Wed.Feb 24, 2021

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Our Investment In Emotive

Mucker Capital

Mucker’s first meeting with Emotive happened in November of 2018, though our initial investment wouldn’t happen until 18 months later in May 2020 when we would lead their Series A. In the case of Emotive, we were fortunate enough to have expanded our investment strategy just as they were expanding their business.

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How to Sell to a CFO: 8 Tips to Keep In Mind

Sales Hacker

CFOs track a company’s investments, debts, and returns – or cash flows in general. Financial transactions and decisions at a big scale take time, and they rarely go smoothly. After all, in the end, the deal is supposed to bring in profit. They also check for inconsistencies and make decisions to correct errors head on.

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SaaS Metrics Are Often Misreported

OPEXEngine

“SaaS metrics can be more confusing than one might think,” Lemkin, who’s founded SaaS startups and today invests in them, says in an analysis. “As you scale, it rarely stays that high, especially if you really ask everyone.” “A super-high NPS is usually an artifact of who answers,” he says.

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6 Essentials when Selecting Customer Success Tools

Totango

To get the results you want, it’s important to invest some time in selecting the right software. Support for Scaling. Customer success tools support business growth, and it’s important that your tool can scale up to keep pace as you add more customers and staff. Easy Integration. Customer success tools don’t work in isolation.

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Product Market Fit: A Lesson from Sephora’s Head of Product

Speaker: Sneha Narahalli - VP, Head of Product at Sephora

At least 3,000 start-ups receive seed investment each year. Scaling a successful product after PMF has been established. Only 20% of these companies attain product market fit, despite years of excruciating effort by founders, early employees, and investors. The first and most important step in product development is finding PMF.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.