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Sales Reps Really Do Have to Close 4x-5x What They Take Home, and More: Iconiq’s Sales Compensation Guide

SaaStr

So leading growth stage VC Iconiq has published its latest and very detailed Definitive Guide to Sales Compensation here. It’s very detailed and oriented more toward growth-stage scale-ups — but it’s excellent. Note again this skews toward late-stage startups and scale-ups. Everyone should have a read.

Scale 274
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Dear SaaStr: How Should I Design a Sales Reps Compensation Plan at Just $10k MRR?

SaaStr

Dear SaaStr: How Should I Design a Sales Reps Compensation Plan at Just $10k MRR ? So she has to hit $600k or $800k annualized or whatever the right quota is give your ACV and particulars (at $20k ACV today, a $600-$800k quota is very achievable — once you are at scale). Until … you enter a brand new space, a new initiative.

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How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

General Partner Doug Pepper and General Partner and Head of Analytics at ICONIQ Growth, Christine Edmonds, share the art and science of scaling GTM at this year’s SaaStr Annual. That’s a big change, and they can do it by building the first incentive compensation plan that includes variable compensation for specific goals.

Scale 242
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The Top 8 SaaStr Tips to Building an Effective First Sales Team (per Perplexity)

SaaStr

The Top 8 SaaStr Tips to Building an Effective First Sales Team The most important tips and best practices for founders when building out their first sales team: Get sales experience yourself first Close the first 10-20 customers yourself to understand the sales process This will give you critical insights to effectively train and manage your first (..)

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Founders: Get Your Comp Package Approved By Your Board of Directors

SaaStr

What’s changed is the majority of startups that are venture-backed don’t seem to get the CEO’s and founders’ compensation packages approved by the board anymore. Eventually, everyone does when the company adds a true CFO and outside directors and even a compensation committee pre-IPO. But they care again.

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Dear SaaStr: How do VCs Really Feel About Founder Salaries? I Was Told That a General Rule of Thumb is 75% of Market

SaaStr

Once you are profitable and at scale, I don’t think any VC expects founders to take anything less than market salaries ? One thing I have learned, though: If the founders are the highest compensated people in the start-up, especially pre-Scale (e.g., But if you raise less than that — 75% may well be too high.

Scale 259
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Dear SaaStr: What Is a Typical Organizational Structure for a SaaS Startup With Sales Reps?

SaaStr

CEO hires 2 reps, in the beginning, each barely pays for themselves, but by months 4–6 they are able to close 3x or more of their total compensation. Then : Have to scale from reps 3–8 or so. By 8-10 sales reps, you probably need a first head of rev ops / sales operations to handle training, onboarding, compensation, quotas, etc.