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Navigating subscription in the air

ProfitWell

The airline is clearly thinking that if the program is a success, other airlines may follow suit using this model. But Etihad is not the first airline to offer this service. Maybe we’ll even challenge our crew to do a Pricing Page Teardown episode on airline subscriptions.). Cutting the security line? Boarding first?

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SaaStr Annual 2020 is Coming. Hear from these Amazing Speakers!

SaaStr

Since then the company has grown to millions of registered users and counts companies like American Airlines, Zendesk, Groupon, Nasa, Leap Motion and MGM amongst its customers. Tricks to Building a High Retention Sales Culture with Unity Technologies VP of Sales, Americas, and EMEA Laura Palmer. Github was founded in 2008.

Airlines 127
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??Shep Hyken on getting customers to come back again and again

Intercom, Inc.

And it’s not just about strong retention and recurring revenue, although that’s certainly a plus; it’s knowing the customer won’t quit you over a new competitor with better technology, lower prices, or even a more convenient service. Customer loyalty is the ultimate goal for anyone working in customer experience. That’s unfortunate.

Airlines 145
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Lock-in vs. stickiness in SaaS: Retaining customers the right way

Chart Mogul

How big-brand consumer products boost retention with stickiness. Achieving great retention doesn’t have to mean locking your users in a room with bars on the windows and throwing away the key. Airline loyalty programs – “I need to keep flying with [airline] otherwise I’ll lose my platinum status!”.

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How customer support can keep up with customer expectations

Intercom, Inc.

They use service as a differentiator and focus as much on the post purchase experience as the purchase decision to increase customer loyalty and retention – just like luxury hotels and car manufacturers have done for decades. These changes can already be seen at companies such as Dutch airline KLM. Putting customer experience first.

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How do in-person sales or customer success impact WTP and churn?

ProfitWell

Yet, there’s obviously some deep costs (in time and money) that come with pounding the pavement and racking up airline miles. As to not bury the lede – meeting prospects and customers face to face absolutely impacts willingness to pay and your overall retention. Churn, the other side of retention, follows a similar trend.

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Smaller SaaS More Vulnerable than Larger in 2020

OPEXEngine

Of course, any company, whether large or small, selling to markets most directly impacted by Covid, such as travel, airlines, and restaurants, will be hard hit regardless of their financial strength coming into 2020. Company valuations will be even more closely tied to cash flow, customer retention, and profitability.