Sat.May 15, 2021 - Fri.May 21, 2021

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How to Grow a Successful CRO Program

Neil Patel

While increased conversions are the most obvious metric of CRO success, too much focus on conversions can lead your CRO program astray. Other metrics, such as bounce rates, time on site, shopping cart abandonment , cost per conversion, and clicks should be considered when measuring the success of your CRO program.

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Top 4 SaaS Valuation Metrics at Different Growth Stages

OPEXEngine

In this blog, we are looking at the business metrics that can be measured quantitatively and providing a few insights on how investors analyze them. We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics. SaaS Metric #2 – Growth Rate.

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Product Marketing Metrics (KPIs) – How To Measure Success in SaaS

User Pilot

With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is a Product Marketing KPI metric? Customer Journey KPIs to track: conversion rates and velocity metrics.

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Dear SaaStr: How Much (what %) of Revenue (ARR) Comes From Renewals in a SaaS Company?

SaaStr

More here: Public SaaS Company Disclosure Metrics for Retention and Renewal Rates. The post Dear SaaStr: How Much (what %) of Revenue (ARR) Comes From Renewals in a SaaS Company? Its net revenue retention at IPO was about 130% and the majority of its new bookings come from its existing customers. Whatever it is, measure it.

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LeanIX SaaS Management Survey: Biggest SaaS Challenges of 2023

LeanIX recently surveyed 112 IT professionals across the globe regarding SaaS management. The results reveal a disconnect between enterprise SaaS cost and security concerns and proactive action to optimize SaaS management.

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SaaStr Podcast 451: How Leveraging Partnerships Can 2x Your Growth with Gorgias.io

SaaStr

SaaS companies thrive on partnerships to share leads, mutually champion brands and collaborate on customer success efforts. Types of partnerships include agencies, SaaS apps, CSMs, or brand evangelists. . To keep tabs on your most active partners, be sure to track these important metrics: Partner last contacted. Close rate.

Scale 207
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Appearance on the Metrics That Measure Up Podcast

Kellblog

.” — Me responding to Ray calling me the Yoda of SaaS metrics. Just a quick post to highlight my recent appearance on the Metrics That Measure Up podcast, hosted by Ray Rike , founder and CEO of RevOps^2 , a firm focused on SaaS metrics and benchmarking. How metrics vary with scale. Rangaswami.

Metrics 89
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Preparing for SaaS Funding: Evaluating your Funding Options

Speaker: Jon Steinberg, Co-founder of Mountside Ventures, and Clayton Whitfield, Co-Founder and SVP of Revenue Programs at SaaSOptics

While it may seem that more and more SaaS companies are taking the bootstrap approach to financing, it’s encouraging to know that there are many other viable funding options on the market. How do I paint the best picture of my financials and metrics? What other options are available beyond venture funding?