Figma: “We’d Been Talking to Adobe Since 2012”
SaaStr
OCTOBER 31, 2022
A decade: Adobe first reaches out after launch in 2012. There’s a lot to learn here, and it’s easy to say wit hindsight perhaps Adobe should have tried to buy Figma earlier for a lower price — maybe. Multiple CEO-CEO level conversations “over the years” Adobe waited until Figma truly proved itself.
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