The Marketing & Growth Hacking Publication

FEBRUARY 17, 2019

Photo by rawpixel on Unsplash Nowadays everyone has a great idea they are developing. But the one point they all failed was about their content marketing strategy. Same as for our shoe example, if your content looks like it was shot with your flip-phone, your product is not going look super trendy. All had great ideas.

Content Marketing 40

Content Marketing Marketing Sales Hiring Social Media 40

SaaSOptics

MAY 19, 2022

Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Identify your target market. Which marketing channels did prospects engage with before becoming a customer? You have poor product/market fit.

Acquisition 59

Acquisition Scale Strategy Software Review 59

SaaStr

FEBRUARY 21, 2020

Prior to its July 2002 acquisition by Novell, SilverStream was a public company that had reached a revenue run rate in excess of $100M, with approximately 800 employees and offices in more than 20 countries around the world. How does David think about scaling sales teams? Do you need business development reps?

Scale 216

Scale Sales Hiring Underperforming Technical Team Sales Recruiting 216