Chart Mogul

JULY 2, 2019

Content marketing is becoming harder. We asked Sujan Patel to walk us through the content marketing trends that will help you succeed in the rest of 2019. Sujan is a partner at Ramp Ventures and has over 14 years of marketing experience. Lisa Murton Beets, Content Marketing Institute.

Content Marketing 108

Content Marketing Marketing AI Search Trends 108

Neil Patel

AUGUST 31, 2021

Trends come and go. Trends don’t stick around for a decade or a year. Harnessing what’s trending could be a powerful fuel for your digital marketing strategy, for the content you are creating, and for reaching your target market with a message that resonates. 8 Ways to Use Twitter Trending Topics.

Trends 137

Trends Social Media Marketing Branding 137

Tom Tunguz

JUNE 20, 2023

I think of marketing teams as hedge funds. Marketing teams develop a portfolio of different strategies to acquire leads. Some days, content marketing works. Other days when content strategies struggle, a witty paid ad campaign entices some clicks & form fills. What are LLMs? How can I use them?

Marketing 177

Marketing Outsourced Development Machine Learning Artificial Intelligence 177

Tom Tunguz

MARCH 28, 2020

I’ve also heard anecdotally that some forms of content marketing are doing well in an era when knowledge workers sit before our laptops all day. I couldn’t find real-time data about bandwidth, but Google’s Trends product does show near up to date Google queries, which is a good proxy.

Trends 302

Trends Azure Software Review Content Marketing 302

Dubb

MAY 14, 2022

Here’s the transcript: Email marketing is still a huge tool to have in your toolbox hammer in your garden. I'm getting into some strategies for email marketing. The post Types of Video Content Marketing for Business Growth appeared first on Dubb Blog. That doesn't make sense. First of all, you gotta be real, be real.

Content Marketing 52

Content Marketing Marketing Business Strategy 52

Baremetrics

DECEMBER 8, 2020

In this article, the founder of Product Marketing Alliance (and Baremetrics customer) Richard King, shared how he turned a network of product marketers into a thriving paid community with over 20,000 members, using some simple but powerful content marketing tactics. Read his story below! Try Baremetrics Free.

Content Marketing 98

Content Marketing Marketing Business Product Marketing 98

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. So, to understand future search trends, we must look at what’s shifted. That makes video a must-have in your marketing strategy. What Future Trends Will Shape Search?

AI Search 144

AI Search Trends Artificial Intelligence AI 144

OpenView Labs

FEBRUARY 2, 2021

The report’s authors already laid out how to get back to hyper-growth , and their article inspired me to share my predictions for 2021’s most important product marketing trends: 1. You can do this by either building your product with vitality buried in its core, just like Calendly, or you can get the word out using content marketing.

Product Marketing 58

Product Marketing Trends Scale Marketing 58

User Pilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Product Marketing 105

Product Marketing Marketing Social Media Scale 105

Neil Patel

DECEMBER 28, 2021

As marketers, we’re constantly attuned to Google’s ever-changing algorithm, keeping an eye toward shifts in prioritization and SERPs. The Google Search Trends report can be an incredible asset that allows you to dig into users’ search habits and gain access to a steady stream of content ideas.

Trends 115

Trends Entertainment Technical Review Branding 115

Neil Patel

NOVEMBER 10, 2021

Specifically, I’m talking about the videos that are trending on YouTube right now. Best of all, this technique works whether you’re creating videos, blog posts, or any other piece of content. Why Should You Use Trending Topics for Content Ideas? Trending topics make fantastic content ideas.

Trends 140

Trends Engagement Metrics Engineering 140

User Pilot

FEBRUARY 26, 2024

What is marketing funnel analysis? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. The main stages in the marketing funnel are Awareness, Interest, Consideration, Intent, and Purchase. Book the demo!

Marketing 105

Marketing Sales Funnel Forecasting Customer Lifetime Value 105

The Marketing & Growth Hacking Publication

FEBRUARY 22, 2019

Can we all agree that content marketing is getting a bit out of control? At last count, a Google search of “types of formats of content marketing” yielded upwards of 105 types of content. Google likes blogging as a content marketing strategy (it’s true). © Mathias De Wilde | storychief.io

Content Marketing 40

Content Marketing Strategy Marketing Growth Hacking 40

User Pilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. As well as the marketing channels you’re going to use and the potential tactics you can use to move prospects forward.

B2B 105

B2B Development Team Review Software Review Marketing 105

Backlinkfy

SEPTEMBER 30, 2019

Engagement, Interesting Content Marketing Cases You have probably already acknowledged that social media presence is what every business needs. Investing in this marketing channel is popular for a reason. The toughest part of social media marketing is to think of ideas that will engage the followers and enhance your reputation.

Content Marketing 53

Content Marketing Social Media Marketing Business 53

The Marketing & Growth Hacking Publication

FEBRUARY 17, 2019

But the one point they all failed was about their content marketing strategy. None had clearly mapped out how content and marketing would come to interplay with their activation strategy, and how most of the time, before even promoting the product, awareness should be raised to the problem that the product is bringing a solution to.

Content Marketing 40

Content Marketing Marketing Sales Hiring Social Media 40

Neil Patel

JANUARY 12, 2021

What is Facebook Watch, and what does it mean for you your marketing strategy? The New “Social Viewing” Trend: Facebook Watch Alternatives. While the social viewing trend is new, we have seen it before. When multiple social media platforms follow suit, it’s a sure sign a new trend is here to stay. What is Facebook Watch?

Marketing 135

Marketing Social Media Advertising Entertainment 135

Aaron Beashel

NOVEMBER 24, 2014

Content marketing can be an incredibly successful approach to customer acquisition for B2B SaaS companies. However, I’ve found there is a lot less content around how to actually execute content marketing on a day to day basis. What content at Campaign Monitor looks like. By reading.

Content Marketing 100

Content Marketing B2B Social Media Management 100

Buffer Resources

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. Identify what keeps them up at night."

B2B 113

B2B Technical Advisors SaaS Payments Underperforming Technical Team 113

Intercom, Inc.

JULY 29, 2020

The notion of storytelling has pervaded the marketing world as of late. The word has popped up in job descriptions: rather than writers and editors, companies hunt for storytellers who can bring their content to life ( Microsoft even has a chief storyteller ). This trend gets at a central truth: we like hearing stories.

Content Marketing 271

Content Marketing Branding Engagement Trends 271

Neil Patel

OCTOBER 27, 2020

It means that the difference between outbound marketing and inbound marketing boils down to getting your business in front of two different groups of people. I’m not here to discuss ethical issues or tell you how inbound marketing is better than outbound marketing. What is outbound marketing? Nobody asks for them.

Marketing 139

Marketing Social Media Advertising Sales Funnel 139

Neil Patel

NOVEMBER 23, 2020

This may make it the perfect time for brands to take a hard look at their skincare marketing strategies and seize on this growth. So, she signed up with a full-service marketing and SEO solution with my digital marketing agency. Step 1: Make Some Skincare Marketing Technical Improvements.

Branding 138

Branding Marketing Social Media Technical Review 138

Tom Tunguz

JULY 1, 2013

It is easy to write off content marketing as a waste of time. But unlike most forms of paid marketing, content marketing has a cumulative and compounding return. It is scaled to eliminate the peaks to better show how page views on these posts trend with time.

Content Marketing 100

Content Marketing Data Social Media Marketing 100

SaaStr

FEBRUARY 2, 2023

Pepper is a powerful content marketing platform that helps you create high-quality content at speed and scale. Build your dream content team, create and manage content, and connect with your creators on our platform, designed for champions.

Cloud spend optimization 191

Cloud spend optimization AWS Scale compliance 191

Neil Patel

DECEMBER 16, 2021

This is on-trend with what we have seen in digital ad spend growth. Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing.

Social Media 145

Social Media Strategy Marketing Business 145

User Pilot

AUGUST 6, 2023

How do you calculate marketing automation ROI? More importantly, how can marketing teams maximize it? On top of that, our article: Defines what marketing automation is. Identifies the areas of marketing that you can automate. Identifies the areas of marketing that you can automate. What is marketing automation?

Marketing 98

Marketing SaaS Social Media Onboarding 98

Sales Enablement, SaaS and Growth

DECEMBER 4, 2017

Without doubt, one of the most exciting parts of being a marketer today is the perpetual challenge of finding new channels and tactics to leverage. There’s a whole host of marketing arbitrage opportunities out there - if you know where to look and spend your time. We call this situation “marketing arbitrage”.

Marketing 131

Marketing Outsourcing Services Social Media Technical Review 131

Neil Patel

DECEMBER 1, 2021

Data and analytics play considerable roles in marketing. From showing you trends to giving you insights into your target audience to helping you create effective campaigns, data is critical. This is why Google Data Studio is a program every marketer should try out. Data alone isn’t a panacea to your marketing woes.

Data 114

Data Social Media Marketing Content Marketing 114

Neil Patel

NOVEMBER 4, 2020

You need excellent marketing strategies unique to Amazon’s marketplace. And that’s where the top Amazon marketing companies come in. From setting up your store properly, optimizing the content of your product descriptions for target keywords to PPC, email marketing and others, you’ll need it all. So, with over 2.5

Social Media 139

Social Media Marketing Marketplace as a Service Outsourced Development 139

Neil Patel

FEBRUARY 13, 2023

During a recession, marketing is likely one of the last things on business owners’ minds. But even in an economic downturn, marketing your business should be a priority. Simply put, you may jeopardize long-term growth if you stop marketing to reduce short-term costs. But marketing shouldn’t be totally forgotten.

Technical Review 84

Technical Review Strategy Marketing Social Media 84

Neil Patel

DECEMBER 23, 2020

What impact does it have on digital marketing? How it Is Now: The Effects of NLP on Digital Marketing. Marketing has always been about context; getting into the heads of our audience to understand what they are (and aren’t) telling us. That makes it hugely applicable to marketing. Scaling Content Creation.

Artificial Intelligence 145

Artificial Intelligence AI Search Scale Marketing 145

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Good doesn’t cut it in the luxury category; a brand has to be at the very top of the market. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

Neil Patel

JANUARY 28, 2021

Video marketing has exploded in recent years. 54 percent of consumers say they prefer to watch videos from the brands they support over any other content type. If you have or are considering diving into video marketing , you need to know about Vimeo. Does Vimeo have any marketing potential, and is it right for your business?

Marketing 129

Marketing Social Media Software Review Technical Review 129

Buffer Resources

FEBRUARY 14, 2024

  We selected the podcasts on this list so that whether you’re looking for advice to grow as a content creator or for the latest marketing news, you’ll likely find something that resonates enough for you to consistently return to and feast your ears. 

Social Media 95

Social Media Entertainment Entrepreneurship Interviewing 95

User Pilot

MARCH 7, 2024

Inbound marketing funnel reports focus on the effectiveness of marketing efforts in attracting the interest of potential customers and turning them into leads. Outbound marketing funnel reports help organizations evaluate the impact of and refine their outbound processes, for example, cold emailing.

Sales Funnel 105

Sales Funnel SaaS User Experience Trends 105

Baremetrics

NOVEMBER 21, 2021

It’s time to start marketing your Shopify plugin to convert customers and earn revenue. This article will cover helpful tips for marketing SaaS products, including Shopify plugins. Table of Contents. Automate your social media marketing when appropriate 3. Market to your current users too 11. Build in Public 2.

Outsourcing Services 92

Outsourcing Services Marketing Social Media Sales Hiring 92

Neil Patel

OCTOBER 6, 2020

The trouble is digital marketing trends change all the time. Furthermore, you can give digital marketing your best attempt but who’s to say that your competitors won’t one-up you? Because people are always coming up with new, more effective marketing tactics. Here’s what a digital marketing consultant can do for you: 1.

Consulting 87

Consulting Marketing Sales Hiring Social Media 87