Guests:
Aaron Bollinger – Co-Founder & CRO at Kronologic
Ben Parker – Co-Founder & Head of Operations at Kronologic
Moderator: Scott Barker – Head of Partnerships at Sales Hacker
Your buyers have officially taken control of your sales process. They’re consuming your content, analyzing your feature-set & referencing your customer base, ALL before first contact with your reps.
As a revenue leader, how do you regain control of your sales process?
In this webinar, we’ve learned what’s driving the colossal shift in buyer expectations & how you, as a revenue leader, can align your sales process to meet your buyers, on their terms.
What You’ll Learn:
- How B2C buying experiences have shifted the expectations of B2B buyers
- Best practices when evaluating technologies & processes to bridge the gap
- Which problem – inherent to siloed Sales & Marketing teams – drove the explosion of BDR/SDR teams over the last decade, and why it still persists
Watch it here
