Totango

NOVEMBER 27, 2023

With acquisition costs proving too high in today’s constrained environment, many businesses are finally putting greater focus on nurturing existing customer relationships to ensure retention and expansion. The global market research company conducted its first Forrester Wave™ evaluation of top customer success platforms.

Trends 91

Trends Customer Success Machine Learning Artificial Intelligence 91

Blulogix

MARCH 22, 2024

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Strategizing Customer Penetration for Enhanced Growth For B2B subscriptions, customer retention is a pivotal factor underpinning the long-term success and sustainability of businesses.

B2B 96

B2B Subscription Payment Features Consulting 96

Totango

NOVEMBER 10, 2023

As a leader in customer success, who’s your friend in the C-suite? Is the customer journey mapping exercise a worthwhile effort? Who owns the customer community for your organization? 2023, Chris Dishman , Totango’s SVP of Global Customer Success, hosted the lively Hot Takes! We hope so!

Customer Success 97

Customer Success Construction Customer Lifetime Value Leadership 97

Totango

JANUARY 22, 2024

AI also emerged as a topic when we asked three of our executive leaders – Chief Marketing Officer Karen Budell , SVP of Customer Success Chris Dishman , and Chief Revenue Officer Dennis Reardon – to share their industry predictions for 2024. Retention is the new acquisition.

Customer Success 94

Customer Success Generative AI AI Scale 94

User Pilot

SEPTEMBER 7, 2023

Interested in building a B2B customer journey map? It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use.

B2B 105

B2B SaaS User Experience Retention 105

ChurnZero

AUGUST 31, 2021

For most B2B companies, Q4 means the time of contract renewals. It has become just as important, in the SaaS industry particularly, to work to keep existing customers as it is to chase down new leads. Customer retention and renewal are now crucial pieces of business growth. Email the Customer.

Customer Success 52

Customer Success Retention Subscription Payment Features 52

Blulogix

MARCH 20, 2024

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Understanding the Renewal Process in B2B Subscriptions In the competitive landscape of B2B subscriptions, the renewal process is a critical moment of truth.

Payment Features 52

Payment Features B2B Subscription Customer Lifetime Value 52

Blulogix

FEBRUARY 19, 2024

This blog post delves into advanced strategies that can help subscription services foster deeper connections with their customers, thereby improving retention rates and fostering brand loyalty. Retention, on the other hand, focuses on maintaining these subscribers over time, turning them into loyal advocates for your brand.

Retention 52

Retention Engagement Strategy AI Search 52

User Pilot

NOVEMBER 13, 2023

But what exactly is customer enablement and what are some best practices to achieve customer success? TL;DR Customer enablement includes all the steps you take to provide customers with a positive experience so they can derive maximum value from your product or service. Let’s find out.

B2B 105

B2B Sales Enablement Onboarding Retention 105

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

B2B 115

B2B Payment Methods Payments SaaS Payments 115

Subscription Flow

JANUARY 5, 2024

While the importance of SaaS B2B metrics has already been covered to death, what has not been covered in as much detail is the whisking out of important B2B SaaS product metrics from the unimportant ones. Read more: The Most Important Metrics to Secure SaaS Funding in 2024 What are B2B SaaS product metrics?

B2B 52

B2B Metrics SaaS Benchmarks 52

ChurnZero

OCTOBER 1, 2022

Why is it that the need for operations in marketing and sales is never questioned, yet Customer Success isn’t given the same allowance? Even though CSQLs have a lower customer acquisition cost, faster rate of return, and high close-rate, says Tony D’Auria, industry principal at Valuize, a customer lifecycle consultancy.

Scale 97

Scale Customer Success Revenue Retention 97

Totango

MAY 5, 2020

These businesses will be well-situated to speak to, lead, and ultimately retain customers through customer retention strategies in B2B like the following: Re-evaluate Current Digital Engagement Strategy Make Use of Key Engagement Metrics Personalize Communication Foster Lasting Relationships.

Retention 62

Retention B2B Strategy Scale 62

CustomerSuccessBox

MARCH 25, 2021

No matter what era we live in, customer retention is something that will never fade away. Let’s see the process of acquiring new customers. You’ve spent considerable time creating various marketing and sales funnels to convince your customer how your product can solve their problems. What is a good retention rate?

Retention 52

Retention SaaS Payments B2B Business 52

Subscription Flow

JANUARY 30, 2024

SaaS renewal management’s primary goal is to increase customer retention and in turn, recurring revenue growth. To encourage your customers to renew their subscriptions at the end of their term, a number of procedures and tactics are involved in devising your B2B SaaS renewal strategy.

SaaS Payments 59

SaaS Payments B2B Strategy Payment Services 59

Totango

SEPTEMBER 20, 2022

Customer Enablement Essentials: What B2B and SaaS Brands Need to Know. Customer enablement empowers customers by giving them the resources they need to use your product successfully. Here we’ll walk you through the essentials you need to know to harness customer enablement to increase B2B and SaaS sales.

B2B 82

B2B Scale SaaS Sales Enablement 82

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

B2B 107

B2B B2C Technical Review Systems Review 107

User Pilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. But how do you create a customer success strategy that works? And what are some of the best practices and examples across the customer journey?

Customer Success 98

Customer Success Strategy Customer Lifetime Value SaaS 98

CustomerSuccessBox

APRIL 19, 2021

It’s unlike most SaaS B2B businesses not addressing customer retention. There is a treasure trove of data on how customers interact with your organization yet most organizations are unable to act on these data points. If you can’t keep the customers you have, you certainly can’t sell them anything more.

Retention 52

Retention B2B SaaS AI 52

ChurnZero

JUNE 24, 2022

What does this mean for B2B SaaS businesses? In our webinar, 2022 SaaS retention benchmarks , SaaS Capital Manager Director Rob Belcher shares the results from their 11th annual B2B SaaS benchmarking survey. A little more than one-third (37%) reported they expect this year’s retention rates to be about the same.

Benchmarks 98

Benchmarks Retention Software Review Technical Review 98

User Pilot

APRIL 6, 2023

A powerful AI tool can be the perfect companion to your customer success platform. In this article, we will explore: How to leverage AI tools for customer success and retention. How can customer success managers address the challenges and concerns around AI when it comes to providing a better user experience?

AI 98

AI Customer Success ChatGPT Management 98

Totango

SEPTEMBER 7, 2021

B2B client engagement strategies can help you retain more customers if you know which best practices to follow. B2B engagement differs from B2C engagement in several important ways which require certain adjustments. Why Are B2B Client Engagement Strategies Different from B2C?

B2B 80

B2B Engagement Strategy B2C 80

ChurnZero

JANUARY 5, 2022

It’s not uncommon to find it difficult to grasp the concept of Customer Experience vs. Customer Success. For some, the Customer Experience definition is not that different from the one for Customer Success. So, are Customer Experience and Customer Success really the same?

Customer Success 98

Customer Success B2C B2B Retention 98

CustomerSuccessBox

SEPTEMBER 15, 2021

As the CEO of your company, there may come a situation where you need to implement customer success. You have two options- in-house customer success or outsourcing customer success. With customer success being a new function and companies not prepared for it, outsourcing might seem like a wise decision.

Outsourcing Services 52

Outsourcing Services Outsourced Development Customer Success B2B 52

Blulogix

MARCH 19, 2024

By BluLogix Team Mastering the Art of Complex B2B Recurring and Subscription Billing: Managing Digital Inventory Complexity As the digital economy continues to expand, B2B companies are increasingly offering a variety of digital products and services, necessitating sophisticated strategies for managing digital inventory.

B2B 52

B2B Subscription Payment Features Management 52

Totango

MARCH 8, 2022

Getting involved in the best customer success communities can give you access to the resources you need to take your CS team to new levels of performance. Here’s our guide to the top customer success communities in 2022 and what they have to offer. What Is a Customer Success Community?

Customer Success 115

Customer Success Technical Review Social Media Underperforming Technical Team 115

Valuize Consulting

JANUARY 25, 2024

Mastering Digital Customer Success: Insights From Valuize Spark Toronto What does your Digital CS model look like today and what was the journey like to get here? In the rapidly evolving B2B recurring revenue economy, the focus on Digital Customer Success is more pertinent than ever.

Customer Success 52

Customer Success Sales Recruiting Scale Strategy 52

User Pilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. However, customer insights can help your teams understand all aspects of your B2B partners. What are B2B customer insights?

B2B 98

B2B Underperforming Technical Team B2C Scale 98

ChurnZero

JULY 8, 2022

Oh, by the way, what’s your customer retention?” It was the turn of the millennium, and I was raising a round for a B2B software company—one of four companies that I founded over the course of my 25-year career as a repeat entrepreneur. Net revenue retention defined. This article was originally published on Forbes.com.

Technical Review 98

Technical Review Software Review Retention Metrics 98

Valuize Consulting

DECEMBER 21, 2022

As technology companies adapted to the array of challenges over the past year, many organizations re-examined what customer success means in today’s environment. Amidst this year of transformative change, what was top of mind for B2B technology leaders in 2022? 6 Tips To Creating A Proactive & Actionable Customer Scorecard.

Customer Success 52

Customer Success Churn Subscription Payment Features 52

ChurnZero

MARCH 24, 2023

The Customer Success industry is constantly evolving and developing new strategies for driving customer-led growth. 1: Is NPS a Customer Success metric? Related resource: The crucial nuance behind seven top Customer Success metrics for SaaS companies 2: Should Customer Success own renewal and expansion?

Customer Success 98

Customer Success Technical Review Systems Review Metrics 98

ChurnZero

MARCH 24, 2023

The Customer Success industry is constantly evolving and developing new strategies for driving customer-led growth. 1: Is NPS a Customer Success metric? Related resource: The crucial nuance behind seven top Customer Success metrics for SaaS companies 2: Should Customer Success own renewal and expansion?

Customer Success 97

Customer Success Technical Review Systems Review Metrics 97

SaaSOptics

MARCH 16, 2022

2022 B2B SaaS Trends [Webinar Recap]. There isn’t much that stays the same in the world of B2B SaaS. In a study of 250 B2B SaaS companies, sales-negotiated pricing (44% of companies) is still set to be the most popular pricing model when compared to both fixed pricing (34%) and variable pricing (24%).

Trends 98

Trends B2B Scale Payment Features 98

ChurnZero

DECEMBER 21, 2022

1/ Crash course in Customer Success and SaaS metrics. Related reading: Key SaaS and Customer Success metrics you should care about – What’s a good CAC? 20 quick insights on Customer Success and SaaS metrics – The audience chat was on fire during this webinar. 5/ The startup’s guide to Customer Success.

Customer Success 98

Customer Success Scale Underperforming Technical Team Benchmarks 98

CustomerSuccessBox

SEPTEMBER 7, 2021

And in all these -the common thread- Customer Success. Customer Success as a stream has played an important role. So, without further ado, let’s see the Customer Success Trends as predicted by the CS experts. 1 Renewed focus on new customer onboarding. via GIPHY. #1 5 Flexibility.

Customer Success 96

Customer Success Trends AI Innovation 96

Net-Results

MAY 26, 2021

Because for a long while I’ve worked at a B2B SaaS business and a lot of my focus has been on content marketing. The short answer is, of course, that content marketing is very important for Business-to-Business (B2B) marketing. The importance of content for customer retention and loyalty. What is content marketing?

Content Marketing 98

Content Marketing B2B Marketing Business 98

CustomerSuccessBox

JUNE 28, 2021

But, the year 2020 has seen a boom in the Customer Success space, as a lot of SaaS businesses are now identifying Customer Success as a strong business imperative. The companies have realized the importance of customer success in an overall increase in revenue and profitability. Top Customer Success trends.

Customer Success 52

Customer Success Trends Technical Review Headcount 52