Sales Hacker

AUGUST 23, 2019

61% of organizations had a dedicated sales enablement person, program, or function in 2018, according to data from CSO Insights. This explosive growth comes as no surprise, as successful programs are proven to have a large, quantifiable impact on sales success, specifically: The percentage of reps achieving quota improving by 22.7%.

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Sales Enablement Technical Review Software Review Systems Review 73

Sales Hacker

DECEMBER 3, 2019

When it comes to getting reps the tolls, content, and insights they need to close, here’s what sales enablement practitioners from top brands say is most important: Align Sales and Customer Journeys – Use data to create a framework that makes it easy for reps to give customers the information they need at each stage of the journey.

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Sales Enablement Artificial Intelligence Branding Sales Hiring 84

Sales Hacker

MARCH 20, 2018

It’s a question that’s plagued business leaders for decades, a question sales enablement is one step closer to answering. In short, sales enablement ensures your sales team has access to the information, content, and tools they need to sell more effectively. Use AI for sales enablement.

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Sales Enablement Strategy Sales Consulting 64

Sales Hacker

DECEMBER 12, 2018

If the impact of your sales enablement initiative seems disappointing or misunderstood, it could be because of your organization’s (all too common) mistake of confusing sales training with sales enablement. What sales enablement isn’t. What sales enablement is. In one word – data.

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Sales Enablement Sales Hiring Sales Onboarding 76

Sales Hacker

AUGUST 30, 2019

Let’s explore four types of sales enablement content (you often forget) your sales reps need to close the deal. We’re going to cover: The 4 types of sales enablement content your reps need. Stats the prove sales engagement content is vital to their success. 4 tips to optimize your sales engagement content.

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Sales Enablement Sales compliance Technical Review 67

Sales Hacker

DECEMBER 14, 2022

I’m Mayte Vera, operations manager at TigerLRM, and I leverage my experience in sales enablement management to help users focus on strategic approaches to sales enablement practices and how to define and implement successful sales processes. Sales enablement systems generate authentic communication with your team.

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Sales Enablement Sales AI Search Social Media 89

Sales Hacker

OCTOBER 10, 2022

I’m the Director of Enablement at WorkRamp, with more than 12 years of experience in enablement, training, and sales operations. In this article, I’ll walk you through bridging the gap between L&D and sales enablement for your sales teams to create a culture of continuous learning that leads to super-powered sales reps.

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Sales Sales Enablement Onboarding Retention 93

Sales Hacker

SEPTEMBER 1, 2022

The executive sponsor will often have the title of VP of Sales, VP of Sales Operations, VP of Marketing, or Director of Sales Enablement. The person in this role will likely have a title like Operations Manager, or fall somewhere in Sales Enablement, Marketing Operations, or Sales Operations.

Scale 84

Scale Technical Review Sales Enablement Systems Review 84

Sales Hacker

AUGUST 2, 2021

Sales coaching is often a touchy subject. But they also confirmed that getting enough sales coaching into the organization is a lot easier said than done. All data in the article comes from the survey linked above. It’s practically unanimous: sales coaching really works. How often are salespeople being coached?

Sales 107

Sales Sales Enablement Business Enterprise 107

Totango

SEPTEMBER 20, 2022

Here we’ll walk you through the essentials you need to know to harness customer enablement to increase B2B and SaaS sales. First, we’ll define what customer enablement is. Then we’ll look at the benefits of customer enablement and how it mutually supports sales enablement strategies. Incorporating feedback.

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B2B Scale SaaS Sales Enablement 82

Sales Hacker

JULY 25, 2022

Sometimes, re-writing the roadmap is unavoidable — but with data from a comprehensive dashboard, sales leaders can make strategic adjustments with confidence. Building a sales enablement dashboard. For example, sales enablement focuses on enabling sales reps, who are responsible for filling the top of the funnel.

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Sales Recruiting Engineering Revenue Sales Enablement 99

SaaStr

SEPTEMBER 13, 2023

A lot of categories are emerging, like sales enablement. Sacks wrote the article because he knew it would become important for startups to think about capital efficiency. So even startups good at getting renewals were getting seat contractions. That’s still happening. Buyers are also more discerning. So, it’s a tough period.

SaaS Payments 215

SaaS Payments Payment Solutions AI SaaS 215

Sales Hacker

JUNE 2, 2021

Sales enablement is an exciting place to be. It’s the glue that holds together many lines of business as your company treks forward on the path to sales success. The Sales Enablement “Holy Trinity”. I call these the Sales Enablement Holy Trinity: Communication. George Bernard Shaw. Collaboration.

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Sales Enablement Communication Sales Hiring Sales 109

Sales Hacker

JANUARY 3, 2022

Content is the cornerstone of sales enablement, but creating it is a massive headache. Those are resources that most sales teams do not have, and resources that most marketing teams need to protect. Read on for a cursory overview of how Agile can be applied to creating sales content along with a few tips for getting started.

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Sales Enablement Scale Sales Hiring Outsourcing Services 100

Sales Hacker

MARCH 25, 2021

Use personas to create sales enablement materials. Sales enablement materials are assets that are created to communicate with potential customers and encourage them through the sales funnel, from the “Awareness” and “Interest” stages to the “Decision” and “Action” phases. Post-sales materials. Landing pages.

Scale 112

Scale Underperforming Technical Team Outsourcing Services Sales Enablement 112

Sales Hacker

MAY 24, 2021

This article talks you, the reader, through ideation, creation, and then iteration of content. It teaches you exactly how to thread a story through your brand and how both sales and marketing can be part of that process. Do they prefer to listen to podcasts, or would they rather read an article? Educational? Aspirational?

Marketing 71

Marketing Sales Underperforming Technical Team Social Media 71

Sales Hacker

JUNE 16, 2021

Their sales tools are integrated effectively, coaching is readily available, and sales reps are happily using their CRM. They have a sales enablement plan and the right sales enablement platform in place. What is sales enablement? Sales enablement has evolved quickly. Not exactly.

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Sales Enablement Scale Sales Hiring Technical Review 99

Sales Hacker

JULY 21, 2021

It’s easy for a sales rep to say that their customers get a huge ROI by it’s another thing to prove it. Return on investment (ROI) is a way to measure how effective the money you spend on tools, hiring, and even processes like sales enablement is at generating revenue. We have a sales enablement plan – read this playbook”.

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Sales Hiring Underperforming Technical Team Sales Sales Enablement 125

Sales Hacker

FEBRUARY 18, 2021

Tenbound Sales Development Conference. AA-ISP Virtual Sales Summit. Sales Enablement Pro Sales Enablement Soirée, Americas 2021. Sales Success Summit 2021. If you’re wondering who should attend, Unleash is geared for: Sales leaders. Sales managers. Sales hunters. Channel Sales.

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Sales Sales Enablement B2B Leadership 104

Sales Hacker

JUNE 2, 2021

Mary Shea defines this term in her recent article Unleash: A New Cohort of Revenue Innovators Comes of Age : noun — a new cohort of revenue leaders who put buyers at the center of their strategies, who arm their sellers with the most innovative sales technologies, and who over-index on data, rather than intuition to inform their business decisions.

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Innovation Sales Enablement Interviewing Revenue 63

Sales Hacker

AUGUST 7, 2020

Sales Development. Sales Growth. Sales Enablement. Enterprise Sales. Sales Operations. Sales Technology. Vice President, Global Sales. Whitney Sales. WiSE – Women in Sales Enablement. Vice President of Sales. Sales Enablement. Leadership.

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VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

Sales Hacker

JANUARY 14, 2022

With a prescribed list of attributes and skills that lead to success and a tracking methodology in place, you can build an impactful sales enablement and readiness program that includes onboarding, as well as ongoing training and coaching, based on individual performance. A technology-driven strategy.

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Underperforming Technical Team Sales Enablement Construction Forecasting 98

Sales Hacker

JUNE 23, 2021

What, you didn’t have time to watch that webinar replay in between reading those two articles you’ve had open in a tab for three days? There’s more sales content than ever before – how do you sort through the noise? Since we deal with sales content on the daily, we thought we’d save you some time. Sales enablement.

Sales 79

Sales Technical Review Outbound Sales Team Interviewing 79

InsightSquared

APRIL 1, 2019

Sales Enablement : While your frontline manager focuses on the one-on-one coaching, your sales enablement team will focus on the scalable how to hit their milestones. Sales enablement will provide training, sales tools, and larger picture programs to support success.

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Sales Enablement Systems Review Leadership Onboarding 99

Sales Hacker

NOVEMBER 25, 2019

Sales battlecards are one of the most common and most important sales enablement assets. They’re also the ammo you give your sales reps to go into battle against your competitors. Why sales needs battlecards. Make it discoverable : Sales reps are busy and need battlecards to be at their fingertips.

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Sales Hiring Sales Sales Enablement Technical Review 73

Sales Hacker

OCTOBER 27, 2021

Artificial intelligence (AI) for sales – buzzword or solution? AI-driven sales tech is emerging as a practical answer for many of the challenges facing sales leaders, trainers, managers, coaches, and sales enablement pros. B2B sales is evolving, and the Zoom boom of 2020 has only accelerated those changes.

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AI Scale Technical Review Artificial Intelligence 102

Sales Hacker

MAY 27, 2021

Maybe you’re already convinced that remote sales is a new world, what about your Sales Enablement? Gartner’s latest Sales Enablement Framework points out that the best sales enablement teams are treating training as a continuous, always-on process, not a series of events. Communicating your needs.

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Underperforming Technical Team Sales Software Review Technical Review 111

Sales Hacker

APRIL 18, 2022

This is still an article about sales. But just because it’s about sales, doesn’t mean the dragons are not real. I’m talking, of course, about sales myths – giant, all-consuming ideas that seem to loom over the sales mindscape and impact our every action. The Hubspot 2021 Sales Enablement Report.

Technical Review 88

Technical Review Sales B2B Education 88

Sales Hacker

APRIL 19, 2022

In this article, I’ll outline the principles of compensation design , how to build sales compensation plans , and include resources to set OTEs and quotas that keep your reps happy and hungry for more. Why Sales Comp Planning is Key to Rep Retention. Quota frequency and fairness.

Compensation 86

Compensation Sales Recruiting Sales Hiring Retention 86

Sales Hacker

JULY 8, 2022

Bonus: At the end of this article I’ll cover how to automatically route prospects into your nurture sequence using triggers. A value-add message with an article on the habits of successful sales reps and how Outreach can help develop those habits with the prospect’s team. So how do you write a nurture sequence?

Technical Review 84

Technical Review Strategy Sales Technology 84

All that Saas

JULY 14, 2021

Sales enablement platforms are to feed sales representatives with productive content and give them opportunities to sell. It has become a necessity for sales enablement apps to be implemented in a business. Companies that do use sales enablement software have seen their sales increase by 6% to 20%.

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Sales Enablement Software Review Software Development Team Review 52

OpenView Labs

FEBRUARY 6, 2020

Editor’s Note: This article is part three of a four-part series that covers the most crucial product marketing activities for an early-stage startup. Let’s start hiring a whole sales team!”. Welcome to Part Three, focused on scaling sales. Create your most critical sales enablement tools. There was some interest!

Scale 52

Scale Product Marketing Sales Hiring Scaling 52

Sales Hacker

JANUARY 27, 2021

Playbooks provide the ultimate reference for consistent execution across your sales org and are critical to scaling sales enablement. What is a Sales Playbook? But, as important as they are, playbooks can also be the resource that ends up gathering dust on the digital shelf because no one adopts them.

Scale 68

Scale Sales Hiring Systems Review Sales 68

Sales Hacker

OCTOBER 22, 2018

RELATED: Sales Tools that Actually Matter: Building your Playbook. As a sales enablement leader, your first job with new sales members is to successfully ramp them—giving them a map and ensuring they know how to read it. RELATED: Demystifying Sales Enablement: What Is It, Why It Matters, And How To Do It Right.

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Sales Hiring Sales Sales Enablement Underperforming Technical Team 98

Sales Hacker

MAY 27, 2019

Most sales teams depend on 5 key activities to succeed: Intelligence : Sales intelligence refers to technologies, applications, and practices for the collection, integration, analysis, and presentation of information to help salespeople find, monitor and understand data that provides insights into prospects’ and existing clients’ daily business.

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Technical Review Scale AI Search Sales 141

User Pilot

JULY 23, 2023

This article covers everything you need to know about assembling the right team and ensuring they collaborate well to achieve desired results. Generating leads for sales. Sales enablement—providing sales teams with the necessary tools, materials, and training to effectively position and sell the product.

Marketing 96

Marketing Customer Lifetime Value SaaS Advertising 96

User Pilot

OCTOBER 6, 2023

As a marketer, your job is to deliver value through in-app communication and sales-enablement content to address specific objections. By providing value to a broad audience via channels like blogs, social media content, ads, and online communities—just like the article you’re reading right now.

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B2B Development Team Review Software Review Marketing 105