Sales Enablement, SaaS and Growth

APRIL 10, 2017

Sales enablement is a rapidly emerging, but immature function. Many companies are investing in the creation of sales enablement teams, but as they’re so new, there’s a distinct lack of thought leadership, standardised measurement and best practices available. This can, must and will change.

Sales Enablement 112

Sales Enablement Sales Hiring Underperforming Technical Team Sales 112

Sales Hacker

APRIL 16, 2020

Looking at the sales space, we are facing a few very specific challenges. Only sales approaches that clearly connect your solution to the buyers’ specific business challenges — challenges that have been properly diagnosed beforehand — have a chance to succeed. The same is true for sales enablement. What’s missing?

Sales Enablement 104

Sales Enablement Sales Hiring Scale Sales 104

Sales Enablement, SaaS and Growth

JUNE 26, 2018

Today, everyone working in and around sales and marketing knows that bots are hot, in vogue and quite simply, of the moment. In my role leading sales enablement at HubSpot in EMEA, we deliberately carve out time to think about ways to leverage tools, technology and software that will make sales reps more effective.

Sales Enablement 100

Sales Enablement Scale Sales Recruiting Sales Hiring 100

Sales Hacker

APRIL 27, 2020

Whether you run a one-person sales enablement program or are part of a team, the sheer scope of the job can be overwhelming. Which is why we’ve put together this guide on sales enablement, focusing on the three primary parts of the job: strategy, execution, and governance. Sales enablement strategy.

Sales Enablement 88

Sales Enablement Scale Sales Hiring Sales 88

Sales Enablement, SaaS and Growth

JULY 30, 2017

Leading sales enablement programmes for over 100 sales professionals is challenging, rewarding and lots of fun. The way I see it, my role primarily is to partner with the sales organisation, so sales reps are successful, which enables sales reps and by extension, HubSpot to grow.

Sales Enablement 100

Sales Enablement Scale Sales Underperforming Technical Team 100

Sales Hacker

AUGUST 23, 2019

61% of organizations had a dedicated sales enablement person, program, or function in 2018, according to data from CSO Insights. This explosive growth comes as no surprise, as successful programs are proven to have a large, quantifiable impact on sales success, specifically: The percentage of reps achieving quota improving by 22.7%.

Sales Enablement 73

Sales Enablement Technical Review Software Review Systems Review 73

Sales Hacker

APRIL 16, 2020

Looking at the sales space, we are facing a few very specific challenges. Only sales approaches that clearly connect your solution to the buyers’ specific business challenges — challenges that have been properly diagnosed beforehand — have a chance to succeed. The same is true for sales enablement. What’s missing?

Sales Enablement 69

Sales Enablement Sales Hiring Scale Sales 69

Sales Hacker

DECEMBER 12, 2018

If the impact of your sales enablement initiative seems disappointing or misunderstood, it could be because of your organization’s (all too common) mistake of confusing sales training with sales enablement. What sales enablement isn’t. Event-based sales training falls short for all constituents.

Sales Enablement 76

Sales Enablement Sales Hiring Sales Onboarding 76

OpenView Labs

MAY 10, 2019

Effective sales enablement in the Digital Age blends the traditional practice of aligning business needs to training with the (far trickier) task of finding new and innovative ways to make training as targeted as possible to the needs of the learner. Step 1: Get to Know Your Learning Audience. Step 2: Define Success at Every Level.

Sales Enablement 63

Sales Enablement Scale Data Sales 63

Sales Hacker

OCTOBER 20, 2023

Bridging the Content Chasm Sales is increasingly using strategic content creation and distribution as part of the sales process – from outbound, to advancing pipeline along, to awareness and education on social platforms. With that responsibility, often there is a need to create content to assist with the sales education process.

Sales Hiring 105

Sales Hiring Marketing Sales Sales Enablement 105

SaaStr

OCTOBER 15, 2023

Salesforce Gong Outreach Catalyst LinkedIn Sales Navigator Zoominfo Docusign Linksquares Scratchpad Cabal #2. Last week we had a great one with Frank Dale, SVP of Product at SalesLoft, check it out here. This week we have Robby Allen, Chief Revenue Officer at AgentSync! #1. What’s your core stack of apps today?

Revenue 233

Revenue Forecasting Sales Enablement Customer Success 233

SaaStr

FEBRUARY 8, 2022

Scaling a sales organization isn’t easy. Knowing which metrics matter and how to analyze them to increase your revenue and hit organizational sales goals is essential. . What makes a sales organization grow? What’s the best way to grow a sales organization? Enter your email below for the latest SaaStr updates.

Scale 229

Scale Sales Hiring Compensation Sales 229

Sales Hacker

OCTOBER 10, 2022

It’s not the first time you’ll hear this, and it’s not the last: training new sales reps is crucial. Ongoing training and continuous development are crucial to a rep’s and an organization’s success. I’m the Director of Enablement at WorkRamp, with more than 12 years of experience in enablement, training, and sales operations.

Sales 93

Sales Sales Enablement Onboarding Retention 93

Sales Hacker

JULY 25, 2022

Here’s the thing about driving a car — and about running a sales org: Bumps in the road are inevitable. One of the best ways to ensure every part of your engine is running smoothly is to build sales performance dashboards for everyone on your team. What is a sales performance dashboard? What is a sales performance dashboard?

Sales Recruiting 99

Sales Recruiting Engineering Revenue Sales Enablement 99

OpenView Labs

OCTOBER 18, 2019

Companies use various methods such as surveys and assessments to uncover the critical selling and knowledge skill gaps impacting their sales executives. In many cases, these gaps are preventing sales executives from reaching their full potential and meeting and/or exceeding quota. Skills range from universal selling skills (e.g.

Sales Enablement 41

Sales Enablement Scale Data Strategy 41

Sales Hacker

FEBRUARY 18, 2021

Sales leaders and trainers (and their marketing counterparts) spent 2020 trying to figure out how to translate in-person conferences into compelling, engaging virtual events. And because COVID-19 still hasn’t gone away, sales conferences are still taking on a virtual format. 9 sales conferences and events to attend in 2021.

Sales 104

Sales Sales Enablement B2B Leadership 104

Sales Hacker

MARCH 25, 2021

First, how does the knowledge that Terry is married and loves eating Smarties help your reps make a sale? A buyer persona is one of the best tools your sales reps can use to close a deal. Speak empathetically to their prospects and develop stronger connections as a result. Newsflash: buyer personas are useless.

Scale 112

Scale Underperforming Technical Team Outsourcing Services Sales Enablement 112

Sales Hacker

AUGUST 7, 2020

Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. At Sales Hacker, we’re serious about diversity, and for that reason, we’ve compiled a list of 530+ female sales experts to consider for your next event. Sales Development.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Sales Hacker

JULY 21, 2021

“We’re looking for a strategic rockstar sales rep who knows how to leverage and optimize our customers’ digital transformation to really move the needle!”. There are sales buzzwords that we love and some that we really hate. When you use sales buzzwords correctly, you’ll sound like you’re an industry insider. Optimize sales!

Sales Hiring 125

Sales Hiring Underperforming Technical Team Sales Sales Enablement 125

Sales Hacker

OCTOBER 27, 2021

Artificial intelligence (AI) for sales – buzzword or solution? AI-driven sales tech is emerging as a practical answer for many of the challenges facing sales leaders, trainers, managers, coaches, and sales enablement pros. B2B sales is evolving, and the Zoom boom of 2020 has only accelerated those changes.

AI 102

AI Scale Technical Review Artificial Intelligence 102

Sales Hacker

MAY 27, 2021

That means thinking of the sales team as remote-at-heart, not remote-by-default. Running a sales team without face-to-face communication. Remember the sales floor when it existed in physical reality? In this new era, walking the sales floor means: Keeping the team in sync digitally. Reimagined sales coaching.

Underperforming Technical Team 111

Underperforming Technical Team Sales Software Review Technical Review 111

Sales Hacker

AUGUST 12, 2021

Do your sales reps know who they’re supposed to be targeting? Recent research indicates that at smaller sales organizations, the inability to identify decision-makers is still a major deal killer. Involving decision-makers is a major part of successful sales. Not involving the decision-maker. Equally as important?

Scale 119

Scale Technical Review Sales Underperforming Technical Team 119

SaaStr

FEBRUARY 7, 2023

with Aashish Krishna Kumar, Head of GTM at Togai Sales Enablement 2.0 – Elevate Rep Performance with Divanshu Goyal, Sales at GTM Buddy Common scaling pains for SaaS businesses and how to overcome them. If you’re already a ticket holder for SaaStr APAC, there are two ways to participate in Braindates.

VP of Engineering 241

VP of Engineering Technical Cofounder Outsourcing Services CTO Coach 241

Tom Tunguz

MARCH 8, 2020

To make a partnership successful, your startup will need to teach another sales team to sell your product. That means understanding your ideal customer profile, developing enablement materials to close those customers, and training new account executives to succeed in that effort consistently. The sales team asks for more leads.

Scale 295

Scale AWS Consulting Sales Enablement 295

Sales Hacker

OCTOBER 22, 2017

Modern sales teams need competent professionals with a variety of talents, skills and abilities. But in a hyper changing landscap e, which are the most crucial sales skills and traits that reps must possess (or develop) in order to exceed targets and deliver consistent sales success? What Actually Makes a Great Sales Rep?

Underperforming Technical Team 102

Underperforming Technical Team Outsourced Development Development Social Media 102

Sales Hacker

MAY 27, 2019

Wondering how other sales teams are working their magic? Sure, their processes and talent have something to do with their success, but so does their sales stack. Namely… What does the perfect sales stack look like? To find the answer, we reached out to top sales companies to learn more about the tools they’re using.

Technical Review 141

Technical Review Scale AI Search Sales 141

Sales Hacker

JUNE 7, 2021

Sales customer insights. This is important for anyone who prospects or handles inbound calls – could be both inside sales and field sales. Most organizations develop a set of qualification questions for salespeople to use. But what are these insights that will transform the conversations salespeople have?

Sales Recruiting 107

Sales Recruiting Payment Services Payment Methods Sales 107

Sales Enablement, SaaS and Growth

SEPTEMBER 17, 2019

2019 is shaping up to be another fine year for those working in and around sales enablement. We’re seeing larger numbers of people work in the industry, more companies investing in sales enablement teams and numerous tools being developed to solve sales enablement challenges. But here’s the thing.

Sales Enablement 189

Sales Enablement Sales Hiring Sales Telecommunications 189

SaaStr

NOVEMBER 22, 2020

Determine if your growth is product-led, sales-led, or marketing-led. Determine if your company is direct vs. indirect sales-led for tech alliances, channels, and Student Information Systems. The go-to-Market team has an Evangelist sales leader with scrappy sales and customer success members. Late-stage.

Scale 308

Scale Scaling Technical Review Systems Review 308

Sales Hacker

NOVEMBER 22, 2021

Creating great sales email sequences requires a lot more work than just writing a few punchy pitches. The key to creating sales sequences reps will use. Many companies start their sales engagement initiative with just one sales ops person who’s also in charge of sales enablement and working with the marketing team.

Scale 99

Scale Technical Review Sales Systems Review 99

Sales Hacker

MAY 26, 2021

There are many moving parts in a successful sales organization. If you know that you love strategizing to increase sales but don’t want to be an account executive, sales operations may be the right place for you. What is Sales Operations? Why do we need Sales Operations? Average sales cycle duration.

Scale 60

Scale Sales Hiring Sales Outsourced Development 60

Sales Hacker

OCTOBER 22, 2018

In fact, with so many variables involved in a deal—from unique buyer objectives, to your timing in a deal relative to your competitors— building playbooks for your sales teams is more like writing a “ Choose Your Own Adventure ” novel. In sales, it’s not much different. RELATED: Sales Tools that Actually Matter: Building your Playbook.

Sales Hiring 98

Sales Hiring Sales Sales Enablement Underperforming Technical Team 98

Sales Hacker

MAY 24, 2021

Whether you’re sales or marketing, putting out content is a never-ending task, a mountain with no peak. It teaches you exactly how to thread a story through your brand and how both sales and marketing can be part of that process. That is, to fill in the pipeline and get leads through the sales funnel. Content ideation.

Marketing 71

Marketing Sales Underperforming Technical Team Social Media 71

Tom Tunguz

MARCH 3, 2020

sales enablement: how strong are the materials sales teams use to pitch? How effective is the team at enabling each employee to sell the company successfully? Business Development. It includes: market intelligence: what are your competitors doing? company positioning: what is the narrative of the business?

Underperforming Technical Team 275

Underperforming Technical Team Marketing Scale Social Media 275

Sales Hacker

APRIL 19, 2022

In this article, I’ll outline the principles of compensation design , how to build sales compensation plans , and include resources to set OTEs and quotas that keep your reps happy and hungry for more. Why Sales Comp Planning is Key to Rep Retention. Who should be responsible for sales compensation planning?

Compensation 86

Compensation Sales Recruiting Sales Hiring Retention 86

Sales Hacker

AUGUST 19, 2022

Content is one of the most critical components of your sales engagement strategy. As a sales content manager, it’s strongly recommended to review your content strategy if you’ve been using the same sequences, templates, and snippets that you initially launched with. RELATED: Use Outreach? There’s no method, only madness.

Strategy 90

Strategy Underperforming Technical Team Management Systems Review 90