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How to Structure a Startup Sales Team for Optimal Land & Expand

Tom Tunguz

Bill & I exchanged emails about Deliberately Underselling as Sales Strategy. This land & expand team construct recognizes the difference in difficulty between landing & expanding accounts; also, the potential difference in ideal AE for each role. But we covered much more. Here are three highlights from the session.

Startup 282
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Why your growth depends on taking risks with your hiring strategy

Intercom, Inc.

There’s a key turning point for your hiring strategy in a rapidly scaling team or organization. Hiring strategy for early stage startups. Scaling up your hiring strategy. Appreciates fair, constructive feedback. Nice to haves: Comfortable giving constructive feedback to peers.

Strategy 222
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Construction Project Management Tips For 2021 And Beyond

SaaS Metrics

The construction industry plays a central role in the development of our society. It is therefore important to ensure that a construction project goes smoothly. Construction project management stands for all important strategies which ensure that the costs.

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5 Lessons Learned Evolving From A Sales-Led To Product-LED Go-To-Market Strategy With Planday Director of Growth Frederic Linfjard (Video)

SaaStr

PST for those of you who want to connect with SaaS experts — Growth Advisor at FastSpring and Director of Growth at Planday, Frederic “Fred” Linfjard shares his insights on how to evolve from a sales-led to product-led GTM strategy constructively. It’ll take away from your inbound optimization and won’t be as efficient. Sign up HERE

Scale 171
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YouTube is Our Highest-Converting Channel Thanks to Micro-Influencers: Here’s Our Strategy

Buffer Resources

We’ve spent seven years fine-tuning our YouTube micro-influencer strategy. Plus, we’ve been able to take some of this constructive feedback, improve our product, and send the influencers an updated version. Ultimately, a successful YouTube micro-influencer strategy comes down to a dedication to consistency.

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Doubling Down: Satya Patel, Partner at Homebrew

SaaStr

We were very early in developing a thesis around SaaS-enabled marketplaces and BC was a construction tech investment that came in via cold inbound and was started by first time founders. Before heading to Silicon Valley for Google, he worked for DoubleClick, in venture capital and as a strategy consultant.

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19 Strategies That’ll Help You Become an Influencer

Neil Patel

Create a Content Strategy. Once you have a niche, it’s time to build your content strategy. For my content strategy, I have strict goals I set for myself to create a set amount of social posts on each network while maintaining blog quality and working on side projects. It’s the center of my long-term digital marketing strategy.