Sat.Nov 28, 2020

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Your VP Sales Has a Sales Quota. Your VP Marketing Has To Have a Quota, Too.

SaaStr

A ways back, we did an extremely popular post entitled, Hire the Right Type of VP Marketing or You’ll Just End Up With a Bunch of Blue Pens with Your Logo On Them. The basic idea was to help folks who haven’t hired a VP or Director of Marketing hire the right one for a pre-Scale sales-driven SaaS company.

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What Does It Take To Be “Venture-Fundable”?

SaaStr

What is the minimum projected annual revenue in the exit year and projected exit valuation for a startup to be investable from a VC? Or more subjectively, is there a real chance, given the team, the market, and the very early traction? For most “traditional” U.S. If that happens, the math generally works out. If so, it’s a good bet.

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How to Choose The Right Technical SEO Agency

Neil Patel

Most technical SEO agencies work as an extension of your in-house marketing team. The best technical SEO agencies are first there to help organizations develop customized strategies that drive business growth. The marketing agency gives you a taste of what they can do, they charge for the execution of the plan itself.

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4 Competencies of a Successful Sales Team

Speaker: Collin Stewart, Co-Founder & Co-CEO, Predictable Revenue

As you scale your SaaS business, you want to be armed with all the necessary tools to ensure optimal growth, which ultimately stems from how effective your sales team is. Sales effectiveness = Product Market Fit*(Messaging + Channels + Tactics).