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Is Deferred Revenue a Liability?

Baremetrics

But, if you want to know why, you might need to read a bit more of this article — this article will dive into what are liabilities, what is deferred revenue, and how you need to document these values in your accounting. Sign up for the Baremetrics free trial , and start monitoring your subscription revenue accurately and easily.

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5 Interesting Learnings From Salesforce at $24B+ ARR

SaaStr

Only 6% of Revenue from Professional Services — Which They Lose Money On. Churn Still a Bit Elevated Since Covid. While most SaaS leaders seem to have seen a resumption to pre-Covid levels of churn, both Salesforce and Zendesk are still seeing relatively low churn — but higher than pre-Covid. Slack matters.

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Revenue Modeling for a Subscription vs. Non-Subscription Business

SaaSOptics

Revenue Modeling for a Subscription vs. Non-Subscription Businesses . Revenue modeling. It’s the most difficult aspect of financial planning, especially for startups that don’t have historical data to extrapolate future revenues. Revenue Modeling: Revenue Growth Over Time. Churn: Loss of existing customers .

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What Is Unearned Revenue and How to Account for It

Baremetrics

This puts you in the position of having “unearned revenue”. Unearned revenue, sometimes called deferred revenue, is when you receive payment now for services that you will provide at some point in the future. Sign up for the Baremetrics free trial , and start monitoring your subscription revenue accurately and easily.

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The Top 10 Important Finance Mistakes First Time Founders Make

SaaStr

Was it misunderstanding bookings vs. ARR vs. GAAP revenue, was that the issue? With early revenue, you start thinking about churn and scalability of every aspect of the business, including product, infrastructure, customer support, sales and marketing. Mistake #1: Bookings are not revenue. Your focus expands.

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Matching and Revenue Recognition Principles

Baremetrics

We are going to look at two of those principles here: the matching concept and the revenue recognition concept. You should sign up for the Baremetrics free trial , and start monitoring your subscription revenue accurately and easily. The matching concept or revenue recognition concept is not used in the cash accounting method.

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Understanding Subscription Revenue

Baremetrics

Subscription revenue can be defined most simply as a model which generates income from customers through recurring fees that are paid at regular intervals. Before we get into the more complicated stuff, let’s consider the difference between earning revenue and collecting revenue. Subscription Revenue is Easier to Scale 3.