SaaStock

By: Key take-aways from SaaStock Remote on how to adapt, survive and thrive – Viking Venture

SaaStock

[…] in SaaS at conferences in Europe, North America, Latin America, and APAC. They also have a useful Learning Hub where you can find stories and tips on many different topics like marketing & growth, sales, […

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The top SaaS companies ruling the East Coast

SaaStock

As we wrote in our launch post about expanding SaaStock New York into SaaStock East Coast , our main aim is to foster a community of top SaaS companies that spans all the way from Florida to Quebec. The SaaS industry’s beating heart will probably always be New York, and it will also be the home of SaaStock East Coast on June 4-6. However, we believe in giving the entire coastline a chance to flourish.

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The 18 Awesome Women of SaaS in Asia

SaaStock

We want to think of International Women’s Day as a day to celebrate women – their power and glory – rather than their difficulties in navigating a male-dominated world. We would like you to meet a few extraordinary women who have the impressive task of driving tech in Asia, a part of the world that could be even more challenging to women. These 18 women are powerful, relentless and are all making SaaS and tech in general a better place.

29 Latin American SaaS Superstars

SaaStock

The Latin American SaaS landscape is hustling and bustling, having seen more IPOs in the last 6 months than the previous 20 years combined. We are excited to be part of its history in the making as we bring SaaStock to Sao Paulo from April 23rd to the 25th. We will gather 300 leading SaaS founders, executives and investors for three days packed with opportunities and rich exchange of knowledge to push the whole ecosystem forward.

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Are Your Embedded Analytics DevOps-Friendly?

Does your analytics solution work with your current tech stack and DevOps practices? If not, any update to the analytics could increase deployment complexity and become difficult to maintain. Learn the 5 elements of a DevOps-friendly embedded analytics solution.

We are landing in Hong Kong for SaaStock Asia 2019

SaaStock

We are super excited to announce that SaaStock Asia , taking place in Hong Kong on 14-16th of May, is now open for registration. Building on the success of three flagship conferences in Dublin, as well as numerous smaller conferences around Europe and US that have brought together thousands of SaaS founders, execs and investors, we’re taking this SaaS show globally, touching down on a total of 5 continents in 2019.

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[SaaStock Latam special]: How Superlógica grew 10x by improving pricing plans

SaaStock

Tune in for an extra bonus episode of the podcast, hosting SaaStock LatAm speaker André Baldini, CEO of Superlógica who tell us how the company grew revenue 10x. Superlógica was started back in 2001 as an ERP software for condominiums. André Baldini started out as VP of Sales In 2017 he was promoted to CEO. Previously his career path had traversed a variety of industries including banking, health, and EdTech.

The 18 Outstanding Speakers at SaaStock LatAm 2019

SaaStock

Latin America is undergoing a digital transformation, and the SaaS community is exploding as a result. We conducted intensive market research with SaaS practitioners across LatAm to dig into the reasons behind the region’s hypergrowth, and worked with the progressive global VCs who are fuelling the SaaS boom to understand the key players and the scope of the opportunity. The SaaStock team will be landing in São Paulo to run the region’s first Pan-Latin American SaaS conference, SaaStock LatAm.

Who are Asia’s SaaS VCs?

SaaStock

According to Mike Laven, CEO of Currencycloud, the one thing necessary for any company to succeed in China – or in any of the Asian countries – is to get local investment. You can read his advice and a plethora of valuable insight on Asian expansion in Notion VC’s The Journey East guide created for companies thinking of expanding to Asia. However, it was that particular advice that stuck with us.

How to write great onboarding (and other) emails

SaaStock

On this week’s regular episode of the show, Alex chats with Aaron Krall, Founder of the SaaS Accelerator and the SaaS Growth Hacks Facebook Group. Aaron spends his time helping SaaS companies operating a trial to paid model get more traffic, increase conversions and reduce churn. That has him spend his time figuring how to send the best onboarding emails.

Digital Trends Report 2020

As part of our goal to continue helping our community during these times, we wanted to share with you this critical data on the state of digital products across industries and provide context on how businesses are responding to the changing winds.

How to venture into product-led growth and scale successfully

SaaStock

The guest on the latest episode of the SaaS Revolution Show is Ashley Murphy, Director of Growth at OpenView Ventures. She shares insights about the benefits of product-led growth and how to go about implementing it in your company. Ashley has spent the last two and a half years helping the OpenView portfolio companies with their go to market strategy including product-led growth.

The fundamentals of repeatable SaaS success

SaaStock

Today we bring you the first of our extended podcast episodes, where Alex gets to ask the nitty-gritty details he usually doesn’t have time for. These hour-long episodes offer a well-rounded insight into the workings of some of the most successful SaaS founders and their companies. Our guest is John Thompson, a Co-Founder and a CEO who has taken 2 businesses from zero ARR through seed and A rounds. His first company Commerce Decisions was an early SaaS exit back in 2008.

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How HubSpot Broke a Year-Long Traffic Plateau by Upending the Editorial Strategy

SaaStock

On this bonus episode of the show, we bring you the keynote that Meghan Keaney Anderson, VP Marketing at HubSpot, gave at last year’s SaaStock on Tour in New York. Meghan goes in great detail on the year-long traffic plateau HubSpot’s blog went through in 2017 and how after the initial heart palpitations, the team upended the editorial strategy and are stronger than ever today.

Scale with fellow founders at SaaSociety

SaaStock

In what can be rightfully deemed the era of the entrepreneur, we often gravitate towards glorifying founders; their successes and lifestyles. Yet it is becoming increasingly clear that in a lot of cases, the life of the founder is anything but spectacular. Their struggles are often unspoken and largely remain a personal ordeal. We have been trying to negate that from SaaStock’s inception by creating a platform and a space that is safe for sharing failures and difficulties.

5 Things a Data Scientist Can Do to Stay Current

DataRobot together with Snowflake – a leading cloud data platform provider — is helping data scientists stay current with the latest technology and data science best practices so that they can excel in an increasingly AI-driven workplace. Five Things a Data Scientist Can Do to Stay Current offers data scientists guidance for thriving in AI-driven enterprises.

Why Diversity and Inclusion matter to every SaaS business

SaaStock

In December of last year, we attended the first ever SaaS E[quality] unconference, organised by the Women’s Work Institute and held in Toronto, Canada. In a room of about 100 D&I champions and leaders, we had a day of fascinating stories, provocative ideas and discussions around Diversity and inclusion challenges in SaaS.

Introducing the SaaStock Asia Startup Program

SaaStock

Christina Villa had a simple launch plan for Cledara: do it at the SaaStock Startup stage on October 16th, 2018. She had quit her job four months earlier and incorporated the company in London. Cledara was going to solve the problem of companies having too many SaaS subscriptions that were increasingly difficult to keep track of. Cledara would serve as their home and the payment hub powered through a digital Mastercard.

18 investors fueling Latin America’s SaaS superstars

SaaStock

As we showed you in the list of SaaS companies coming out of Latin America, the region has no shortage of SaaS superstars. How did this come about, though? What are the ingredients required to help foster such an ecosystem? A healthy availability of capital is one. We looked at the data and discovered a few vital moments in the funding history of the region.

Creating the next East Coast SaaS mafia

SaaStock

We are super excited to announce that SaaStock East Coast 2019 taking place in New York on June 4-6, is now open for registration. Grab a super early bird ticket before midnight February 13th. Building on last year’s event we held in the city that doesn’t sleep, as well as the success of three flagship conferences in Dublin that have brought together thousands of SaaS founders, execs and investors, we’re taking this SaaS show global, touching down on a total of 5 continents in 2019.

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Testing at Every Stage of Development

Up to 80% of new products fail. The reality is harsh and the reasons why are endless. Perhaps the new product couldn’t oust a customer favorite. Maybe it looked great but was too hard to use. Or, despite being a superior product, the go-to-market strategy failed. There’s always a risk when building a new product, but you can hedge your bets by understanding exactly what your customers' expectations truly are at every step of the development process.

How to be global from day 1 with Max Armbruster

SaaStock

On the latest episode of the SaaS Revolution Show, we host Max Armbruster, Founder of Talkpush, about being truly global from day 1. It’s a topic that fits Max all too well as he would easily qualify as a global citizen of the world. Having lived pretty much everywhere around the globe, his current home is Hong Kong. Talkpush is his fourth company, which he started in 2014.

Lessons on traction from 4-time founder Hannah Chaplin

SaaStock

On this month’s episode of The Struggle, we speak with Hannah Chaplin, Co-Founder, and CEO of Receptive, a SaaS company that helps other SaaS companies make the most of the product feedback they get and turn it into insights that can help them grow. Receptive is Hannah’s fourth company, the second which is SaaS. She has been an entrepreneur since the age of 21 and knows all too well the struggles of starting a company. But also the exhilaration.

What do growth investors look for?

SaaStock

On the latest episode of the SaaS Revolution Show, we take you back to the SaaStock18 stage for a panel discussion on what growth investors look for. Jos White, General Partner at Notion Capital , moderates the panel featuring Nicola McClafferty, Investment Director at Draper Esprit, Michael Brown, General Partner at Battery Ventures, and Tom Mendoza, Venture Investor at EQT Ventures.

Setting up for early success as a SaaS startup

SaaStock

On this week’s podcast, we talk with Cristina Vila, Founder of Cledara, which was crowned the Best SaaS Startup of 2018 during SaaStock18 in Dublin last year. . Cristina grew up in Spain and from a young age enjoyed the dinner conversations with her dad, in which he would speak about running his business. The aptitude for entrepreneurship only increased from there, and on June 30th, 2018, Cristina left the startup she had been working for in order to start her own.

How Embedding AI-Powered Analytics Can Give You a Competitive Advantage

Embedding dashboards and reports aren’t enough. Futureproof your application by offering instant, actionable insights that will give you and your customers a competitive advantage.

How to effectively hire and create a culture in a remote organisation

SaaStock

On this week’s podcast, we talk with Liam Martin, Co-founder of Time Doctor and staff.com and organiser of Running Remote , a conference devoted to leaders and executives from companies with remote work culture. We chat about hiring well and creating a healthy and strong culture remotely. ?. Time Doctor measures remote employee productivity and staff.com acts as a two-sided marketplace for hiring remote workers.

5 strategies to become a great SaaS CEO

SaaStock

On the day before the official program of SaaStock18 began, we hosted 8 bootcamps around Dublin as part of SaaS.City, our 1-day accelerator. One of the most popular bootcamps on the day covered the art of being a great SaaS CEO. The room was filled with 50 CEOs from across Europe — plus some from the US, India, and Saudi Arabia.

Yesware: Coping with the everyday struggles on the way to $20M+ ARR

SaaStock

On this month’s episode of the Struggle, Alex speaks with Yesware co-founder and chairman of the Board, Matthew Bellows. He interviewed him a year ago for another episode of the SaaS Revolution Show where the focus was on the part of the story that showcased Yesware’s success to date. Today they take a step back and, in the spirit of The Struggle, chat about the myriad of struggles that Matthew has been through, that isn’t often discussed, on the way to that success.

10 key lessons SaaStock18 attendees picked up

SaaStock

After each SaaStock conference, we are often left wondering about the impact that the agenda we put together has had on attendees. As we are gearing up for what will be the most extraordinary line up we have had to date this October in Dublin, we read up what had been of most notable value at SaaStock18. Many of the lessons that these attendees picked up are of evergreen quality. You will see many of these topics and themes covered extensively on four separate stages this year.

SaaSOptics SaaS Metrics Template

Download this template that includes calculations, formulas, definitions and a customizable dashboard. The template includes subscription momentum metrics (ARR, customer count, avg. ARR), churn and retention metrics, and customer lifetime value metrics.

How to build a killer B2B brand to achieve hyper growth

SaaStock

On the latest episode of the show, we host with Dave Gerhardt, VP Marketing at Drift, and talk about the importance of brand in B2B and how to go about creating an awesome one. Dave joined Drift at the very start as the first marketer.

The SaaS superstars of the East Coast

SaaStock

As we wrote in our launch post about expanding SaaStock New York into SaaStock East Coast , our main aim is to foster a SaaS community that spans from Florida to Quebec. The SaaS industry’s beating heart will probably always be New York, and it will also be the home of SaaStock East Coast on June 4-6. However, we believe in giving the entire coastline a chance to flourish. And for that reason, we are expanding the search for the best and most promising companies to a much larger geography.

How to move from Marketing Qualified Leads to Product Qualified Leads

SaaStock

On this episode of the show, we chat with Kieran Flanagan, VP Marketing at HubSpot, about the essentials of product qualified leads. A software engineer by education, Kieran very quickly figured out that he would be average at best when it came to building software products. Where he got excited was in getting people to use them, and grow that usage. Kieran’s path in figuring that out has seen him go through companies like Salesforce and Marketo, finally landing at HubSpot 6 years ago.

38 Bright Asian SaaS Stars

SaaStock

When we announced a few weeks ago that we would be bringing our leading SaaS conference to Asia, and running it in Hong Kong, many locals thanked us for choosing the city. As we mentioned in our launch post, we couldn’t not do it there, with its international spirit, openness to everyone, relaxed atmosphere, and proximity to many other SaaS hubs around, all attracting us to Hong Kong.

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Why Distributed Tracing is Essential for Performance and Reliability

Speaker: Daniel "spoons" Spoonhower, CTO and Co-Founder at Lightstep

Many engineering organizations have now adopted microservices or other loosely coupled architectures, often alongside DevOps practices. Together these have enabled individual service teams to become more independent and, as a result, have boosted developer velocity. However, this increased velocity often comes at the cost of overall application performance or reliability. Worse, teams often don’t understand what’s affecting performance or reliability – or even who to ask to learn more. Distributed tracing was developed at organizations like Google and Twitter to address these problems and has also come a long way in the decade since then. By the end of this presentation, you’ll understand why distributed tracing is necessary and how it can bring performance and reliability back under control.

Introducing SaaStock Local

SaaStock

I still remember the first SaaS meetup I ever ran where I brought three SaaS founders I admire on stage to speak in front of a crowd of SaaS enthusiasts in London. One of them, Janna Bastow, Founder of ProdPad, gave a presentation about Product-Market Fit. The other two, Paul Joyce, Founder of Geckoboard and Duane Jackson, Founder of Supdate and Kashflow then joined her on stage for a panel discussion about the road to product-market fit, which I moderated.

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Calling all SaaS Visionaries: Speak at SaaStock 2019

SaaStock

SaaStock is built on compelling stories and the SaaStock19 Call for Content is now open. We want to ensure that each and every member of our SaaS community has the chance to share their story on the SaaStock stage. This is your chance to join our tribe by submitting your speaker proposal. It’s your opportunity to join your peers and industry thought leaders to help shape the future of the SaaS community. It’s your platform to ensure your voice is heard by our captive audience of SaaS superstars.

At About $2m in ARR, Every Great Hire Will Be Accretive.

SaaStr

Who should you hire, with limited budget? A VP of Sales? A Director of Demand Gen? Or A Head of Product? The answer is Yes. A truly great hire is >always< accretive. At least within just a few months. Hire anyone truly great you can find. Find a way.

By The Time You Give Them a Raise, They’re Already Out The Door

SaaStr

If someone is looking for another job in Year 1, Even if they don’t take it … You’ve already basically lost them. Do more 1-on-1s Get more 360 feedback Talk more. I know you don’t have time. Make it. — Jason BeKind Lemkin (@jasonlk) October 11, 2020.

The Connected Journey: Developing your Empathy to Strengthen Strategies for Customer Relations

Speaker: Esther Kieft, Delivery Manager (Group Technology) at Domino's Pizza Enterprises

It is well known that empathy is a key ingredient in creating lovable products, yet not all products offer the best customer experience. From meeting stringent deadlines to insufficient resources being available to carry out customer research, there is a range of reasons why customer empathy could be missing in product development. Join Esther Kieft, as she breaks down using empathy at a distance to evaluate the problems that customers are experiencing during this global health crisis.