January, 2020

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How to Set Up and Optimize Your SaaS Sales Funnel So It Doesn’t Let You Down

Incredo

Their future customers don’t need much education about using the software. Your decision stage content should include case studies, comparison posts, user testimonials/ reviews , success stories. Funnel ends not when the sale is closed but when your customer refers you. You didn’t provide with necessary materials.

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The good, the bad, and the ugly: ChartMogul’s Nick Franklin on navigating hypergrowth

Intercom, Inc.

The faster you grow, the more likely you are to achieve long-term success (and actually survive long enough to scale). Just look at subscription analytics startup ChartMogul whose brand and product are now a household name in the SaaS community. Along the way, they’ve become something of a leading authority on subscription businesses.

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SaaS Lead Nurturing Made Easy: 5 Strategies To Hit Your Monthly Conversion Goals

Incredo

Generally, lead nurturing is building relations with potential clients and preparing them to become your customers. That’s how we help our customers here at Incredo. What does SaaS lead nurturing exactly mean to your SaaS company? Your aim is to position your company as a reliable partner.

Strategy 162
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After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

When I left Buildium five years later we’d grown from a start-up to a business with more than 12,000 customers and $16M in revenue. What I love about this list is so many of these ideas fly in the face of what we often read about “successful” SaaS start-ups in the media. We mostly succeeded. I’m proud of all that.

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Flipsnack 4x’ed Revenue by Running Growth Experiments Faster

Chart Mogul

Through interactive publications and rich media experiences, Flipsnack aims to provide a successful publishing platform to help businesses thrive in the digital world. The team had to import this data into a spreadsheet and build custom models on top of it. Flipsnack uses Stripe and Braintree to bill their customers.

Revenue 129
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Miro’s Andrey Khusid on the art of distributed teamwork

Intercom, Inc.

In our discussion we unpack what this means for them as a company and for their customers. We hear how sharing the pain that your customers experience is key to understanding it. So every user, every customer can extend the functionality of the product over the platform that we provide. The journey from product to platform.

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The Ultimate Guide to Using Customer Testimonials to Boost Sales

Chart Mogul

That doesn’t make brands powerless — customer testimonials are a powerful weapon they have at their disposal. Customer testimonials are like guac on a burrito… They’re essential, not an optional extra. Customer testimonials are like guac on a burrito… They’re essential, not an optional extra. Customers are smart.