2022

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Dear SaaStr: How Can You Tell iI Someone is Going To Be a Phenomenal CEO?

SaaStr

Dear SaaStr: How Can You Tell iI Someone is Going To Be a Phenomenal CEO? Having now worked with a few dozen SaaS CEOs who are much better CEOs that I ever was, I think I can boil it down to 2 characteristics: They can see the future , and. They have the ability to recruit and build the teams to get there. The best founders, at least by the time they have 50–100 customers, can see at least several years into the future.

Revenue 306
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7 Easy Steps to Improve SEO Ranking

The Daily Egg

Are your competitors outranking you? If they are, it’ll have a negative impact on your business, blog, or whatever kind of website. The post 7 Easy Steps to Improve SEO Ranking appeared first on The Daily Egg.

Business 348
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Trending Sources

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Why Start-Ups Should Nail Down Their Marketing Before Building a Sales Team

Predictable Revenue

Should marketing come before outbound sales? Here are 5 reasons why startups should nail down their marketing foundations before building a sales team. The post Why Start-Ups Should Nail Down Their Marketing Before Building a Sales Team appeared first on Predictable Revenue.

Marketing 317
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5 Ways to Use Customer Sentiment Analysis

Trujay

In our world of heavy technology, customer feedback is present on many internet sites, but manual analysis is cumbersome and even impossible at times. Implementing an automated system to analyze this data is the difference between success and failure for many companies. How did our customers receive our product launch? Did they adapt to […]. The post 5 Ways to Use Customer Sentiment Analysis appeared first on Trujay: Migration & Integration Solutions.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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Color Palette Trends to Inspire Your 2022 Marketing Strategy

Unbounce

In marketing, colors are so much more than a HEX code. They can communicate as much as your copy—if you know what you’re doing. Imagine a banana-flavored candy wrapper without any yellow on it—the designer missed out on an important message, right? You might be able to read that the flavor’s banana, but you don’t know at first glance. 2021 brought us plenty of marketing trends to watch for in 2022, including color palettes to use in your marketing materials.

Trends 81

More Trending

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25 Customer Service Email Templates to Save the Day

Groove HQ

We've pulled together a list of high quality customer support templates to help you level up your support game! The post 25 Customer Service Email Templates to Save the Day appeared first on Groove Blog.

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Building Talent in a SaaS Company: Top 8 Tips to Follow

Sujan Patel

SaaS companies have grown at an incredible rate over the last few years. However, with the increased adoption of SaaS products, many have questioned if SaaS companies are sustainable. With no immediate business model and revenue models to support, the answers to this question vary, but all SaaS companies could learn from one another while […].

SaaS 70
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Tiered Pricing Examples for SaaS Businesses

Chargify

What Is Tiered Pricing? Tiered pricing is a subscription billing model which offers several plans at a fixed monthly price. These plans, or “tiers,” are. The post Tiered Pricing Examples for SaaS Businesses appeared first on Chargify.

Pricing 92
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Growth is No Longer the Best Predictor of a Software Company's Value

Tom Tunguz

In 2020, revenue growth was the most important factor explaining a public software company’s forward multiple. The formula has changed since then. Net income has surged to the highest correlate of a public software company’s multiple surpassing revenue growth. Narratives published in newspapers trumpeting the importance of profitability correctly assess investor sentiment on stock exchanges.

Software 363
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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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Your VCs Are Worried About Public Multiples. Do You Need To Worry, Too?

SaaStr

So we’re in the 5th or so “SaaS crash” since I’ve been doing SaaS. This one is the worst, not because SaaS companies aren’t’ doing well. No, they are doing better than ever. Not because valuations are terrible. No, they are still decent, in absolute terms. No, this SaaS Crash is so tough on VCs and public market investors because the market was just so, so high for Cloud stocks from mid-2020 to late 2021: You can see above in the BVP Nasdaq Cloud Index that while these are still Great Times

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The Top Sectors of Web3 in 2022 by Revenue

Tom Tunguz

With the summer of Defi behind us and a new year for web3, I wondered which categories of web3 startups generate the most revenue. L1s or blockchains, the public databases that record transactions, dominate the revenue share across the top projects producing 78% of revenue. Exchanges place second. Right behind, NFT exchanges rank third. Defi Protocols, which include lending, perps, farming, and swaps, slot in fourth.

Payments 363
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The Top 10 Pieces of Advice I’d Give to My Younger CEO Self

SaaStr

A ways back, a Naval post on Twitter had my reflecting on the top advice I’d give to my younger CEO self: I missed one of the key Top 10 points — I ran out of 240 characters on Twitter), but thought it might be worth breaking them down in more detail on SaaStr below: 1. Go Long. This can be hard. The first start-up I ever joined as an employee was quickly acquired for $200m, which became $1 billion (!

Scale 361
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How Will the 52% Correction in the Stock Market Impact the Startup Fundraising Market?

Tom Tunguz

The public software sector is weathering the second deepest multiple contraction in the last decade. Only the 2016 reduction of 57% surpasses it. Public market investors are rotating out of high growth technology companies as the Fed’s policies of quantitative easing, asset purchases, and low rates abate. The question on every software founder’s mind today must be, how will this affect the private financing markets?

Marketing 362
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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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The 10x Rule: What Raising $1 of Venture Capital Really Means

SaaStr

I originally wrote this post way, way back in the first year of SaaStr and have updated it every 2 years or so, because it’s an important thing to think about as a founder. Especially now in 2022, when venture capital again is scarcer, and more expensive, and far harder to close than it was during the go-go times for SaaS of 2021 and late 2020.

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Gartner: SaaS Spending Is Going to Grow Even Faster Than We Expected in 2023

SaaStr

Enterprise software spending globally was $529B in 2020, per Gartner. In 2023, it will be $750B. That’s a tailwind almost all of us are drafting on. — Jason BeKind Lemkin #???????????? (@jasonlk) April 13, 2022. So these are rocky times in the public markets for SaaS. And yet … and yet … so many SaaS companies continue to grow faster than ever.

SaaS 71
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The Challenge with SMB SaaS: High Growth Can Only Mask High Churn For Just So Long

SaaStr

So in theory, SMB SaaS is better than enterprise, at least 9 times out of 10: Deals close much faster. Customers don’t expect as much in terms of security, compliance, etc. Customers often can deploy on their own. There is often just 1 stakeholder to sell to. Often can avoid procurement, RFPs, and so many other headaches. Customers don’t expect you to build a feature before they buy.

SMB 355
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Why Competition Is So Bitter in SaaS: Oligopolies and Dominant Strategy Equilibriums

SaaStr

In many segments, competition-to-the-almost-death seems the norm in SaaS. Just look at Larry Ellison or Marc Benioff. While both seemed to have mellowed a bit recently, you can still see it in their eyes, their press releases, their ads in the Wall Street Journal. Ellison and Benioff clearly want to kill their competitors. And each other. Every day.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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The Best in SaaS Are Just Growing Faster Than Ever. I Mean, It’s Crazy.

SaaStr

As this gets published, I’ve just about finished giving my talks at 2022 SaaStr Annual. And thank you so much to everyone that came, or watched the streaming. It really means a lot. And one of my themes was that while the markets are down, I mean way down — the best in SaaS are still growing at jaw-dropping rates. I put together this slide: No doubt, some categories are still recovering from a Covid Hangover.

SMB 351
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The People Roadmap for Startups

Tom Tunguz

Startups create products. After product-market fit, product teams hew the product roadmap from a panoply of options to the features best aligned with the company’s plans. In much the same way, CEOs architect the organization that builds, markets, sells, and supports the product. When a business is ready to scale, a startup ought to develop an organizational roadmap.

Startup 353
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The Hardest Part About SaaS Companies, At Each Stage

SaaStr

Dear SaaStr: What’s the Harder Part About SaaS Companies, At Each Stage? The hardest part changes every 12–24 months, and the whole company changes every 30-36 months or so. But a few thoughts on “the hardest part” for the first few stages: From $1-$100k in ARR, the hardest part is often how little revenue you get from each customer. Most SaaS products are inexpensive.

SaaS 350
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7 Examples of Abandoned Cart Email Templates

The Daily Egg

After you’ve successfully set up an online store and started generating some sales, you’re still bound to have some shoppers leave your. The post 7 Examples of Abandoned Cart Email Templates appeared first on The Daily Egg.

Sales 347
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Prepare Now: 2025's Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Dear SaaStr: How Can I Make Sure My Board Doesn’t Fire Me?

SaaStr

Dear SaaStr: How Can I Make Sure My Board Doesn’t Fire Me? Founders are often guarded toward most VCs. Perhaps they should be. That’s a different, and longer conversation. And one thing founders tend to worry about is — can I be fired by my investors? First, it’s tough to be truly fired if you control the majority of the board, voting shares, et c.

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Why We’re All Ready for a CRO or COO Earlier These Days

SaaStr

Dear SaaStr: When Is It Too Early to Hire a CRO or a COO? I used to think CROs and COOs were made up titles until “Late Stage” or so, and in startups, a bit of a sign of weakness. Signs a weak CEO was giving away a fancy title to someone that wasn’t really willing to do the work. I used to think there’s no way a SaaS startup needed a “CRO” or “COO” (or even “CMO”) or other C-level Officers Without a Clear, Single Functional Area to Own Until $40m-50m+ in ARR.

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The Different Flavors of Risk Early Stage VCs Take

SaaStr

It's not just FTX. Every VC I catch up with has a quiet story of fraud in their portfolio. Numbers that were sort of made up usually. Most won't ever be discussed or end up public. — Jason Be Kind Lemkin (@jasonlk) November 10, 2022. I’ve had the privilege to invest one way or another in about 35 SaaS companies, both as a VC and as angel. 6 have become decacorns and unicorns, and 3 have sold for $1B+ cash.

Scale 343
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8 Things That Change When Your Company is Acquired

SaaStr

There’s been a run of incredible M&A, from Salesforce buying Slack for $27B, to Qualtrics’ $8b acquisition by SAP (and later IPO at $20b+), to Github’s $7.5b exit to Microsoft to Mulesoft to Salesforce for $6.5b to Write to Citrix for $2.2b, Plangrid for almost $1b by Autodesk, and so many other incredible deals. It is breathtaking.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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AngelList: Seed Rounds Have Fallen 50% in Volume Since March

SaaStr

So no source of funding data is perfect. Essentially every source lags, because deals are often reported far after they close. Most unicorn press releases you see were closed months ago. But AngelList’s data is probably as up-to-date as you can get. The data is more recent than most sources, since it is self-reported by the investors in the round and on the AngelList platform.

Pricing 343
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20 Interesting PLG Learnings from The Leaders in SaaS

SaaStr

We’ve been doing the 5 Interesting Learnings at SaaStr for quite a while, looking at many of the public SaaS leaders and pulling out the top learnings for founders and SaaS execs. I think it would be interesting and helpful to pull out the Top 20 PLG / Self-Serve learnings from the series. If you read the list of learnings, you may well find a few to learn from.

Scale 345
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Gartner: Public Cloud Spending to Rise 20% Next Year to $500 Billion, SaaS to $200 Billion

SaaStr

Gartner, spending on SaaS: 2020: $120B 2021: $152B 2022: $177B 2023: $208B. Worry less about a few tweets, more about the opportunity ahead, and here right now. Go sell something pic.twitter.com/TLzgbuQLnW. — Jason BeKind Lemkin #???????????? (@jasonlk) May 26, 2022. So Gartner slices and dices its data a number of ways, but I find it invaluable to track enterprise and CIO sentiment.

Cloud 343