Ramp Ventures

JANUARY 2, 2017

CMI’s 2016 Benchmarks, Budgets, and Trends Survey found that 88% of B2B companies are using content marketing. Content improves customer and brand relations. 82% of consumers feel more positive about a company after reading custom content, and 90% find custom content useful. ( Content for your blog.

Content Marketing 40

Content Marketing Outsourcing Services Marketing Social Media 40

SaaStock

FEBRUARY 14, 2019

In 2016, André joined Superlógica Tecnologias, a management system designed to service small businesses with a recurring revenue model. In 2016, he co-founded Meetime, an Inside Sales Strategies company and now serves as its CMO, building a powerful branding and content creation operation. and Brazil with process optimization.

Technical Review 207

Technical Review Scale Entrepreneurship Sales Hiring 207

Hitenism

JANUARY 16, 2017

If Mixpanel stayed on track, it would have had 100 sales reps by 2016. Instead, the company laid-off 18 people at the beginning of 2016—mostly from sales—and they’re not alone. In March 2016, it ultimately became clear that we were over-invested in some parts of the business and as a result let go of 10% of our employees.”.

Scale 147

Scale Venture Capital SaaS Headcount 147

How To Buy Saas

OCTOBER 27, 2023

Moreover, with experience in working with various businesses, the agency creates detailed content marketing strategies. They generate quality content assets that are designed to rank well and contribute to organic revenue growth. They have a focus on paid media campaigns, PPC, and web analytics. Website: www.ninjapromo.io

B2B 52

B2B Scale SaaS AI Search 52

Tom Tunguz

DECEMBER 15, 2016

Or a content marketing campaign has resulted in a deluge of inbound customer leads. Or your startup might be a series A company that ostensibly attained product market fit. But it turned out the market for the product wasn’t big enough. According to PacCrest’s 2016 survey, the median is 18 months.

Startup 100

Startup Scale Sales Hiring SaaS 100

Casey Accidental

NOVEMBER 28, 2023

Now, I know this looks complicated, but all that is really going on here is Eventbrite took its monetization of ticket sales and re-invested all of that money into new acquisition loops to bring in more event creators (sales, paid acquisition, content marketing). Moves to interest, not friend based discovery.

Payments 62

Payments Scale Payment Methods Underperforming Technical Team 62

Neil Patel

APRIL 3, 2023

Instead, you can update old content. It takes less work and delivers faster results which can only be beneficial for your overall content marketing strategy. To increase the effectiveness of your SEO efforts and boost your search engine traffic, you can just update your old content and give yourself an improved freshness score.

Underperforming Technical Team 145

Underperforming Technical Team Engineering Social Media Software Review 145

Neil Patel

MAY 4, 2021

Digital marketing is a broad topic, and I didn’t get to the top by focusing solely on a broad keyword. I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Take my case for example. I worked hard.

Social Media 145

Social Media Strategy Construction Branding 145

SaaStock

MARCH 20, 2019

SEMrush is an online visibility management and content marketing SaaS platform that helps businesses get measurable results from online marketing. Trusted by more than 3 million marketers, SEMrush offers insights and solutions for companies in any industry to build, manage, and measure campaigns across all marketing channels.

SaaS Payments 271

SaaS Payments Merchant Services Payment Solutions Payments 271

SaaStock

JANUARY 25, 2019

Rock Content. Rock Content is the leading content marketing provider in the Brazilian market, serving thousands of businesses. The content marketing projects are then handled via Rock Content’s automated SaaS platform. Founded : 2016. CEO : Dolmarie Mendez. Funding to Date : $2.1M

SaaS Payments 257

SaaS Payments Payment Solutions Payment Methods Payments 257

SaaSOptics

MAY 19, 2022

Content marketing involves creating, publishing, and distributing content through various channels, including blogs, videos, webinars, case studies, original research, virtual events, etc. This content is used to engage prospects throughout the buyer’s journey and generate demand for your SaaS.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Kraftblick

JULY 26, 2018

SEO and content marketing are completely different concepts, but they tend to be pretty closely connected. Top-notch content online must be created to meet all industry SEO guidelines. Content marketing uses one way of reaching that goal, and SEO uses the other. How Closely are SEO and Content Marketing Connected?

Content Marketing 40

Content Marketing Software Review Systems Review Engineering 40

Neil Patel

JANUARY 15, 2019

In 2017 there were 13 updates and in 2016 there were 11. They didn’t want to rank sites that had thousands of 300-word blog posts with duplicate content. And what about the change Google made on September 27, 2016, the Penguin 4.0 No longer can your strategy be to write a lot of content. Could you blame them for that?

Marketing 112

Marketing Artificial Intelligence Technical Review Growth Hacking 112

Neil Patel

AUGUST 19, 2021

Then create a content marketing strategy around YouTube. What makes YouTube such a lucrative platform is this: The content is searchable on Google. In 2016, the search engine giant bought the video-sharing site and has integrated the platform with search results. Writing not your style? Are you a better speaker?

Strategy 145

Strategy Marketing Sales Hiring Scale 145

FastSpring

MARCH 11, 2021

billion unique users in 2016 to 4.2 The community has gathered amazing professionals in different spheres of social media marketing, content marketing, video creation, developing, blogging, entrepreneurship, etc. Visit [link] to learn more. The era of messaging apps is on the rise. billion in 2021.

Growth Hacking 143

Growth Hacking Marketing Sales Hiring Social Media 143

Neil Patel

APRIL 2, 2019

Over time it has increased, and you’ll notice that things really started to ramp up in 2016. Similar to content marketing, don’t expect social media visitors to convert right when they land on your site. PS: If you want to know where content marketing is heading, check this out.

Social Media 112

Social Media Advertising Trends Content Marketing 112

Buffer Resources

NOVEMBER 7, 2023

It feels embarrassing to say now, but I wasn’t even aware of “content marketing” as a thing when I started my business. And then in 2016, I found my footing and my niche, bringing in just under $80,000 in gross income, which felt huge. How have you worked through them? What are your next growth goals?

Scale 113

Scale Scaling Payment Solutions Payment Services 113

Backlinkfy

JANUARY 5, 2020

Things to Learn from Neil Patel On his blog , Neil frequently publishes long-form, authority content on digital marketing topics such as: SEO: You'll learn how to optimize your web pages for higher ranking and more clicks from search engines. Content Marketing: Learn why and how you should produce more epic content.

Entrepreneurship 52

Entrepreneurship Social Media Marketing Content Marketing 52

How SaaS Works

OCTOBER 25, 2019

Case Study: Fitbit Wasn’t a Good Fit LifeHacker features a Fitbit to Initial State tutorial , August 5, 2016 In a previous post , I talked about how we (Initial State) hit content marketing gold with a smart beer fridge tutorial. side note: There was clearly a market for an awesome, single fitness dashboard for Fitbit data.

Sales Funnel 40

Sales Funnel SaaS Government Market Segmentation 40

Neil Patel

OCTOBER 23, 2020

According to a 2016 Statista study , 24% of US-based companies had hired roughly three marketing/advertising agencies, while 23% were working with two agencies. Multiple end-to-end marketing agencies outsource their work. Why Choosing a Specialized Agency is better than an End-to-End Agency?

Outsourcing Services 112

Outsourcing Services Sales Hiring Outsourced Development Marketing 112

Neil Patel

JANUARY 12, 2021

While Google Plus had success initially, with 395 million active accounts in 2016 and Facebook seeing the network as a threat , it soon fizzled out. Content marketing is king. Google Plus was Google’s fourth attempt at building a social media network. Its predecessors included Google Buzz, Google Friend Connect, and Orkut.

Social Media 111

Social Media Business Sales Hiring Branding 111

Neil Patel

FEBRUARY 1, 2021

According to PewResearch Center’s 2016 Social Media Update , 32% of Internet users are using Instagram. If you want help implementing some of these strategies or would like help in other aspects of social media or content marketing, let’s talk. Why Sell on Instagram? 59% of all Instagram users are 18 to 29 years old.

Payment Methods 143

Payment Methods Payments Payment Services Payment Solutions 143

Neil Patel

FEBRUARY 19, 2019

As more businesses popped up, everyone started focusing on content marketing. From 2013 to 2017, if you created tons of text-based content, got a few social shares, and picked up a few natural backlinks you could dominate Google. Just because you write content and build links, it doesn’t guarantee success.

Branding 111

Branding Strategy Content Marketing Marketing 111

Buffer Resources

MARCH 1, 2024

And they make our Content Marketing team happy too.)” All their wisdom fell into two buckets: Making the most of your time and taking care of yourself, so I’ve broken it down based on these categories. There are tons of new ideas and connections sparked during the retreat that can lead to exciting projects and results.”

Technical Advisors 16

Technical Advisors Travel Software Engineering compliance 16

Neil Patel

SEPTEMBER 14, 2021

In 2016, the Kizuna AI channel launched and has racked up more than 4 million subscribers. While that first video was more of a journal entry, later videos take on a more humorous angle. For example, Ami imagines herself on a blind date with the Mandalorian in the Star Wars universe, or interviewing Godzilla.

Technical Review 106

Technical Review Software Review AI Social Media 106

ProfitWell

MARCH 9, 2020

Dollar Shave Club used subscription marketing techniques to gain a massive customer base, resulting in a billion-dollar acquisition by Unilever in 2016. Content is a key acquisition channel you can leverage to your benefit. This is evidenced in the popularity of Dollar Shave Club and similar companies.

Subscription 64

Subscription Payment Features Payment Methods Marketing 64

OpenView Labs

AUGUST 18, 2020

I once discovered an AI-powered content optimization product while reading an article. Captivated by what the author, a SaaS content marketing expert I respect, said of the product, I signed up for a free trial. I spent the next 23 minutes fumbling around, trying to get value from the product. And then I gave up.

Management 116

Management Subscription Payment Features Churn 116

Sylvia Ng

JANUARY 10, 2016

I liked 8 Practical Tips for Growth but my favorite was How to Hire a Growth Hacker – “Growth hacking is a mindset, not a toolset” Also check out his great predictions for tech trends in 2016. Andrew Chen , Supply Growth @Uber. Sean Ellis , Founder and CEO of GrowthHackers.com.

Growth Hacking 58

Growth Hacking Engineering Content Marketing Startup 58

Chart Mogul

DECEMBER 19, 2017

How we measure content at ChartMogul saw us share our philosophy towards content marketing at ChartMogul, particularly how we measure the success of content. ChartMogul 2016 year in review. Also: We continued our campaign for better data literacy in business, with The Ultimate Data Literacy Cheat Sheet.

Payments 58

Payments SaaS Payments Payment Solutions Scale 58

SaaStock

MARCH 20, 2019

SEMrush is an online visibility management and content marketing SaaS platform that helps businesses get measurable results from online marketing. Trusted by more than 3 million marketers, SEMrush offers insights and solutions for companies in any industry to build, manage, and measure campaigns across all marketing channels.

SaaS Payments 100

SaaS Payments Merchant Services Payment Solutions Payments 100

OpenView Labs

JUNE 5, 2019

2016: RankBrain algorithm helping users to find the best fit to their search query. SEO has to be an important part of your marketing strategy along with your content marketing, because user experience and search engine optimization has a lot in common. 2015: Mobile-friendliness in mobile search.

Social Media 43

Social Media Mobile Engineering Trends 43

Neil Patel

SEPTEMBER 20, 2020

We keep all of it — technical SEO, citations, reviews, on-page and off-page optimization, content marketing — in the same marketing bucket. “We began in 2016 as a Local SEO company based in Orange County, CA. In one case study, we were able to grow our client’s organic traffic by 2.3x ! reviews online.

Technical Review 130

Technical Review Software Review Social Media Mobile 130

Teamgate

OCTOBER 19, 2019

Sure, social media and content marketing are incredibly powerful tools to grow your business too, but comparing them with email marketing would be like comparing apples with oranges. However, to effectively spend your marketing budget, you need to identify channels that generate the best results for you. Absolutely not.

Scale 68

Scale Social Media Underperforming Technical Team Content Marketing 68

The Marketing & Growth Hacking Publication

MARCH 27, 2019

Social Media Mistake: Trying to Profit From a Devastating Death When Carrie Fisher died in 2016, the world was heartbroken. Digital marketers do more than craft great Facebook posts. Your marketer may be able to handle all of your content marketing in addition to social media. or the respect?—?it it had lost.

Social Media 40

Social Media Business Growth Hacking Sales Hiring 40

How To Buy Saas

JANUARY 1, 2021

I started using semrush since 2016 when I landed in SEO activities. Using the combination of these tools, you can do some wonderful keyword research and prepare the best content marketing plan or do competitor keyword analysis. This Semrush review that I am writing for you, is written out of my 4 years experience of using it.

Technical Review 64

Technical Review Software Review Pricing Engineering 64

Neil Patel

OCTOBER 13, 2020

Outsourcing through HR service providers grew by 27% in 2016, and most HR service providers expect that growth to continue , according to Prism HR. Perhaps the biggest opportunity for outsourcing is through content generation. The most common outsourced content marketing activity is writing, with 44% of marketers using it.

Outsourcing Services 141

Outsourcing Services Outsourced Development Sales Hiring Technical Review 141

yoursales

DECEMBER 19, 2022

Back to the Start of the List & Table of Contents. Marketing Enablement & Automation We Use. Story Chief makes it a lot easier to generate inspiring thought leadership content and distribute it to blogs, social networks, influencers, email marketing software and more. April 11th 2016 ).

Scale 86

Scale Sales Recruiting Sales Outsourced Development 86