Tom Tunguz

AUGUST 26, 2014

CTCT 2007 9 31. To grow at that pace, HubSpot has been investing aggressively in sales and the company is widely respected for its content marketing prowess. But that incremental revenue costs about 75% more in customer acquisition costs over the same period. I’ve plotted a subset of them in the chart above. WIX 2006 7 81.

Benchmarks 108

Benchmarks SMB Metrics SaaS 108

Tom Tunguz

MARCH 31, 2015

Private market rounds were 14x as common as IPOs in 2014, compared to the 2004-2007 era, when IPOs were about as equally common as large private financings. Of course, acquisitions will also become more common ( 2014 proved that trend ). It’s a very heady time for startups and investors.

Finance 100

Finance Startup Pricing Acquisition 100

Tom Tunguz

MARCH 20, 2014

The first chart below shows smaller Series As, those with investment sizes under $5M, drive the majority of growth in round volumes. $5-$10M But the number of $5 to $15M Series Bs hasn’t changed since 2007. Before 2013, the Series B market was basically flat. 5-$10M rounds, the brown line, have grown more modestly.

Startup 100

Startup Acquisition Trends Engineering 100

Tom Tunguz

JANUARY 14, 2015

Xero Income Statement 2007 2008 2009 2010 211 2012 2013 2014. Not coincidentally, the company has invested much more aggressively in sales and marketing at and after the US launch to displace Xero’s biggest competitor in the US, Intuit’s Quickbooks. Growth 109% 265% 206% 123% 107% 88%. Gross Profit -0.8 -2.0

Benchmarks 100

Benchmarks Metrics SMB Outsourced Development 100

ProfitWell

NOVEMBER 26, 2019

Scribd —a company first launched as a document-sharing service in 2007, which now offers access to a library of ebooks, audiobooks, newspapers, and magazines for that sweet spot price of $8.99 We’ve had a lot of good insight come our way lately, and we’re all ears for more. Scribd + $58 million. per month—has raised another $58 million.

Payment Services 40

Payment Services Payments Payment Methods Subscription 40

OpenView Labs

JANUARY 19, 2022

Product-led growth (PLG) is an end-user-focused growth model that relies on the product as the primary driver of customer acquisition, conversion, and expansion. This can sometimes be the toughest step of the user journey for early startups to tackle, especially if they don’t invest in design or messaging. Web design.

Scale 72

Scale Underperforming Technical Team Sales Hiring Marketing 72

Practical Advice on SaaS marketing

SEPTEMBER 5, 2012

Specifically, it illustrates the need for software-as-a-service (SaaS) companies to spend money - lots of it - on customer acquisition. times more on customer acquisition than annual revenues, and in 2007 it spent nearly 18 times more than annual revenues. In 2008, it spent 2.5 A typical sales cycle can extend over 6-9 months.

Acquisition 140

Acquisition Enterprise Revenue SaaS 140

SaaStr

MARCH 11, 2019

Qualtrics Co-Founder and CEO Ryan Smith sits down with SaaStr Founder and CEO Jason Lemkin as Ryan reflects on the survey software maker’s acquisition by SAP this year. Here’s what Jason and Ryan talk about: Why did Qualtrics turn down a $500M acquisition offer in 2012? Missed the session? Ryan Smith: Probably 11 or 12.

Acquisition 100

Acquisition Sales Hiring Venture Capital Scale 100

Sales Hacker

FEBRUARY 11, 2019

A few months ago we wrote about Zoominfo’s acquisition of Datanyze in an effort to strengthen its sales intelligence engine. DiscoverOrg, a best-in-class B2B contact database founded in 2007, acquired Zoominfo, another best-in-class B2B contact database which was founded in 2000, in early February. Image source: here ). I don’t know!

Acquisition 55

Acquisition Technical Review Machine Learning Artificial Intelligence 55

SaaStr

FEBRUARY 26, 2019

Join Qualtrics Co-Founder and CEO alongside SaaStr Founder and CEO Jason Lemkin as Ryan reflects on the survey software maker’s acquisition by SAP this year. Ryan Smith: The backstory here is we turned down an acquisition offer for $500 million in 2012. It’s worth every ounce of investment. Jason Lemkin: Oh, I see.

Acquisition 126

Acquisition Sales Recruiting Scale Sales Hiring 126

Totango

MAY 27, 2022

SaaS businesses adopt product-led marketing to lower customer acquisition costs while improving customer retention and accelerating revenue growth. Zoom’s growth was supported by an investment from another company that has made a name for itself by using a PLG model – file hosting site Dropbox. billion in revenue.

Acquisition 120

Acquisition Retention Technology Strategy 120

SaaStr

SEPTEMBER 13, 2020

One of the early co-investments with my prior firm in Bessemer was in Shopify. If you look at companies like Cornerstone OnDemand, which we invested in a long time ago, it took them some time to get to 100 million of ARR. You can also find your second act inorganically via acquisition as Twilio did with SendGrid.

Sales Hiring 157

Sales Hiring Scale Payments Cloud 157

Intercom, Inc.

APRIL 7, 2022

Businesses quickly realized they were spending a bit too much on awareness and customer acquisition and not nearly enough on retention. 2007 was when the iPhone was launched and when LinkedIn finally became profitable. But it also builds trust with our people that this is a profession we’re investing in.

Customer Success 118

Customer Success Technical Review Sales Hiring VP of Engineering 118

SaaStr

SEPTEMBER 18, 2020

They’ve invested in all of these other businesses. You should go fix that, so that you have the opportunity to make these types of investments along the way, but totally get that it’s not for today.” So number six, thinking you’re getting away with under investing in management, up scaling in HR.

Sales Hiring 243

Sales Hiring CTO Hire Scale Investment 243

SaaStr

JULY 20, 2021

The angel investors are people who invest their own money. These are people who have a bit of money, but the money they invest you is actually a substantial share to them. I thought, ludicrously so, they made money by investing their money in my company, and then waiting until the end, and then getting paid out with me.

Underperforming Technical Team 243

Underperforming Technical Team Sales Hiring AWS Business Model 243

SaaStock

MARCH 20, 2019

Founded: 2007. signed a multi-year equity investment deal with TELUS Ventures. By making sense of the data, businesses can increase their customer acquisition and retention. Just recently, Kairos secured a $4M investment which will allow them to develop their technology even further. Based in: New York. Founded: 2015.

SaaS Payments 271

SaaS Payments Merchant Services Payment Solutions Payments 271

Unbounce

APRIL 21, 2020

Seriously, an article like this one has popped up every year since 2007. Get $10 Off Your First Order” or “Get Free Shipping” can be powerfully persuasive for visitors… you just need to make sure you factor those expenses into your cost-per-email-acquisition. It’s been over a decade—maybe we should all stop planning the funeral?)

Social Media 145

Social Media Advertising Branding Government 145

SaaStr

NOVEMBER 1, 2019

About the episode: Mark Suster is Managing Partner at Upfront Ventures which he joined in 2007, having previously worked with Upfront for nearly 8 years as a two-time entrepreneur. Before joining Upfront Mark was Vice President, Product Management at Salesforce.com following its acquisition of Koral, where Mark was Founder and CEO.

Technical Review 148

Technical Review Development Team Review Scale Software Review 148

How To Buy Saas

OCTOBER 27, 2023

Their methodology involves understanding a company’s current position, such as client acquisition sources and existing rank metrics, and directing this information towards improving their online presence and expanding their reach. Headquarters: New York, USA Founded: 2017 Email Address: hello@ninjapromo.io Website: www.ninjapromo.io

B2B 52

B2B Scale SaaS AI Search 52

Intercom, Inc.

NOVEMBER 14, 2019

She joined the company in 2007 back when it was just 30 people and has been instrumental in helping the company scale both its team and its market share over the years. Retention begins to take precedence over acquisition, or vice versa. Leverage customer word of mouth for customer acquisition. Kayti’s answer for that tension?

VP of Engineering 108

VP of Engineering Customer Success Churn Scale 108

SaaStr

MAY 17, 2019

As for Godard, he founded his first business, BigMachines, in 2000, a business he scaled to $50m in revenue and over 300 people up until it’s acquisition to Oracle 11 years later for $400m. What did it teach him about capital efficiency and investing ahead of time? Where do many people get it wrong today? *

Scale 146

Scale Sales Hiring Software Review Leadership 146

SaaStr

NOVEMBER 19, 2019

It’s a global technology focused investment firm. When we actually did our market research, we found that 80% of physical therapists were still using and documenting on pen and paper back in 2007. We had invest in banker, it was we just kind of wanted to understand the landscape a lot more. My name is Becky Buckman.

Scale 168

Scale SMB VP of Engineering Leadership 168

Hitenism

JANUARY 6, 2017

We ruled out all contending marketing channels that required us to invest a large amount of cash upfront. The first Twitter hashtag was used by Chris Messina in 2007. — Chris Messina (@chrismessina) August 23, 2007. CAC (customer acquisition cost) was low. That wasn’t an option for us. As in #barcamp [msg]?

Startup 182

Startup Marketing Engagement Content Marketing 182

SaaStock

MARCH 20, 2019

Founded: 2007. signed a multi-year equity investment deal with TELUS Ventures. By making sense of the data, businesses can increase their customer acquisition and retention. Just recently, Kairos secured a $4M investment which will allow them to develop their technology even further. Based in: New York. Founded: 2015.

SaaS Payments 100

SaaS Payments Merchant Services Payment Solutions Payments 100

Point Nine Land

OCTOBER 22, 2019

For Jack Newton and Rian Gauvreau, the lightbulb moment that led to the creation of Clio came out of a casual conversation they had in 2007 with the director of practice standards at the Law Society of British Columbia, an organization that can be compared in function to the National Bar Association in the U.S. Again, this was 2007.

Technical Review 40

Technical Review Scale Sales Hiring Business 40

Sales Hacker

MARCH 2, 2020

I’ve followed Jill Konrath since 2007, when I subscribed to her “Selling to Big Companies” blog. It shows you how to target and track your ideal prospects, optimize contact acquisition, continually improve performance, and hit your revenue goals quickly, efficiently, and predictably. Agile Selling. Jill Konrath.

Scale 141

Scale Sales Hiring Sales Recruiting Payment Methods 141

SaaSOptics

AUGUST 16, 2018

We discuss: How seed and Series A investment criteria differ. He’s experienced in leading multiple B2B software companies from startup through acquisition. Ari is an alum of Techstars’ first class in 2007 with Filtrbox, which was acquired by Jive Software in 2010. What early stage capital providers are looking for.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

We discuss: How seed and Series A investment criteria differ. He’s experienced in leading multiple B2B software companies from startup through acquisition. Ari is an alum of Techstars’ first class in 2007 with Filtrbox, which was acquired by Jive Software in 2010. What early stage capital providers are looking for.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

We discuss: How seed and Series A investment criteria differ. He’s experienced in leading multiple B2B software companies from startup through acquisition. Ari is an alum of Techstars’ first class in 2007 with Filtrbox, which was acquired by Jive Software in 2010. What early stage capital providers are looking for.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

The SaaS Garage

MARCH 12, 2020

A very similar situation in 2007/8 with the proliferation of the financial crisis. . In times of frozen budgets for investments in non essencial software and innovation, acquisition cost will exeed rational, affordable levels. A significant future investment will be required. A lost customer is hard to win back.

Underperforming Technical Team 94

Underperforming Technical Team Payment Solutions Payment Methods Venture Capital 94

The SaaS Garage

MARCH 12, 2020

A very similar situation in 2007/8 with the proliferation of the financial crisis. . In times of frozen budgets for investments in non essencial software and innovation, acquisition cost will exeed rational, affordable levels. A significant future investment will be required. A lost customer is hard to win back.

Underperforming Technical Team 52

Underperforming Technical Team Payment Solutions Payment Methods Venture Capital 52