Incredo

OCTOBER 8, 2019

Just look at customer acquisition vs retention statistics. Existing customers are 4-5x more likely to repurchase, refer your product and forgive your mistakes ( source ). What if I am starting out a business and don’t even have leads, not to mention SaaS customer acquisition strategy? What do you see? Of course not.

Acquisition 148

Acquisition Strategy Technical Review SaaS 148

Casey Accidental

NOVEMBER 13, 2019

If driving more customers was your customers’ #1 need, and that’s not what you helped them with, you probably didn’t build a very successful business, or the problem of solving customer acquisition for that market is very difficult. What Types of Businesses Are We Talking About? 1 Saturated Growth in SAAS.

Marketplace as a Service 106

Marketplace as a Service Business Model Business Underperforming Technical Team 106

ProfitWell

DECEMBER 4, 2019

The SaaS business model powering all of this activity is startlingly unique, still young, and inextricably tied to the power of cloud computing. What is the SaaS business model. As a result, revenue recognition is a fundamental part of the SaaS business model. Recurring payments. Early stage.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

Incredo

OCTOBER 8, 2019

Just look at customer acquisition vs retention statistics. Existing customers are 4-5x more likely to repurchase, refer your product and forgive your mistakes ( source ). What if I am starting out a business and don’t even have leads, not to mention SaaS customer acquisition strategy? What do you see? Of course not.

Acquisition 134

Acquisition Strategy Technical Review SaaS 134

SaaStr

JANUARY 12, 2021

Because the (maybe semi-sad) thing for VCs is, only Unicorns make the business model work : Say you have a $200m VC fund (not that large, but basically our current fund, as an example). You get to make about 30 or so investments from that fund. So those 30 investments have to return $800m. Multiple unicorns, in fact.

Venture Capital 354

Venture Capital Business Model Acquisition Investment 354

Sixteen Ventures

AUGUST 14, 2022

You want NRR to be over 100%, because that means – in theory – you could turn off new customer acquisition and the company wouldn’t just continue to generate revenue, but would actually grow. Why they’re investing in you. If you added more than you lost, you will have “retained” greater than 100%.

Customer Success 97

Customer Success Investment Sales Hiring Retention 97

SaaSOptics

MAY 19, 2022

What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. What is a Customer Acquisition Strategy?

Acquisition 59

Acquisition Scale Strategy Software Review 59

User Pilot

AUGUST 6, 2023

TL;DR Creating an omnichannel experience comes down to ensuring consistency and integration across all channels that customers use to engage with your business. A consistent omnichannel customer experience can improve satisfaction , build loyalty , drive acquisition, increase retention , boost LTV, and help you make data-driven decisions.

Investment 97

Investment Banking Social Media Customer Lifetime Value 97

Casey Accidental

OCTOBER 27, 2020

This is part three of a three part series on sequencing business models. In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This post is a collaboration with Gilad Horev.

Payments 55

Payments Business Model Payment Solutions SaaS Payments 55

Chart Mogul

OCTOBER 3, 2019

The customer acquisition cost can help you create, measure, and improve a business model that will put your business on the path to profitability. You’re starting a new business. How about your business model ? What is the Customer Acquisition Cost? CAC stands for customer acquisition cost.

Acquisition 91

Acquisition Underperforming Technical Team Startup Customer Lifetime Value 91

Tom Tunguz

AUGUST 26, 2020

Today, the company is a massively successful SaaS business and another example of the flywheel business model that creates demand at the individual user and leverages that interest to sell department and company-wide contracts. Asana invests 10% more of its revenue in S&M, which is consistent with its higher growth rate.

Payment Solutions 363

Payment Solutions Payments Outsourced Development Payment Services 363

Casey Accidental

DECEMBER 11, 2023

To continue its growth, instead of investing in new product value, Eventbrite kept grafting new growth loops onto this core loop to acquire more event creators and drive more ticket sales per event, creating a much more complicated growth model that looks like the below. This is what I realized when I joined Eventbrite.

Payments 112

Payments Scale Payment Solutions Technical Review 112

SaaStr

JUNE 17, 2023

In the ever-evolving landscape of SaaS, Venture Capital, Bootstrapping, and Valuations – understanding market trends and investment patterns is critical. We’ll explain Jason’s take on the recent market fluctuations, highlighting major deals that shaped investment patterns and their effects on valuation trends.

Venture Capital 195

Venture Capital Scale Technical Review Software Review 195

SaaStr

MAY 25, 2022

No one built a business solely on metrics like TAT, LTV, etc., Investors will invest in your business if: You have a strong brand. The Sword: a product-led growth business. Every successful business you admire—Google, Facebook, Microsoft, Apple, et al.—was was built on a solid, profitable business model.

Scale 226

Scale Marketplace as a Service Business Model Advertising 226

SaaStr

SEPTEMBER 3, 2019

There’s a little bit of work to do still, but you know, tonight the title of my talk is how to make user acquisition practically free. I want to talk about how we got to the business model that we have at Lambda School because it’s one of the things that separates us from other schools. They needed something now.

Acquisition 133

Acquisition Software Review Payment Methods Marketplace as a Service 133

SaaStr

OCTOBER 17, 2022

If you’re only investing in sales and marketing, you’re missing a huge revenue opportunity. As soon as you have a repeatable methodology around customer acquisition. Determine how much business each CSM can handle. However, your business model will dictate how large the book of business is for each CSM.

Customer Success 207

Customer Success Sales Hiring Scale Leadership 207

Clouded Judgement

MARCH 22, 2024

In it's truest form, ARR is used by pure SaaS business models to describe the aggregate annual value of the entire customer set. Many laude the SaaS business model because ARR is inherently predictable - you know what you’re revenue will be over the coming 12 months, and sometimes even further out than that.

AI 183

AI Revenue Cloud Technical Advisors 183

SaaStr

SEPTEMBER 20, 2023

Announcements of several blockbuster acquisitions, most notably from Adobe acquiring Figma, which was the highest valuation multiple offered in an acquisition for any software company at scale. If a channel didn’t hit it, they’d stop investing in it and reallocate those funds into the overperforming channel.

Cloud 223

Cloud Payments Software Review Payment Solutions 223

SaaStr

SEPTEMBER 16, 2022

However, global growth is challenging, and it takes the right strategy, preparation, and business model to achieve it. In an eye-opening session at SaaStr Europa 2022, Harry Briggs (Managing Partner at OMERS Ventures) shares advice for determining whether expansion is right for your business and how to execute it effectively. .

Scale 188

Scale Scaling Sales Hiring Marketing 188

Casey Accidental

JULY 17, 2023

I thought I would actually write down a lot of those thoughts and add some more depth for founders and employees working on these businesses. Don’t worry I got more marketplace content on the way as well Shortly after I got into tech, investors started to fall in love with subscription business models, mostly on the B2B side.

Payment Solutions 98

Payment Solutions Payments Subscription Payment Features 98

Chart Mogul

OCTOBER 3, 2019

The customer acquisition cost can help you create, measure, and improve a business model that will put your business on the path to profitability. You’re starting a new business. How about your business model ? What is the Customer Acquisition Cost? CAC stands for customer acquisition cost.

Acquisition 52

Acquisition Startup Underperforming Technical Team Customer Lifetime Value 52

Practical Advice on SaaS marketing

MARCH 5, 2012

Having lived through several acquisitions during my career in technology companies, I have some idea of what the folks at SuccessFactors (acquired by SAP last year) and Taleo (acquired by Oracle a few weeks ago) are going through. Some of these combinations go well, others not so well. In essence, it helps to be bigger and richer.

Acquisition 100

Acquisition SaaS Finance Business Model 100

OPEXEngine

JANUARY 5, 2021

Customer Acquisition Cost (CAC) is a key SaaS metric that accounts for how much it costs your company to procure each new customer. What it tells you about your company will depend on your goals, your business model and needs, and your customer lifecycle. However, this metric calls for discerning judgment. What is CAC?

Benchmarks 52

Benchmarks Acquisition Customer Lifetime Value Scale 52

Stax

FEBRUARY 21, 2024

And because of the digital nature of SaaS businesses and their subscription-based business models, the ability to collect data on how the company is performing is easier and faster than ever. It helps businesses understand the effectiveness of their customer acquisition and retention strategies.

SaaS Payments 88

SaaS Payments Payments Payment Services Stax 88

SaaStr

SEPTEMBER 15, 2023

Its business model of going global and going inbound from India is the differentiation. They’re spending a lot on online marketing and acquisitions and servicing all those leads from a low-cost place like India. They weren’t looking at competition as the threat, but AI was, so they invested early and launched Freddy AI early.

Sales Hiring 214

Sales Hiring Scale SMB AI 214

Subscription Flow

DECEMBER 28, 2023

There are many people who have amazing SaaS business ideas, however, they do not have enough money to invest so that their ideas can be materialized. These ideas can be business ideas or some new project idea for which a hefty amount of money is needed. What should be done? Give up the idea?

Metrics 52

Metrics SaaS Finance Acquisition 52

SaaStr

FEBRUARY 20, 2024

Gusto is a high-velocity, high-scale acquisition and expansion engine, and one we can all learn from. A note of wisdom as you introduce new models — You can never invest too much in change management and helping your reps understand the why and embracing the change. Next Best Action There are a lot of inbound leads at Gusto.

Scale 193

Scale Sales Marketing Construction 193

Subscription Flow

DECEMBER 15, 2023

For instance, subscription businesses observe customer retention rates, customer acquisition, and whatnot. The monitoring of these Key Performance Indicators (KPIs) or metrics impacts the economy of not only a company but the subscription business economy as a whole.

Subscription 59

Subscription Payment Features Healthcare Technical Review 59

SaaStr

MAY 6, 2021

If you’re a company that has a 100% sales-driven business model, it makes sense to hire a big-deal revenue person. Just note, you’ll need a strong balance sheet and stable investments — it takes money to make money. She then worked as a GM, but she started to miss the business-building function. Is a CRO right for you?

Sales Hiring 216

Sales Hiring Sales Recruiting Interviewing Revenue 216

User Pilot

MARCH 25, 2024

Revenue-based valuations are more suitable for SaaS startups because it doesn’t take into account upfront investment which affects SDE or EBITDA negatively. Revenue-based valuation SaaS companies aren’t like most other businesses and so neither SDE nor EBITDA are accurate ways of assessing their value.

SaaS 105

SaaS Customer Lifetime Value Acquisition Metrics 105

Incredo

JUNE 25, 2019

Freemium business model is when you give your product to the users for $0, provide them with the basic value of your product for unlimited time but at the same time encourage them to become a paying customer in order to have access to more advanced features. Note that freemium model ? And so does the freemium pricing model.

SaaS 236

SaaS Pricing Software Review Acquisition 236

SaaStr

AUGUST 20, 2019

In this session, Anna and Sameer will highlight SendGrid’s journey from growth stage through acquisition and why focusing on people and culture is mission critical to success as a company goes through the scaling process. I’m Sameer Dholakia, CEO of now Twilio SendGrid as of Friday after our completed acquisition.

Scale 128

Scale Acquisition Scaling Sales Hiring 128

SaaStr

JUNE 5, 2020

With the Salesforce IPO in 2004, we saw the first sign that institutional investors were comfortable with a standard set of SaaS metrics: Churn, sales efficiency , ARPU, LTV, customer acquisition cost , and so on. . Salesforce’s IPO is also seen as a test of a new business model that could shake up the software industry.

Venture Capital 211

Venture Capital Technical Review SaaS Banking 211

FastSpring

DECEMBER 7, 2023

“This is everyday for me, so I love talking about it,” says Carl Hargreaves about mergers and acquisitions. As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains.

Software Review 136

Software Review Technical Review Development Team Review Branding 136

SaaStr

FEBRUARY 26, 2019

Join Qualtrics Co-Founder and CEO alongside SaaStr Founder and CEO Jason Lemkin as Ryan reflects on the survey software maker’s acquisition by SAP this year. Ryan Smith: The backstory here is we turned down an acquisition offer for $500 million in 2012. It’s worth every ounce of investment. Jason Lemkin: Oh, I see.

Acquisition 123

Acquisition Sales Recruiting Scale Sales Hiring 123

User Pilot

DECEMBER 3, 2021

It can help you see how much growth your SaaS business is experiencing relative to its marketing spend. Measuring the magic number can tell you when you need to focus on customer expansion rather than customer acquisition. Increasing the payback period by investing in customer success is often worth it since it reduces churn.

Metrics 105

Metrics SaaS Scale Churn 105

Totango

JULY 29, 2022

Did you know that 70% of revenue in a subscription-based business comes from existing customer renewals and upsells? Invest in Customer Expansion and Growth Using Totango. Start investing in the growth and expansion of your customers by signing up for Totango for free today! . Good health accounts with only one product.

Strategy 111

Strategy Enterprise Business Model Acquisition 111