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The Five Phases of Sales Enablement Maturity

Sales Enablement, SaaS and Growth

Sales enablement is a rapidly emerging, but immature function. Many companies are investing in the creation of sales enablement teams, but as they’re so new, there’s a distinct lack of thought leadership, standardised measurement and best practices available. This can, must and will change.

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How One Sales Enablement Programme Increased Sales Rep Attainment at HubSpot by 31%

Sales Enablement, SaaS and Growth

Leading sales enablement programmes for over 100 sales professionals is challenging, rewarding and lots of fun. The way I see it, my role primarily is to partner with the sales organisation, so sales reps are successful, which enables sales reps and by extension, HubSpot to grow.

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15 Lessons for Every Sales Enablement Program

OpenView Labs

In short, we need a better playbook for sales onboarding. And that’s why the Lessonly sales enablement team is releasing theirs. We’ve gathered the 75 most important lessons in our sales onboarding for AEs and SDRs. Phase Two: Focus on Demo Skills. The Art of a Demo. Avoiding Common “Demo Crimes”.

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Sales Enablement Content: How to Give Reps What They Truly Need [Infographic]

Sales Hacker

Let’s explore four types of sales enablement content (you often forget) your sales reps need to close the deal. We’re going to cover: The 4 types of sales enablement content your reps need. Stats the prove sales engagement content is vital to their success. 4 tips to optimize your sales engagement content.

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Sales Performance Dashboards to Keep Every Part of Your Revenue Engine on Track

Sales Hacker

The metrics you track in your team’s sales performance dashboard will likely fall under one of these three categories: 1. May include: calls, emails, connects, and demos. Insight into daily rep activity allows sales managers to steer their reps in the right direction and stay on track to achieve bigger business goals.

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What is Customer Enablement? A Guide For B2B SaaS Products And Services

User Pilot

Increased customer satisfaction and retention rate , along with greater customer loyalty and company growth, are just some of the benefits of an effective customer enablement strategy. Customer enablement and sales enablement aren’t the same. Here are some tried-and-tested best practices for customer enablement: 1.

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What to Expect from SaaS in 2024 with Founder & General Partner of Craft Ventures David Sacks and SaaStr Founder Jason Lemkin

SaaStr

The Three AI Buckets There have been a lot of impressive demos in AI, although they’re more prototype-y. A lot of categories are emerging, like sales enablement. So, can you raise a Series A if you’re not “AI SaaS?” Of course, you can. And, people are watching AI intently. That’s still happening. So, it’s a tough period.