Your VP Sales Has a Sales Quota. Your VP Marketing Has To Have a Quota, Too.
SaaStr
NOVEMBER 28, 2020
A ways back, we did an extremely popular post entitled, Hire the Right Type of VP Marketing or You’ll Just End Up With a Bunch of Blue Pens with Your Logo On Them. The basic idea was to help folks who haven’t hired a VP or Director of Marketing hire the right one for a pre-Scale sales-driven SaaS company.
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