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4 Ways the Pandemic Changed B2B Communication (From A Nationally-Representative Survey)

Sales Hacker

While we’re not yet able to claim victory over the pandemic, it’s time sales leaders think about what B2B sales might look like in a post-COVID world. We’ve witnessed a fundamental shift in how we all communicate at work. How COVID-19 changed B2B communication. Leadership communication has weakened.

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Transforming B2B enterprise SaaS billing with SubscriptionFlow

Subscription Flow

However, handling multiple subscription plans and the dealing with the complexities of B2B enterprise SaaS billing, variable customer lifecycles, and subscription management can be extremely difficult. Honest Communication of Pricing: Honesty regarding pricing details is crucial in open pricing communication.

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10 Best CRM for B2B Companies

Teamgate

As a B2B business, staying ahead of your competitors and scaling your company require not just understanding your clients but proactively managing relationships with them. A CRM for B2B companies is a tool designed to streamline and strengthen interactions between your business and your clients.

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The Rise of LinkedIn as a Core Communications Platform

SaaStr

And perhaps it was, just one full of a ton of B2B product commercials (at least for me). It’s a B2B network, after all. The post The Rise of LinkedIn as a Core Communications Platform appeared first on SaaStr. When LinkedIn added a feed a few years back, it looked like a copycat of Facebook. Things keep evolving.

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Ramping-up Your Digital CX Strategy: Adaptation of Omni Channel and Conversational Support

Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author

In this webinar, Michael McMillan, a CX expert with extensive experience in both B2B and B2C markets, will help you transform your customer journey and elevate company outcomes by evaluating key aspects of your CX strategy. Whether via chat bot, email, or social media, every customer should have the same opportunity to resolve their queries.

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7 Tips for Your Next Big B2B Brand Campaign from Front SVP, Global Marketing, Jon Borgese

SaaStr

When you work in B2B marketing, you don’t often get a great reason to show off your work to your friends and family. B2B marketing has a reputation for being more performance-oriented than brand-oriented. Check it out: This campaign proves that we B2B marketers can be just as creative as anyone when it comes to advertising.

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Pricing and Packaging Your B2B or Prosumer Generative AI Feature

Andreessen Horowitz

That said, we’ve outlined how we’re thinking about pricing and packaging in a part of the market that’s debating how to monetize their new genAI feature— B2B SaaS and prosumer companies —and how we’re seeing other companies approach the same question so you can better understand where your strategy fits in today.