SaaStr

JANUARY 10, 2024

It’s a true vertical SaaS leader — “Cloud for Construction” — growing an impressive 33% at $1 Billion (!) So they have pushed operating margins even higher, but do have contingency plans to do so if market conditions get tougher (i.e., in ARR now. And it’s a great story of going long. Not Procore.

Scale 194

Scale Payment Services Payment Features Construction 194

Practical Advice on SaaS marketing

JUNE 1, 2020

In talking with lots of Marketing managers over many years, I’ve found that they tend to fall into one of only two camps: People that are currently redoing their website, or People that are planning to redo their website. In fact, that should be the case with all your marketing programs. Nobody seems happy with their website.

Marketing 152

Marketing SaaS Construction Acquisition 152

Tom Tunguz

AUGUST 14, 2022

This land & expand team construct recognizes the difference in difficulty between landing & expanding accounts; also, the potential difference in ideal AE for each role. Top startups will record 200-300% NDR as PLG becomes a dominant go-to-market strategy. Her expand AE counterpart might also have a $300k OTE with a $2.8m

Startup 282

Startup Construction Sales Compensation 282

SaaStr

FEBRUARY 21, 2023

PST for those of you who want to connect with SaaS experts — Growth Advisor at FastSpring and Director of Growth at Planday, Frederic “Fred” Linfjard shares his insights on how to evolve from a sales-led to product-led GTM strategy constructively. When looking at your product-market fit, look at the whole motion rather than just the product.

Scale 170

Scale Strategy Marketing Sales 170

Tom Tunguz

JANUARY 13, 2020

Go to market questions are some of the most common questions startups discuss in board meetings. To help startups understand how their go to market teams compare to peers, Redpoint has constructed a survey. At what stage do startups hire VPs and C-level executives in each go to market role? You can find the survey here.

Sales Hiring 130

Sales Hiring Marketing Construction Compensation 130

SaaStr

JANUARY 25, 2024

“Doubling Down” is a new series where we hear from top B2B SaaS investors on their most recent activities and takes on the current market. What’s your pulse check on the venture markets right now, today? We had a great one last time with Mark Roberge, Co-Founder and Managing Director at Stage 2 Capital. Check that out here.

Marketplace as a Service 211

Marketplace as a Service Venture Capital Entertainment Construction 211

SaaStr

OCTOBER 7, 2022

The number of global venture capital (VC) investments dipped in 2022, thanks to ongoing geopolitical tensions, turbulence in global capital markets, supply chain issues, and increasing interest rates. VCs and investors are still adjusting to the market. Founder-led funds have also had an impact on the state of the market.

Venture Capital 190

Venture Capital Marketing Startup Construction 190

SaaStr

MAY 21, 2021

Procore is a personal favorite because it did vertical SaaS the hard way, with many mid-market deals, and made it a tenacious success. Procore was founded way back in 2002 to automate construction project management. Procore is vertical SaaS and mid-market (and above). UiPath is a more recent favorite.

Construction 262

Construction SMB Mobile Cloud 262

SaaStr

NOVEMBER 8, 2022

Every leader needs to have a strategic playbook to build high-performing teams and retain top talent,” says Guan Wang, Global Director of Market Intelligence for Snowflake. . Constructive Conflict . “People are the most valuable asset of an organization. Every team runs into conflicts. It’s inevitable. How do you do this?

Underperforming Technical Team 199

Underperforming Technical Team Technical Review Acquisition Company Culture 199

Tom Tunguz

JUNE 19, 2022

It’s been a brutal year for many in the capital markets and certainly for Amazon.com shareholders. As the famed investor Benjamin Graham said, “In the short term, the stock market is a voting machine; in the long term, it’s a weighing machine.” Jeff Bezos wrote this to start his annual shareholder letter in the year 2000.

Construction 283

Construction Finance Pricing Startup 283

FastSpring

APRIL 13, 2023

Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. Experience is the keyword here. Justin explained.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

SaaStr

MARCH 10, 2021

You may not have heard of Procore if you aren’t in construction, but it’s a quiet SaaS leader we can all learn from if we think about it as a break-out Vertical SaaS leader. But they hit their stride in 2012 as mobile took off, enable construction project management software to finally really work in the field.

Construction 219

Construction Scale Pricing Mobile 219

SaaStr

AUGUST 31, 2021

Procore is a $16B+ leader in construction software, but took a full decade to take off. But the early days are still all about finding true product-market fit, and that can just take time. 2002-2012 were slow. It took Squarespace 3 years just to get to $1M in ARR and 7+ years to get to the first $10M ARR. Now it’s a $6B leader.

Construction 269

Construction Cloud Scaling Product Marketing 269

Neil Patel

AUGUST 10, 2021

Now you have to go to the next step: marketing your book. You just need to understand how to market a book. With the right marketing tactics, there’s nothing stopping you from selling your book around the world and building the fanbase of your dreams—well, nothing but time and effort. How to Market a Book. Competitors.

Strategy 143

Strategy Social Media Marketing Technical Review 143

OpenView Labs

MARCH 10, 2021

Marketing is always in a state of evolution. And that evolution is even more accelerated when the industry being marketed is also undergoing transformative disruption. This isn’t, as they say, your father’s manufacturing and construction. Lisa also had to pivot her go-to-market strategy.

Construction 69

Construction Marketing Entertainment Machine Learning 69

Upscope

MAY 7, 2021

You'll see all the assumptions and adjustments we made to build this new product and, if successful, see an entire blue print for product development and marketing. Go-to-market strategy Go-to-market strategy does not equal marketing strategy. Content marketing and SEO Time taken. What will you get out of this?

Construction 52

Construction SaaS Sales Hiring Onboarding 52

Unbounce

JULY 5, 2023

The never-ending evolution of AI-driven analytics is revolutionizing how marketers (like you!) By leveraging the sophisticated pattern recognition and predictive capabilities of AI, marketers can now anticipate customer behaviors, trends, and preferences with unprecedented accuracy. How is AI used in marketing?

Artificial Intelligence 98

Artificial Intelligence AI Search AI Machine Learning 98

SaaStr

OCTOBER 11, 2023

Eran Zimman, monday.com’s co-founder and co-CEO, shares his secrets to scaling and growth in an unpredictable market. You have to understand: what people are searching for what their intent is what the product is that you’re building It’s a marrying of company vision and go to market. They searched project management or C RM.

Scale 161

Scale Sales Hiring Scaling Banking 161

Trint

AUGUST 11, 2021

Some tips include: Constructing a brand voice Mapping out key dates relevant to your business or industry Researching associated hashtags The use of hashtags is proven to increase engagement and impressions , so it is important to stay up-to-date. Study how your audience speaks, who they follow and what they interact with.

Social Media 290

Social Media Advertising Construction Travel 290

Tom Tunguz

MAY 10, 2022

All the tumult in the crypto markets will catalyze change. Institutional capital floods the market fueled by Dramamine and greed. Unable to general positive yield from bonds because of inflation, fixed income investors pivot to staking to outperform the market. Consolidation.

Banking 233

Banking Government Construction Startup 233

ProfitWell

JANUARY 10, 2020

For SaaS marketing professionals, it can seem like climbing Mount Everest would be more straightforward. But with the complexity of SaaS products comes an unlimited number of marketing possibilities. What is SaaS marketing? SaaS marketing is strategic promotion for software-as-a-service (SaaS) companies. Customer base.

Marketing 94

Marketing Strategy SaaS B2C 94

How To Buy Saas

APRIL 4, 2023

Image: Pixabay While email marketing may seem old-hat in the age of social media, almost 4 in 5 marketers still consider it to be one of their top 3 most effective marketing channels. If your email marketing doesn’t satisfy this core principle, then you’ve fallen at the first hurdle.

Marketing 52

Marketing Sales Social Media Underperforming Technical Team 52

SaaStr

JANUARY 6, 2021

Add all of these considerations to an already competitive job market, and the search may seem insurmountable. Take heart, with the stock market still performing well into 2021 and vaccines beginning distribution across the United States, things are looking up. More on this opportunity here . More on this opportunity here.

Sales Hiring 308

Sales Hiring Scale Payment Solutions Payments 308

Natalia Luneva

JUNE 28, 2021

Many SaaS companies have already acknowledged the growing and lasting trend of podcast marketing and launched their own podcasts. And recently I interviewed some of them asking a few essential questions: What marketing goals are you pursuing with your podcast? . 2) create a content marketing engine. What results have you seen?

Sales Recruiting 52

Sales Recruiting Marketing Construction Interviewing 52

Totango

NOVEMBER 10, 2023

It’s a false construct to say marketing, customer success or customer experience owns it. It’s a cross-functional construct, and how can you assign tasks related to the community where it’s akin to core expertise and responsibility.” — Erika Brookes, former CMO at Higher Logic Ready for more?

Customer Success 97

Customer Success Construction Customer Lifetime Value Leadership 97

Tom Tunguz

JULY 8, 2021

Asset acquirers - these include brokerages, custodial and non-custodial wallets, banks, asset managers, hedge funds, market makers, and lenders. Many in this group attract investors/users with high interest rates for deposits, which are funded by lending assets to other market participants. There are six key categories of players.

Outsourced Development 265

Outsourced Development Marketplace as a Service Banking Construction 265

SaaStock

MARCH 26, 2019

Elevator pitch : Construct develops a field communication platform for construction projects. Its platform enables engineers, architects, and project managers to communicate and collaborate in the construction supply chain network. The startup is comprised of expert researchers from academia and financial markets.

Startup 210

Startup Artificial Intelligence SaaS Construction 210

Andreessen Horowitz

FEBRUARY 13, 2024

The biotech industry is built on one of the cleanest go-to-market strategies in existence: if you make a safe drug that really works, patients are likely to receive it and payors are likely to pay for it. key in vivo data results). This may include foundational work from academic founders or related work in the field more broadly.

Development Team Review 121

Development Team Review Technical Review Finance Systems Review 121

SaaStr

MARCH 19, 2021

Shopify, since last year, has nearly tripled in market cap driven by the rise of e-commerce, but also the digital payments and the QR code system they provide for contactless payments. Zoom’s market cap grew over 4X to reflect that. Each of those, independently, are massive market cap drivers for their businesses as well.

Cloud 185

Cloud Scale Payment Methods Payment Solutions 185

IT World

JULY 22, 2022

A building under construction is a work in progress for all to see. Frequently conceived in back rooms and constructed by teams of design and marketing professionals, business websites are typically built less for target visitors than for executives at the companies that run them. Such is rarely the case with corporate websites.

Construction 87

Construction Marketing Business 87

Tom Tunguz

JUNE 11, 2014

I’ve filtered the data to look only at VCs who have invested in at least 50 companies during the past 5 years to ensure we’re only looking at truly active market participants. In other words, the presence of a VC investor in the seed round doesn’t seem to impact a startup’s ability to raise a Series A at market terms.

Construction 115

Construction Finance Startup Investment 115

Andreessen Horowitz

OCTOBER 16, 2023

One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. So in that shift from product-market fit to product-market-SALES fit, how much should you optimize your go-to-market for product… and even the other way around?

Product Marketing 75

Product Marketing Scale Sales Hiring Sales Recruiting 75

SaaStr

OCTOBER 27, 2023

Monday, for example, was built horizontally at first and then found that insurance companies, churches, and construction performed best. Your initial product exhausts the market, and once you approach 10% market share in your core ICP, things will start to slow down. So they leaned in there.

Sales Hiring 225

Sales Hiring Scale Venture Capital Generative AI 225

Neil Patel

JUNE 7, 2021

By the time we’re done here, you’ll have more than just an e-commerce marketing vision board. Father’s Day sales events present exciting opportunities to both e-commerce sellers and marketers. selling everything from tools to construction products. Why Should You Have Father’s Day Sales? Home Depot. Uncommon Goods. Stitch Fix.

Marketing 102

Marketing Sales Social Media Merchant Services 102

Neil Patel

NOVEMBER 25, 2020

In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By This is supported by data from Gerard Zaltman, author of “How Customers Think: Essential Insights into the Mind of the Market.”. Why is Emotion Marketing so Effective? Yes and no.

Marketing 145

Marketing Sales Underperforming Technical Team B2B 145

Tom Tunguz

AUGUST 2, 2019

VP Engineering, VP Product, VP Sales, VP Customer Success, VP Marketing, or VP Operations. After establishing product market fit, the startups grow their management team to scale. If there are few, team construction will lag. Ask her about each of the key roles your company will need to hire in the next 2 to 3 years.

Sales Recruiting 205

Sales Recruiting Sales Hiring Startup Scale 205

SaaStr

JANUARY 19, 2023

For startups, a successful business partnership could mean access to new products, the opportunity to reach new markets, or increase customer loyalty. Which partnership models are most advantageous? From a market perspective, when we think about ecosystems, we look at the outside in and inside out while evaluating partnerships.

Technical Review 194

Technical Review Startup Scale Software Review 194