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Scaling The Top SMB SaaS Companies: What It Takes with GGV Capital Managing Director Jeff Richards and GGV Capital Partner Tiffany Luck (Pod 647 + Video)

SaaStr

How To Capture This Global SMBTech Opportunity There is massive market opportunity to sell to SMB businesses. Efficient Go To Market There are a lot of ways to GTM as an SMB. The keys to customer success are: Onboarding Most small business owners aren’t super tech-savvy. It’s a fragmented customer base.

Scale 182
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Secrets to SMB at Scale with Hubspot CEO Yamini Rangan and SaaStr Founder & CEO Jason Lemkin (Pod 616 + Video)

SaaStr

Customers have become very thoughtful about where they can spend their budget and how to do more with less in times of uncertainty. Yamini Rangan, CEO at HubSpot, has many insights on how to serve SMB customers at scale. The Challenge of Digital Expansion for SMB. This pace cannot be sustained forever.

Scale 207
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10 Learnings Scaling from Consumer to SMB to Enterprise with Grammarly’s Head of Organizations Revenue Dorian Stone (Podcast 520 + Video)

SaaStr

Dorian Stone , Head of Organizations Revenue at Grammarly, is here to share lessons from his experience of scaling the company from consumer to SMB to Enterprise to help you steer your expansion efforts in the right direction. Build the baseline by checking leadership assumptions. Overview: Grammarly’s Enterprise Evolution.

Scale 191
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Scaling Past $10M ARR: Listening to the Market and Defying Tradition with WorkRamp CEO Ted Blosser (Video)

SaaStr

It has now secured over $67M in funding and offers a robust platform for mid-market and SMB segments. But the drive and passion remained, and leadership didn’t give up. WorkRamp shifted its focus to a different segment –– the mid-market and SMB side. Customer Impact : A much better PMF for SMB & Mid-Market customers. “You

Scale 185
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The Path to CRO with TigerEye, CircleCl, Lattice, and Notion

SaaStr

After switching to SaaS, she started as an SMB sales leader with no prior management or SMB sales experience. She was able to get into a leadership position immediately and coach people who were hungry for it in a slightly safer space than more tenured folks. The first is the myth of the rainmaker.

Scale 219
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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Few people have more experience with this move than Linda Lin , Director of Customer Success at the revenue intelligence platform Gong. Moving upmarket means larger customers and higher revenue, but it’s not without its challenges. For Linda, it all comes down to your approach to customer success.

Scale 177
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5 Great Marketing Sessions From SaaStr Annual 2021 with CMOs of Datadog, G2, Blackline, Marqeta and Dave Kellogg

SaaStr

Marketing SaaStr Session #1: “The State of Software Buying: From SMB to Enterprise with G2’s CMO”. Intriguing Session Slides: Last but not least: Marketing SaaStr Session #5: “The How and Why of Category Creation and Leadership with BlackLine’s CMO”. Customer Success Sessions at SaaStr 2021. Video: HE RE.

Scale 331