Intercom, Inc.

SEPTEMBER 24, 2018

Messaging has fundamentally changed how businesses and customers communicate. Now we believe we’re on the cusp of another change which will drive faster growth for businesses who embrace it. On October 11th, we’ll share our vision for this next chapter in business growth and what we’re building so you can benefit from it. Seven years ago, we made a huge bet on what was then an unheard of thing: business messaging.

Communication 116

Communication Scaling Trends Technology 116

Unbounce

SEPTEMBER 24, 2018

Ah, they grow up so fast. The fifth annual Call to Action Conference has now come and gone and it was a helluva time, as always. Having been at Unbounce for 4 years now, I’ve seen CTAConf grow from a grassroots sproutling with 300 attendees to a 1,000-person event taking over the Queen Elizabeth Theatre. This year’s theme was “The Marketing Revolution” in response to the fact that marketing has changed.

AI Search 73

AI Search AI Artificial Intelligence Content Marketing 73

Sales Hacker

SEPTEMBER 24, 2018

How do modern buyers like to be sold to? Does cold outreach on Linkedin ever work? Is 1 to 1 video an effective selling medium? Does anyone pick up the office phone? A new sales engagement survey from The Bridge Group, Modern Sales Pros and Sales Hacker provides answers to all these questions and more, based on data from nearly 800 survey respondents.

Engagement 68

Engagement Sales Mobile Communication 68

Net-Results

SEPTEMBER 24, 2018

As much as marketing automation WILL save you time once you’re set up: it’s still too much work starting out. The sheer amount of steps to take and things to take account into when setting up even a simple automation is still staggering. Because marketing automation software often functions as the hub of customer data, […]. The post What are the biggest weaknesses/shortcomings of current marketing automation software?

Software 54

Software Marketing Data 54

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Innovation

Sales Hacker

SEPTEMBER 24, 2018

Rev up your sales process with the best sales books. Need a reason to pick up a new sales book? Here’s one: learners are earners. In fact, a five-year study of self-made millionaires from author Tom Corley found that 88% of respondents read for at least 30 minutes a day. That’s not a coincidence. To kickstart your reading habit, set aside 30 minutes in your daily routine to dive into the titles that interest you most.

Underperforming Technical Team 67

Underperforming Technical Team Sales Strategy Innovation 67

OpenView Labs

SEPTEMBER 24, 2018

We’re thrilled to welcome Highspot to the OpenView family as we lead their $35M Series C. Highspot is the leading sales enablement platform that helps world-class brands like Amazon, Aetna, Dropbox and Starbucks optimize, organize and share sales collateral. When technologists and investors idealize about revolutionizing archaic workflows, rarely do they consider the sales and marketing tech stack.

Sales Enablement 40

Sales Enablement Churn Engineering Revenue 40

Audacix

SEPTEMBER 24, 2018

There are an unending list of reasons that compel SaaS companies and digital teams to ship each release at greater speeds. Your customers demand more responsiveness, your business demands more revenue and your competition isn't slowing down so why should you? This need for speed often leads software delivery teams to take shortcuts and turn a blind eye to spot fires that, seemingly "from nowhere" turn into soul-sapping infernos.

Mobile 40

Mobile DevOps as a Service Software Delivery Software 40

Sales Hacker

SEPTEMBER 24, 2018

Sometimes, simple ideas can spark revolutions. What if I can bring and use a phone anywhere I go? (Hello cellphones; goodbye phone booths !). What if my friend can receive my letter as soon as I send it? (Goodbye snail mail; hello email!). What if sales reps can really harness the full potential of the pricy software tools we thought would turn us into sales superstars?

Scale 80

Scale Sales Recruiting Engagement Artificial Intelligence 80