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SaaS Content Marketing Case Studies: Initial State, HubSpot, Basecamp

How SaaS Works

Introduction Content marketing combined with search engine optimization (SEO) sits at the top of the list of effective ways to generate leads for today’s best SaaS companies. Anyone can create content, but not many are actually good at it. This put in motion a content marketer’s dream scenario. Initial State?—?Leveraging

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What Will Happen if Artificial Intelligence Breaks into Content Writing

Kraftblick

Typical financial news generated by Narrative Science for the Forbes magazine. Source: forbes.com) Andrew Bredenkamp, Founder and CEO at Acrolinx confirms that some companies use AI and natural language generation (NLG) technologies to automatically generate content. Do you use this technology in your work?

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Your Content Marketing Business Model … The Choices You Have!

The Marketing & Growth Hacking Publication

Your Content Marketing Business Model … The Choices You Have! Content Marketing Business Models are often misunderstood to be either Content Marketing strategy plans or Content Creation plans. Let’s see the ways this can be done … 2 Content Marketing Models based on your knowing?—?or

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Cloud Daily from SaaStr Crosses 100,000 Followers. Lessons Learned.

SaaStr

So that sounds interesting from a content marketing perspective. Nothing profound, but maybe some things that are non-obvious to folks thinking about content marketing and social: Different types of content perform differently on different media. But what did we learn? We started 5+ years ago on Flipboard.

Cloud 151
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How Integrating SEO and Social Media Has Helped Me Grow My Site to 400K Impressions Per Month

Buffer Resources

When I started my business, I was far from a content strategy or digital marketing expert. I launched BAUCE Magazine with an English degree and a dream: To create a lifestyle site that would help women from disadvantaged backgrounds attain wealth, build their empires, and look good while doing it.

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The Best Luxury Marketing Strategies

Neil Patel

Luxury Brand Marketing Strategies. Here’s the thing, luxury marketing isn’t synonymous with digital marketing…yet. Until now, luxury brands have been able to rely on full-page ads in premium magazines, billboards in duty-free stores, and high-end, high budget TV ads. Experimental vs. Traditional Marketing.

Strategy 145
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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Maximize Social Media Marketing Efforts With Multi-Use Video Content It might not require a ton of good game-related content marketing on social media to make a big impact on an indie game marketing campaign or a large studio’s broader marketing strategy. So fairly old school gamer. Paid for that.