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5 Interesting Learnings From Avalara at $600,000,000 in ARR

SaaStr

It’s in many ways the hardest way to do it (direct sales to SMEs), but like HubSpot, Avalara has made it work well. Founded in 2004, took 16 years to hit the first $500m in ARR, in 2020. They earn commissions and are offered dedicated sales, marketing and training support. And growth is strong. market cap.

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We?re About To See a Lot More SaaS Debt

SaaStr

2004 Salesforce IPO Brought Financial Capital to SaaS Founders. With the Salesforce IPO in 2004, we saw the first sign that institutional investors were comfortable with a standard set of SaaS metrics: Churn, sales efficiency , ARPU, LTV, customer acquisition cost , and so on. . Sales efficiency ratio? Why Let Banks In?

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The most common mistake SaaS companies make on sales tax collection and filings

SaaStr

Wondering how your SaaS business got slapped with a multi-million dollar sales tax bill from one or multiple states? Probably because you, like so many other SaaS companies out there, didn’t even know you had to collect and remit sales tax. Sales tax laws across the United States are pretty inconsistent, especially for SaaS solutions.

SaaS 156
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SaaStr’s Most Respected Leaders Awards 2019: The Top Five

SaaStr

Claire Hughes Johnson began her career as a special assistant for operations to the MA Attorney General before going on to Google from 2004-2014 where she held a series of roles from VP of Global Online Sales to VP of Google X, Self-driving cars. In 2004 he became CEO of MarkLogic where he stayed until 2010.

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The evolution of the SaaS landing page

The Angel VC

So maybe in 1999 and the early 2000s the world wasn't ready for consumerization yet, or Salesforce.com didn't figure out the right approach or they just saw more success with a top-down enterprise sales approach. The Beginnings of Modern (SaaS) Times Not much happened on the SaaS design front in the following years.

SaaS 188
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A Tale of Two Go To Market Strategies

Tom Tunguz

Founded in 2004, Fleetmatics employs about 1150 employees. How did a business at this price point scale, especially with an inside sales team? What’s more, they operate “below the minimum ACV to hire an inside sales team.” Critically, Fleetmatics matches their sales tactics to their price point.

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Holiday Specials: 2023 Cyber Weekend SaaS and Software Deals

FastSpring

Cyber Weekend — the weekend encompassing Black Friday and Cyber Monday — is a great time for businesses to slash prices and increase sales volume as the year wraps up. Deal: “ Get up to 30% off developer training courses during our Black Friday Sale at iamtimcorey.com. Set up a demo or check out our platform yourself. Moneyspire Inc.