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The decade software ate the world

Intercom, Inc.

When Apple started using the catchphrase “There’s an app for that” in 2009 to convey the breadth and variety of apps available in its App Store, we could barely begin to picture just how true that would become – well over half the time spent online in the US is spent on smartphone apps. . And then there’s messaging.

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Pricing Strategies to Combat Stagflation

FastSpring

Pricing positioning based on regional purchasing power (2 minutes): Note: Check out our Recession-Proof Pricing Report for a collection of data from the 2009 recession and the global inflation surge in 2021 to look for trends. No matter what your business model, we meet you where you are. About Our Presenters.

Pricing 118
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Recession Planning & Maintaining Growth

OPEXEngine

We have been asked quite a bit lately how companies navigated the Great Recession of 2007-2009 and what companies can do today to protect against a downturn. To improve the average company CAC ratio, they compared benchmarks against peers and market leaders with the same business model to identify where they needed to improve.

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The Fundraising Patterns of Unicorn SaaS Companies

Tom Tunguz

Despite the fact that SaaS companies are building some of the most efficient business models ever , newer software companies are raising more capital. In 2009, there were 4 megarounds. As the chart above shows, two companies raised only one venture round before IPO and three companies have raised 8. The median company raises 4.

SaaS 100
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Beyond the Downturn: Recession Strategies to Take the Lead

OPEXEngine

The best drivers apply the brakes just ahead of the curve (they take out excess costs), turn hard toward the apex of the curve (identify the short list of projects that will form the next business model), and accelerate hard out of the curve (spend and hire before markets have rebounded).

Scale 59
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How to Choose Software for Customer Success

SaaSHolic

Gainsight Jim Eberlin started Gainsight in 2009, and the company found traction because of its excellent products, not least of all, its customer success solutions. Accelo Geoff McQueen founded Accelo in 2009. The combination and plan that you opt for depends entirely on your business model and the specific needs of your clientele.

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Anticipatory Commerce: the Evolution of Intent on the Web

Tom Tunguz

Intent is also the fuel for the Internet’s most successful business model, Google’s AdWords + Search. In 2009, Pinterest and Houzz started providing tools for users to collect, organize, present and share things. Intent to purchase is the engine of the consumer web.

Scale 100