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Product Funnel: What Is It and How to Create One?

User Pilot

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy.

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Funnel Tracking: How to Track and Optimize Your Funnel

User Pilot

TL;DR Funnel tracking refers to the process of monitoring and analyzing the steps or stages that users go through. Marketing funnels attract and engage, using metrics like visitors and click-through rates to track narrowing interest and effectiveness. Set up sales funnel steps with specific data points and filters.

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Content Strategy: What Is It & How to Develop One [2021]

Neil Patel

Step #1: Define Your Goals for Your Content Strategy. Great content is created for a specific purpose , and this purpose needs to be clearly defined. Ask yourself if you are creating content to boost brand awareness, generate leads, convert users, attract past customers, improve search ranking results, or something else altogether.

Strategy 141
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Your Content Marketing Business Model … The Choices You Have!

The Marketing & Growth Hacking Publication

Your Content Marketing Business Model … The Choices You Have! Content Marketing Business Models are often misunderstood to be either Content Marketing strategy plans or Content Creation plans. Let’s see the ways this can be done … 2 Content Marketing Models based on your knowing?—?or

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How to Create a B2B Content Strategy

Neil Patel

B2B and B2C content marketing require entirely different strategies. However, whether you’re targeting businesses or individual consumers, one point remains the same: Content matters. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems.

B2B 144
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B2B Marketing Funnel: What is It and How to Build One?

User Pilot

TL;DR A B2B marketing funnel is a framework that helps product marketers streamline the customer journey, from their initial awareness of your product until they finally make a purchase. The B2B marketing funnel focuses on creating awareness, building interest, and generating qualified leads for your product or service.

B2B 105
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How to Craft and Measure Profitable Funnel Conversions from Scratch

Neil Patel

These are the goals of your sales funnel. To get the most out of your leads in each stage of their purchasing journey, you should have a funnel conversion strategy for all levels of the funnel. The Basics of a Successful Sales Funnel. Top of the Funnel. Middle of the Funnel. Get traffic.