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8 Customer Discovery Questions to Validate Product Market Fit for Your Startup

Tom Tunguz

In 2005, Google, Yahoo and Microsoft were vying to win dominant share of advertising pages across large publishers. Customer knowledge, both qualitative and quantitative, informed product development, and that research became a key part of AdSense’s success.

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Successes and Setbacks on the Road to $1B with Alessio Artuffo, President and COO at Docebo

SaaStr

Docebo was started and funded in 2005 and became a SaaS player in 2012. When considering product market fit and seeing value back when Docebo got traction in 2012, they gave away a ton of value with ridiculously low ARR. Alessio shared that early on in his career, he wished he prioritized profitability more than he did.

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SaaStr’s Most Respected Leaders Awards 2019: The Top Ten

SaaStr

YC has funded over 1,900 startups since 2005 including Airbnb, coinbase, Dropbox, Stripe, Flexport, instacart and reddit. Leaders who do so will lose their product market fit. Jay Simons rose up the ranks from Area Sales Manager with Plumtree software to VP of Product Marketing and Strategy.

Scale 162
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Finding the Next Wave of Growth: S-Curves and Product Sequencing

Casey Accidental

After product/market fit, most companies’ obsession is not thinking about how to create their next amazing product. Specifically, how do I get this product I know is valuable in the hands of everyone it can be valuable to. As I have discussed in previous essays , product/market fit can be hard to interpret at the time.

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Intercom’s Sanj Bhayro on creating the right foundation to help businesses scale

Intercom, Inc.

Sanj started working at Salesforce back in 2005, when the company had around 1,000 employees and a few hundred million in revenue, and he was a part of its growth for 14 years, holding several leadership positions in multiple markets in EMEA. In 2005, I was very lucky to join a company called Salesforce, which had just IPO’d.

Scale 210
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The Minimum Size Seed Round to Maximize Series A Follow On Investment

Tom Tunguz

Using Crunchbase data from 2005 to 2012, I’ve plotted the follow-on rates by size of seed investment quintiles across 2906 companies in that period. First, founders with larger seed rounds benefit from more time to establish product market fit. They may also require less dilution because of the smaller investment size.

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How We’re Creating a Culture that Scales at FastSpring

FastSpring

Since I joined FastSpring two years ago, I have been lucky to witness the extraordinary evolution of FastSpring, and it’s even more impressive when you consider how far we’ve come since 2005. We’ve helped several employees earn certifications covering a variety of areas including Leadership, Product Marketing, and HR.

Scaling 70