy. Walmart will spread Black Friday deals […]. The post Subscription Economy News: Week of 10/12/20 appeared first on Zuora.
ITPro
OCTOBER 15, 2020
COVID-19 has created a surge in mobile and home-based health care demands, and VectorCare’s new tech can help.
Sales Hacker
OCTOBER 15, 2020
The post Your Guide to Crush Q4 (Without Cannibalizing Q1 Growth) appeared first on Sales Hacker.
Intercom, Inc.
OCTOBER 15, 2020
This week’s guest is no stranger to this podcast in fact, today’s episode will be his third time appearing as a profiled guest with us. Bob is the President & CEO of The Re-Wired Group and serves as a Fellow at the Clayton Christensen Institute. As a visual thinker, teacher, and creator, Moesta has worked on and helped launch more than 3,500 new products, services, and businesses across nearly every industry.
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If you're in the software industry grappling with integrating payments into your business model, understanding where others have stumbled can be a game-changer for your revenue goals. Discover 6 key reasons behind the struggles many face. The challenge goes beyond the technicalities of integrating a payment system; it delves into the strategic oversight of revenue shares, negotiations with payment providers, and the full exploitation of potential revenue streams.
BetterCloud
OCTOBER 15, 2020
In last week’s Insight Alert, we explored SaaS usage trends published in our 2020 State of SaaSOps report , as well as some new insights not included in the report. This week, we get answers to a question we frequently hear from prospects and customers: How is a SaaSOps platform different from a cloud access security broker (CASB)? Why does an organization need one technology, the other, or both?
SaaS Metrics
OCTOBER 15, 2020
While from the outside the online casino industry can seem fairly homogenous, once you dig a little deeper you will realise that there are actually a number of different services available and technologies at play. Having an awareness of the different software options will help you to choose which operator to play with, so here is a quick overview of the main variations to bring you up to speed.
Neil Patel
OCTOBER 15, 2020
You may have heard keywords are an essential part of any SEO strategy: they are. Without the right keywords on your site, people won’t find you while searching the web. But there’s a lot more to keyword strategy than figuring out what people are searching for. It means choosing the right keywords for your business, determining which ones you’ll be able to rank for, and a whole lot more.
SmartKarrot
OCTOBER 15, 2020
Role: Sr Director – Customer Success EMEA & APAC Location: Reading, England, UK Organization: Forcepoint As a Sr. Director of Customer Success, You will serve as a strategic advisor to key enterprise customers to achieve their cybersecurity goals with the Forcepoint products, through your own subject matter expertise and partnerships with Sales/SEs, Technical Support, Professional Services, Product Management, and Engineering.
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Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.
Neil Patel
OCTOBER 15, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. If you’re launching a new website, there’s no reason to pay a fortune for web hosting. There are plenty of cost-effective solutions available on the market for you to choose from. Small websites, personal blogs, and other newer websites can definitely get away with a cheap web hosting plan.
OpenView Labs
OCTOBER 15, 2020
Welcome to In CASEYou Missed It, where I take a brief break from my Weekly Walks to get to know some of the most interesting and innovative personalities behind the greatest startups in the world. This time I met up with Allan Leinwand , Slack’s SVP Engineering, to chat about Hamilton , the best part of his job, and the secret to managing Slack messages like a pro.
SmartKarrot
OCTOBER 15, 2020
Of the many business metrics that are used in the customer success niche, customer acquisition cost (CAC) accounts to be a crucial one. It is CAC that decides the strength of a client base and how to make a profit out of that. . And if you are planning on expanding your business and manifold your revenue, getting hold of CAC and its nitty-gritty is what you should be knowing.
Sales Hacker
OCTOBER 15, 2020
Two years ago, ZoomInfo CEO and Founder Henry Schuck and his then-VP of Sales Operations, Chris Hays, came up with the bold idea to challenge the sales team to convert 100 leads into product demos in one day. It sounded crazy at first. Nearly every person in the room had doubts about whether this was possible. But, at the end of the day, the team did hit that first number.
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Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It unveils ten critical red flags to watch out for, from the dangers of hidden fees to the constraints of restrictive contracts. This guide is crucial for identifying potential pitfalls and aligning with the right partners.
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