ProfitWell

SEPTEMBER 16, 2019

While both Hiten and I are big proponents of freemium, it’s definitely not the easiest business model to work with if you don’t understand how to make it work. And if you want to learn more about the history of freemium and how it impacts the economics of your business, check out The Freemium Manifesto. Subscribe and Listen.

Acquisition 99

Acquisition Revenue Scale Retention 99

SaaStr

FEBRUARY 20, 2023

Underrated: How great of a business model SaaS is. And realistically, cut off any potential M&A acquisitions deals for even hundreds of millions of dollars. But one thing no one talked about was how the power and magic in recurring revenue can make a $100,000,000 exit magical if you are capital efficient.

Acquisition 286

Acquisition Startup Business Model SaaS 286

Casey Accidental

NOVEMBER 13, 2019

If driving more customers was your customers’ #1 need, and that’s not what you helped them with, you probably didn’t build a very successful business, or the problem of solving customer acquisition for that market is very difficult. What Types of Businesses Are We Talking About? Slack, Adobe, Atlassian. It wasn’t aspirational.

Marketplace as a Service 106

Marketplace as a Service Business Model Business Underperforming Technical Team 106

Navint

AUGUST 27, 2021

Demand for Lead-to-Revenue services has hit a fever pitch in recent months as the shift to subscription-based business models has fundamentally changed enterprise operations. In this Q& Source.

Acquisition 52

Acquisition Revenue Consulting Cloud 52

User Pilot

APRIL 8, 2024

Product-led growth is a well-known bottom-up approach that relies on the product for customer acquisition and revenue expansion. Bottom-up SaaS is a growth strategy used by B2B SaaS companies that focuses on individual users or teams to drive customer acquisition. How is it different from the top-down business model?

Strategy 88

Strategy Business SaaS Customer Lifetime Value 88

SaaSOptics

MAY 19, 2022

What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. More customers = more revenue.

Acquisition 59

Acquisition Scale Strategy Software Review 59

ProfitWell

MAY 21, 2020

Customer acquisition vs. customer retention—which one is better? Nevertheless, many companies focus the majority of their time and resources on acquisition. In reality, though, retention offers a much higher ROI on advertising spend for certain business models—and is often much more cost-effective than its counterpart.

Acquisition 98

Acquisition Retention Advertising Customer Lifetime Value 98

Baremetrics

AUGUST 22, 2021

Subscription revenue can be defined most simply as a model which generates income from customers through recurring fees that are paid at regular intervals. Before we get into the more complicated stuff, let’s consider the difference between earning revenue and collecting revenue. Subscription Revenue is Easier to Scale 3.

Payment Features 90

Payment Features Payments Subscription Revenue 90

Techsnyder

DECEMBER 19, 2021

SAAS CEOs and CROs are always on the prowl for one thing for sure and that is about how do I increase my recurring revenue and profitability. Recurring is the key for profitable sustenance of the SAAS business model. NPS will be a bonus and it will also have a positive cascading effect on new customer acquisition.

Revenue 52

Revenue SaaS Acquisition Outsourced Development 52

ProfitWell

NOVEMBER 6, 2019

The subscription revenue model is hardly new. It’s simple: the subscription revenue model benefits both customers and companies. Meanwhile, companies offering subscriptions can scale with confidence, with predictable revenue and deeper relationships with their customer base. What is the subscription revenue model?

Payment Features 74

Payment Features Payments Subscription Revenue 74

Chart Mogul

OCTOBER 3, 2019

The customer acquisition cost can help you create, measure, and improve a business model that will put your business on the path to profitability. You’re starting a new business. How about your business model ? What is the Customer Acquisition Cost? CAC stands for customer acquisition cost.

Acquisition 91

Acquisition Underperforming Technical Team Startup Customer Lifetime Value 91

Casey Accidental

OCTOBER 27, 2020

This is part three of a three part series on sequencing business models. In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. Acquisition becomes the primary value prop for the majority of developers.

Payments 55

Payments Business Model Payment Solutions SaaS Payments 55

Tom Tunguz

AUGUST 26, 2020

Today, the company is a massively successful SaaS business and another example of the flywheel business model that creates demand at the individual user and leverages that interest to sell department and company-wide contracts. TTM Revenue, $M. Revenue Growth. S&M Spend / Revenue. SmartSheet. SmartSheet.

Payment Solutions 363

Payment Solutions Payments Outsourced Development Payment Services 363

SaaStr

SEPTEMBER 20, 2023

Announcements of several blockbuster acquisitions, most notably from Adobe acquiring Figma, which was the highest valuation multiple offered in an acquisition for any software company at scale. A 1% improvement in revenue growth today has the same impact on valuations as a 2% improvement in free cash flow margin.

Cloud 233

Cloud Payments Software Review Payment Solutions 233

SaaStr

OCTOBER 17, 2022

If you’re only investing in sales and marketing, you’re missing a huge revenue opportunity. As soon as you have a repeatable methodology around customer acquisition. Determine how much business each CSM can handle. However, your business model will dictate how large the book of business is for each CSM.

Customer Success 212

Customer Success Sales Hiring Scale Leadership 212

Baremetrics

SEPTEMBER 30, 2021

The pre-revenue startup phase has a host of stresses that hopefully disappear as the company begins to earn revenue. You also might need to be watching your burn rate extra closely as the pre-revenue stage is by no means the pre-expense stage. What is a pre-revenue startup? What is a pre-revenue startup?

Payments 110

Payments Revenue Startup Development Team Review 110

Andreessen Horowitz

APRIL 23, 2024

Alex: Let’s dive into your business models. The opportunity is to leverage that trust factor to drive customer acquisition, and it has worked for us. Alex: The other side of the equation on customer acquisition is monetization. I think it’s a good business model.

Payments 94

Payments Forecasting Payment Services Payment Solutions 94

SaaStr

SEPTEMBER 3, 2019

There’s a little bit of work to do still, but you know, tonight the title of my talk is how to make user acquisition practically free. All of the cool ideas that you had, you would get really clear feedback about what was going on, but if it was a good idea, it would really move the needle in revenue and volume.

Acquisition 137

Acquisition Software Review Payment Methods Marketplace as a Service 137

SaaStr

MAY 25, 2022

Investors will invest in your business if: You have a strong brand. Your top-line revenue is growing. The Sword: a product-led growth business. Every successful business you admire—Google, Facebook, Microsoft, Apple, et al.—was was built on a solid, profitable business model. Your customers like you.

Scale 236

Scale Marketplace as a Service Business Model Advertising 236

ProfitWell

MAY 21, 2019

What is customer acquisition? Customer acquisition is the process of gaining new customers. Customer acquisition is one of the most popular growth levers for SaaS businesses because it is the most literal way to grow your customer base. Acquisition for a SaaS company means signing up new, paying customers.

Acquisition 70

Acquisition Retention Churn Pricing 70

SaaStr

OCTOBER 26, 2022

It’s barely trading at 3x revenue. Wix gains revenue and stickiness by pushing into payments and commerce, but it comes at a cost in margins. While I can’t quite get the math to tie with revenue growth, I’m sure it’s right, and 116% NRR from SMBs is impressive. But user acquisition marketing isn’t being touched.

Payments 209

Payments Payment Solutions Payment Methods SaaS Payments 209

User Pilot

FEBRUARY 26, 2024

Digital product metrics can be grouped into five broad categories: acquisition , activation , engagement , satisfaction , and revenue metrics. What are your most important business objectives? Are you aiming for user engagement, acquisition, or revenue growth? Book a demo now to learn more.

Metrics 100

Metrics Customer Lifetime Value Scale SaaS 100

Practical Advice on SaaS marketing

OCTOBER 9, 2012

If you manage a software-as-a-service (SaaS) company, at some point you'll be forced to make a tough decision about your customer acquisition process: Feed it or starve it? Because of the way the SaaS business model works, if you feed the customer acquisition process, you hurt profits and burn cash.

Acquisition 124

Acquisition Scale SaaS Headcount 124

SaaStr

FEBRUARY 20, 2024

Gusto is a high-velocity, high-scale acquisition and expansion engine, and one we can all learn from. In a recent Workshop Wednesday, Tolithia Kornweibel, CRO, and Jamie Edwards, Head of Go-to-Market Operations and Tools, share how Gusto maximizes revenue so that you can do the same.

Scale 200

Scale Sales Marketing Construction 200

User Pilot

MARCH 25, 2024

It uses revenue and operating costs to determine the company’s value. Revenue-based valuations are more suitable for SaaS startups because it doesn’t take into account upfront investment which affects SDE or EBITDA negatively. The multiple depends on numerous factors, like sustainability and transferability of revenue and growth.

SaaS 103

SaaS Customer Lifetime Value Acquisition Metrics 103

Chart Mogul

OCTOBER 3, 2019

The customer acquisition cost can help you create, measure, and improve a business model that will put your business on the path to profitability. You’re starting a new business. How about your business model ? What is the Customer Acquisition Cost? CAC stands for customer acquisition cost.

Acquisition 52

Acquisition Startup Underperforming Technical Team Customer Lifetime Value 52

Practical Advice on SaaS marketing

JUNE 1, 2012

Another week, another software-as-a-service (SaaS) acquisition. To be more accurate, it's really "another week, another four SaaS acquisitions." Among the more prominent purchases, Oracle bought Vitrue, following its acquisitions of Taleo and RightNow. Better yet, it's a consistent revenue stream, driven by subscriptions.

Acquisition 100

Acquisition SaaS Finance Customer Support 100

Practical Advice on SaaS marketing

MARCH 5, 2012

Having lived through several acquisitions during my career in technology companies, I have some idea of what the folks at SuccessFactors (acquired by SAP last year) and Taleo (acquired by Oracle a few weeks ago) are going through. Some of these combinations go well, others not so well. In essence, it helps to be bigger and richer.

Acquisition 100

Acquisition SaaS Finance Business Model 100

SaaStr

JUNE 17, 2023

billion cash acquisition deal in December 2021. Another noteworthy transaction was Adobe’s acquisition of Marketo for $4.75 Known for its inbound marketing software products, it has consistently reinvested profits back into the business to fuel sustainable growth. billion, one of the largest deals in martech history.

Venture Capital 202

Venture Capital Scale Technical Review Software Review 202

Subscription Flow

DECEMBER 1, 2023

Recurring revenue models, or subscription models , can be a great way for businesses to generate income while providing customers with the options they want. This trend is even affecting business-to-business enterprises. In this sense, their revenue is consistent, long-term, and somewhat predictable.

Subscription 59

Subscription Payment Features Metrics Business 59

SaaStr

MAY 6, 2021

Sandi Lin, CEO and Co-founder of Skilljar, and Kathy Lord, its CRO, know a thing or two about Chief Revenue Officers. You might never have considered a Chief Revenue Officer (CRO) because it’s not been a common role until very recently, and because you might not have the kind of revenue that needs its own manager.

Sales Hiring 225

Sales Hiring Sales Recruiting Interviewing Revenue 225

Subscription Flow

DECEMBER 28, 2023

ARR Per Employee Every company has some revenue targets, and when they get revenue, they conduct audits to see how this revenue was generated and how it was spent. When you are to work on the task of securing funding for your SaaS project, you also need to see the revenue that you are already generating.

Metrics 52

Metrics SaaS Finance Acquisition 52

Stax

JANUARY 28, 2024

Long before the digital age, newspaper and magazine companies have been using the subscription model to create and retain a consistent readership for their publications. This business model has now been adapted very well in the internet age, especially in the SaaS (Software-as-a-Service) and eCommerce industries.

Payment Features 88

Payment Features Payment Methods Payment Solutions SaaS Payments 88

Chart Mogul

MAY 12, 2021

Director of Finance Ken Carlson on how Whereby is making freemium work thanks to actionable insight derived from their revenue data. The Solution: ChartMogul is the comprehensive tool for revenue analytics. The Result: Improving the business model with deep insight. What is Whereby? Click To Tweet. Click To Tweet.

Revenue 52

Revenue Data Payment Features Finance 52

Subscription Flow

DECEMBER 15, 2023

For instance, subscription businesses observe customer retention rates, customer acquisition, and whatnot. The monitoring of these Key Performance Indicators (KPIs) or metrics impacts the economy of not only a company but the subscription business economy as a whole.

Subscription 59

Subscription Payment Features Healthcare Technical Review 59

Navint

OCTOBER 31, 2019

We are very excited to announce Navint’s strategic acquisition of Statera, a leading quote-to-cash implementation provider and Salesforce implementer. The acquisition not only doubles Navint’s size, but more importantly empowers us to provide solutions to the critical challenges that today’s recurring-revenue organizations consistently face.

Revenue 40

Revenue Business Operational efficiency. Acquisition 40

Stax

FEBRUARY 21, 2024

And it worked; the Model-T was the most-produced car in the world until 1975. So, of course when it came to revenue-driving activities, Ford knew that success in marketing—and business—wasn’t about how much your marketing spend is, but how efficiently you spend it. Why is the SaaS Magic Number important?

SaaS Payments 88

SaaS Payments Payments Payment Services Stax 88